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Near Field Communication (NFC): The
                             RFID Revolution for your Mobile
                             Phone--- e-Wallets and much more ---




A new Territory for Application Developers
and Entrepreneurs.
MIT Enterprise Forum 13th Dec 13th 2010

 Company Confidential. ©2010 Nokia         1
Over 100 NFC trials and commercial launches




2   © 2010 Nokia
NFC where are we with the technology and the hype




     Source: wikipedia, http://en.wikipedia.org/wiki/Hype_cycle

3   © 2010 Nokia
NFC is Become a Mass-Market Phenomenon,

                                      700                                                             35.0%

                                      600                                                             30.0%
    Global Smartphone (In Millions)




                                      500                                                             25.0%

                                      400                                                             20.0%




                                                                                                              % NFC
                                      300                                                             15.0%

                                      200                                                             10.0%

                                      100                                                             5.0%

                                        0                                                             0.0%
                                             2011      2012          2013           2014       2015
                                                      Strategy Analytics Nov 2010

                               Reader mode          Large scale commercial rollouts starting
                                                          in 2011 accelerating in 2012


4                © 2010 Nokia
Utilizing NFC only works in an open ecosystem
Ecosystems value grows as installed
base grows                                            Open Applications
• Phones
                                                       Service Initiation/
• Consumer electronics                      Sharing                          Pairing
                                                           Discovery
• Tags
• Applications


Awareness is raised as visibility
 grows                                         NFC ECOSYSTEM
• NFC features will spread globally
  starting with deployments 2011
• Partners will feature NFC
  functionaily with their users, e.g.
  operators, developpers, CE                    Payment                Ticketing
• Tags will be spread by local and
  global marketing partners                   Secure Element Applications

                                        5
Thank you
For QT SDK and becoming Forum Nokia: damien.balsan@nokia.com
For Kovio NFC Tags: vpavate@kovio.com
For ITN Development: ilazarev@itn-international.com
For NFC Forum: paula.berger@nfc-forum.org
For Inside Secure: bbowen@insidefr.com




  6   © 2010 Nokia
C7 Raffle
• - Exclusive design. Extensive use of metal. Large
    3.5” AMOLED display with glass window.
• - Easy to use Social Networking. See easily what
  is happening with your best friends through top
  contacts on the homescreen
• - Great imaging and sharing with 8MP camera
  and HD video. 8GB of storage. Web TV widgets.
• - Free global drive and walk navigation




                                                       Nokia C7-00




The Consumer | Nokia Solution | Your Business Opportunities

7    © 2010 Nokia Confidential
Nokia C7 Product specification
                                        •   Monoblock, full capacitive touch
                                                                                          Browsing
                                        •   Series 60, SPR 9.2 on hardware 79
                                                                                          • Latest available S60 OSS Browser (Full
                                        •   Display: 3.5” nHD AMOLED display with glass     Internet)
                                            window
                                                                                          • Pinch zooming
                                        •   Memory: 2/8Gb (256/1024MB) internal user
                                            memory, microSD support up to 32GB            Messaging
                                        •   Talk time: up to 4.9hrs/ 7.8hrs (3G/ 2G)
                                                                                          • Push E-mail client with attachments
                                        •   Stand-by time: up to 532 / 632 hrs (3G/ 2G)
                                                                                          • SMS, MMS, Email, Push Email, IM, Nokia Chat
                                            480 / 546 hrs (breathing)
    117.2




                                        Bearers & transport                               Imaging
                                        • Penta Band WCDMA 850/ 900/ 1700/ 1900/          • 8 Mpix Full-focus camera with Dual LED
                                          2100                                              Flash, x10 digital zoom
                                        • Quad Band GSM EDGE 850/900/1800/1900            • 720p H.264 HD video recording & playback
                                        • HSDPA 10.2 Mbps, HSUPA 2.0 Mbps                 • Geo-tagging, Red Eye, Face Detection

                                        Connectivity                                      Audio & Media Consumption
                                        •   Bluetooth (version 2.1 + EDR); A2DP           •   Fusion Video Player
                                        •   MicroSD slot (up to 32GB)                     •   FM stereo radio using headset
                                        •   2 mm DC; 3,5mm AV, microUSB                   •   Video streaming
            10/11.3                     •   A-GPS receiver                                •   Java 2.1
                                        •   Integrated FM transmitter                     •   Flash Lite 3.1
                                        •   NFC (not supported at sales start)            •   Document viewer
                                        •   Wi-Fi: 802.11 b/g/n
                                                                                          Other features
                                        Contact management
                                                                                          •   8GB internal mass memory
                                        • Full OMA Client provisioning
                                                                                          •   Internal compass
                                        • Ovi Suite with USB/Bluetooth connectivity
                                                                                          •   Breathing light + Mute indicator
                                        Voice and Audio                                   •   Picture & Screen full auto-rotation
                              56.8
                                        • Boosted Mono Speaker                            •   Combined ALS & proximity detector
                                        • Active Noise Cancellation (uplink)              •   Haptic feedback




8           © 2010 Nokia Confidential
SAVE THE DATE: APRIL 19-21 MONACO
INTERNATIONAL INDUSTRY EVENT FOR NFC DEVELOPERS!
  • WIMA is the leading global conference & exhibition exclusively dedicated to
    NFC technology, applications, products and services
  • WIMA 2011 will take place from 19 – 21 April at the Grimaldi Forum in
    Monaco
  • Hands on trainings, workshops & animations for the developer community
  • Research, Technical & Business Conference Tracks welcoming over 500
    delegates
  • An innovative exhibition floor with over 50 participating companies
  • Excellent networking guaranteed
  • Exciting updates soon to be announced!
  • For more information: www.wima-nfc.com
  • Join our group WIMA NFC MONACO on LinkedIn
  • Contact: Joanna Merchie: j.merchie@wima.mc +33(0)6 23 39 57 17

