Destination CRM webinar content on CRM in Dynamics CRM for Life Sciences. Special focus on CRM Analytics.

1. CRM for Life Sciences/Pharma:Proving Strategic Value with CRM Analytics Powered by

2. Agenda Introductions Trends in the Life Sciences/Pharma Industry How Infinity Info Systems & Microsoft Can Help CRM Analytics Next Steps Question & Answer

3. Webinar Hosts Zach Hector Microsoft Life Sciences Team World Wide Life Sciences Industry Solutions Manager

4. Key Trends in Life Science/Pharma Industry Grow Customer Relationships Improve Operations Manage Governance, Risk & Compliance Drive Corporate Performance Accelerate Innovation Changing customer identity and focus Evolve requirements and attainment of regulatory compliance and increase business transparency Drive high performance through value chain integration Scientist Innovation Customer Care CCF, CRM, ERP Enterprise Performance Management Track & Trace (RFID) Document & Records Management Dramatic change in drivers and methodology of innovation caused by move to personalized medicine Improve financial and performance management with better business insight Clinical Trials Solutions HealthVault Regulatory Compliance & Controls Manufacturing Operations Business Insight Supply Chain Visibility Simulation – High Performance Computing Risk Analytics & Reporting BusinessIntelligence

5. How Are Microsoft Technologies Tackling These Issues? Targeting and Segmenting Maximized Physician Interaction Call Planning and Recording Employee & Partner Information Sharing

6. Webinar Hosts Lauren Trotta Life Sciences Practice Leader Senior Account Executive 10 Years with Infinity

7. Who Are We? Infinity Info System is a front-office consulting firm specializing in CRM Analytics. We are passionately committed to transforming businesses using front-office relationship technologies to enhance productivity, increase profitability and uncover trends.

8. Infinity Info Systems PRACTICE AREAS CRM BI Mobility Web Enablement Consulting Project Management Training Sales & Support RAPID Methodology SM

9. CRM Analytics Template for Life Sciences Over 10 years of Life Science Experience Pharmaceuticals Biotechnology Insurance Healthcare Hospitals

10. Infinity & Microsoft Success Stories

11. CRM Analytics Case Study Global Pharmaceutical Firm: Needed CRM Analytics Solution To: Establish and standardize core business processes for global sales force Increase sales force and marketing effectiveness Manage physician & other healthcare professionals relationships Document and track all interactions with physicians and across the firm, noting materials, tools and processes used Measure the success marketing campaigns, materials and educational programs

12. Webinar Hosts Mike Hammons Business Analytics Practice Leader 15 Years of Business Analytics Experience

13. Dashboard to Start Your Day Summarizes Key Metrics Keeps User Focused on What’s Important Helps manage task and activities Easily view targets, goals and actual Stay on top of Call Plans and territory performance Configurable by Role

21. Easy and Fast to Use Seamlessly integrates with Outlook, Browser, PDA’s and Cell Phones Simple point and click navigation Visibility into Outreach programs, marketing and profile information Easily search for information.

27. CRM Analytics for Everyone Complete customer details Sales, Marketing, Customer Service, Compliance, Management Workflow automates routine tasks Rich Window’s style interface and speed Online and offline modes

32. Physician and KOL Details Views change based on role of the client Simple and fast data entry Integrates easily with other systems Rich and extensible information Easily searchable

33. Physician and KOL Details Views change based on role Simple and fast data entry Rich and extensible information Easily searchable Routing to multiple stops available

34. Physician and KOL Details Views change based on role Simple and fast data entry Rich and extensible information Easily searchable Routing to multiple stops available

38. Call Plans and Sampling Track trends of prescriptions written by doctor, hospital or competitor Build powerful queries to analyze your territory and determine hot prospects Execute all tracking and distribution activities in real-time - from sample requests to sample disbursements from local and central inventories Completely eliminate paper documents Complete sampling activities faster than ever before

39. Call Plans

41. Call Plans

43. Case Management Centralized case information Tailored for patients, insurers, providers, and physicians Provides security and compliance tracking Easily manage case histories

44. Case Management Centralized case information Tailored for patients, insurers, providers, and physicians Provides security and compliance tracking Easily manage case histories.

45. Case Management Centralized case information Tailored for patients, insurers, providers, and physicians Provides security and compliance tracking Easily manage case histories.

48. Mobility Always connected access to important details Simple, fast, compliant sampling and samples management Small, light, portable Keep track of physicians, activities and team members Works the way you do

50. Analytics Ties it All Together Monitor operational performance Track and segment customers by unlimited dimensions Increase marketing effectiveness and sales Analyze marketing campaigns and sales activities. Improve effectiveness and performance Pinpoint compliance detail Streamline reporting

57. Thank You We appreciate your time today!

58. Next Steps? For more information or to schedule a custom demo for you organization, contact: Lauren Trotta Senior Account Executive Tel: 646.747.6341 Email:ltrotta@infinityinfo.com http://www.infinitymscrmlifescience.com Microsoft Zune winner announced tomorrow via email!