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Intro mit nfc event dec 13th 2011 slides

  • 1. Near Field Communication (NFC): The RFID Revolution for your Mobile Phone--- e-Wallets and much more --- A new Territory for Application Developers and Entrepreneurs. MIT Enterprise Forum 13th Dec 13th 2010 Company Confidential. ©2010 Nokia 1
  • 2. Over 100 NFC trials and commercial launches 2 © 2010 Nokia
  • 3. NFC where are we with the technology and the hype Source: wikipedia, http://en.wikipedia.org/wiki/Hype_cycle 3 © 2010 Nokia
  • 4. NFC is Become a Mass-Market Phenomenon, 700 35.0% 600 30.0% Global Smartphone (In Millions) 500 25.0% 400 20.0% % NFC 300 15.0% 200 10.0% 100 5.0% 0 0.0% 2011 2012 2013 2014 2015 Strategy Analytics Nov 2010 Reader mode Large scale commercial rollouts starting in 2011 accelerating in 2012 4 © 2010 Nokia
  • 5. Utilizing NFC only works in an open ecosystem Ecosystems value grows as installed base grows Open Applications • Phones Service Initiation/ • Consumer electronics Sharing Pairing Discovery • Tags • Applications Awareness is raised as visibility grows NFC ECOSYSTEM • NFC features will spread globally starting with deployments 2011 • Partners will feature NFC functionaily with their users, e.g. operators, developpers, CE Payment Ticketing • Tags will be spread by local and global marketing partners Secure Element Applications 5
  • 6. Thank you For QT SDK and becoming Forum Nokia: damien.balsan@nokia.com For Kovio NFC Tags: vpavate@kovio.com For ITN Development: ilazarev@itn-international.com For NFC Forum: paula.berger@nfc-forum.org For Inside Secure: bbowen@insidefr.com 6 © 2010 Nokia
  • 7. C7 Raffle • - Exclusive design. Extensive use of metal. Large 3.5” AMOLED display with glass window. • - Easy to use Social Networking. See easily what is happening with your best friends through top contacts on the homescreen • - Great imaging and sharing with 8MP camera and HD video. 8GB of storage. Web TV widgets. • - Free global drive and walk navigation Nokia C7-00 The Consumer | Nokia Solution | Your Business Opportunities 7 © 2010 Nokia Confidential
  • 8. Nokia C7 Product specification • Monoblock, full capacitive touch Browsing • Series 60, SPR 9.2 on hardware 79 • Latest available S60 OSS Browser (Full • Display: 3.5” nHD AMOLED display with glass Internet) window • Pinch zooming • Memory: 2/8Gb (256/1024MB) internal user memory, microSD support up to 32GB Messaging • Talk time: up to 4.9hrs/ 7.8hrs (3G/ 2G) • Push E-mail client with attachments • Stand-by time: up to 532 / 632 hrs (3G/ 2G) • SMS, MMS, Email, Push Email, IM, Nokia Chat 480 / 546 hrs (breathing) 117.2 Bearers & transport Imaging • Penta Band WCDMA 850/ 900/ 1700/ 1900/ • 8 Mpix Full-focus camera with Dual LED 2100 Flash, x10 digital zoom • Quad Band GSM EDGE 850/900/1800/1900 • 720p H.264 HD video recording & playback • HSDPA 10.2 Mbps, HSUPA 2.0 Mbps • Geo-tagging, Red Eye, Face Detection Connectivity Audio & Media Consumption • Bluetooth (version 2.1 + EDR); A2DP • Fusion Video Player • MicroSD slot (up to 32GB) • FM stereo radio using headset • 2 mm DC; 3,5mm AV, microUSB • Video streaming 10/11.3 • A-GPS receiver • Java 2.1 • Integrated FM transmitter • Flash Lite 3.1 • NFC (not supported at sales start) • Document viewer • Wi-Fi: 802.11 b/g/n Other features Contact management • 8GB internal mass memory • Full OMA Client provisioning • Internal compass • Ovi Suite with USB/Bluetooth connectivity • Breathing light + Mute indicator Voice and Audio • Picture & Screen full auto-rotation 56.8 • Boosted Mono Speaker • Combined ALS & proximity detector • Active Noise Cancellation (uplink) • Haptic feedback 8 © 2010 Nokia Confidential
  • 9. SAVE THE DATE: APRIL 19-21 MONACO INTERNATIONAL INDUSTRY EVENT FOR NFC DEVELOPERS! • WIMA is the leading global conference & exhibition exclusively dedicated to NFC technology, applications, products and services • WIMA 2011 will take place from 19 – 21 April at the Grimaldi Forum in Monaco • Hands on trainings, workshops & animations for the developer community • Research, Technical & Business Conference Tracks welcoming over 500 delegates • An innovative exhibition floor with over 50 participating companies • Excellent networking guaranteed • Exciting updates soon to be announced! • For more information: www.wima-nfc.com • Join our group WIMA NFC MONACO on LinkedIn • Contact: Joanna Merchie: j.merchie@wima.mc +33(0)6 23 39 57 17