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RECOGNIZING YOUR
Dr. Michael Burcham


President & CEO
The Nashville Entrepreneur Center
m@ec.co
ENTREPRENEURIAL SPIRIT
LARGE CITIES RANKINGS - 2014 BEST CITIES FOR JOB GROWTH
Why?
Source: Business Dynamics Statistics | Tim Kane
Startups Create Most New Net Jobs 
in the United States
Women are becoming entrepreneurs 
at a record rate, launching
1,288 new businesses per day
double the rate from 2011.
Approximate
Number of 
WOMEN-OWNED
U.S. Businesses
9.1
MILLION
REVENUE
Generated
By Those
Businesses
$1.4
TRILLION
7.9
MILLION
PEOPLE
Employed
By Those
Businesses
Source: American Express Survey of Entrepreneurship, 2014
WOMEN-OWNED FIRMS
Account for Nearly
Of All New Businesses
30%
Of Women-Owned Businesses
Have No Employees Other Than
THE BUSINESS OWNER
90%
Of Women-Owned Businesses
Have 10 or MORE EMPLOYEES
2%
Of EQUITY INVESTMENTS 
go to Women-Owned 
Businesses
5%
So, I decided to ask a few local women
entrepreneurs & CEOs about the issue
… here’s what they had to say
Why do you think more women do not
choose to start a business?
Question 1 | Why Don’t
More Women Start
Businesses?

“In general, I believe women have
less confidence that they can
actually do it vs. men (even though
women are just as qualified) – so
we take fewer risks or are less
bold in thinking about our
dreams.”

Beth Chase
CEO, C3
Question 1 | Why Don’t
More Women Start
Businesses?

“…Women tend to have a
perception that their “ideas” are
not credible or have value for
funding. We think investors
would not find us interesting or
worth investing.”

Cordia Harrington
CEO, Tennessee Bun Company
Question 1 | Why Don’t
More Women Start
Businesses?

“…We think we have to be “Super
Woman” all the time – the amazing
career, our families, the house is
perfect, volunteering – constant
self pressure. We become our
own worst critic.”

Jessica Harthcock
CEO, Utilize Health
What do you wish more women knew
about the entrepreneurial journey?
Question 2 | What Do You
Wish More Women Knew
About the Journey?

“…It is a roller coaster ride and I
love the adrenaline rush when you
are at the peak of a hill. I find
every day exciting.”

Suzanne Sevier Rowland
CEO, Sevier Skirts
Question 2 | What Do You
Wish More Women Knew
About the Journey?

“…The greatest thrill is to have
your business create
opportunities for other people. I
find that the most rewarding
part of having my own
business.”

Dhru Upender
CEO, d-Visit
Question 2 | What Do You
Wish More Women Knew
About the Journey?

“…Having your children grow up
witnessing you being responsible
for your business and your
employees is an incredible life
lesson for them.”

Nancy Leach
CEO, Facility Planners
Question 2 | What Do You
Wish More Women Knew
About the Journey?

“…The sense of absolute freedom,
accomplishment and personal
satisfaction you get from
entrepreneurship is better than
sex. 

Sherry Stewart Deutschmann
CEO, Letter Logic
Almost.”
Why did YOU do it?
Question 3 | Why Did You
Do It?

“…At first, I did it for survival.   I
was a divorced mother of an
infant and wasn’t paid enough to
support and raise a child.  I knew I
could make more money on my
own. It’s been a love affair ever
since.”

Paula Lovell
CEO, Lovell Communications
Question 3 | Why Did You
Do It?

“…I did it for ME! I needed to
prove to myself that I was worthy
and my ideas were valid. I had
something to prove to ME.”

Mignon Francois
CEO, The Cupcake Collection
Question 3 | Why Did You
Do It?

“…I knew I had something unique
to offer the marketplace – so I am
taking control of my own destiny
and creating the business I always
dreamed of. It is an amazing
blessing.”

Gretchen Geagan
CEO, Life-Links
Question 3 | Why Did You
Do It?


“…I was tired of giving my all to
employers and then having no
voice.  Control.”

Sherry Stewart Deutschmann
CEO, Letter Logic
What are the Core Issues?
… and how to we help one another
in this entrepreneurial journey?
THE CAREER
ESCALATOR DREAM
We finished college, got on the corporate escalator, gained
experience, whisked our way up the organizational chart,
clearing room for ambitious young graduates to follow. We
moved steadily up the escalator till time to step off and retire,
making room for the next level of folks to take our place.!
!
For most of us – the Escalator Never Existed!
CULTIVATING AN
ENTREPRENEURIAL MINDSET
Whether you work for a 10-person company,
a giant multinational corporation, a not-for-profit, government
agency or any type of organization in between 

In order to seize the new opportunities and !
meet the challenges of today’s market !
!
we need to think and act like Entrepreneurs!
!
!
!
THE TOOL KIT TO DEVELOP AN
ENTREPRENEURIAL MINDSET
"Develop your own
competitive advantage by
combining 3 puzzle pieces:!
!
Your	
  	
  
Assets	
  
Your	
  	
  
Aspira-ons	
  
The	
  
Market	
  
Reali-es	
  
1.
THE TOOL KIT TO DEVELOP AN
ENTREPRENEURIAL MINDSET
"Plan to Adapt. Use the ABZ
method so that you can
adapt based on feedback
and lessons learned.!
2.
THE TOOL KIT TO DEVELOP AN
ENTREPRENEURIAL MINDSET
"Build real, lasting relationships and deploy these into a
powerful professional network built on trust.!
3.
THE TOOL KIT TO DEVELOP AN
ENTREPRENEURIAL MINDSET
"Find opportunities for yourself and for your organization
by tapping networks, being resourceful and staying in
motion.!
4.
THE TOOL KIT TO DEVELOP AN
ENTREPRENEURIAL MINDSET
"Accurately appraise and take on intelligent risk as you
pursue opportunities for yourself and the organization!
5.
This Present Moment used to
be the Unimaginable Future
Stewart Brand 
The Clock of the Long Now
ISSUES | 1. IT STARTS
WITH GOALS


Research shows that the
only statistically significant
predictor of business
growth is not the industry,
size of business or length of
time in business. It is the
entrepreneur's goal for
growth.
ISSUES | 2. ACCESS
TO CAPITAL


Women often come to
entrepreneurship with fewer
resources available to them
than men. The result is that
they are more likely to go
into industries such as retail
or personal services where
the cost of entry is low—but
so is the growth potential.
ISSUES | 3. ACCESS
TO MARKETS


In the lucrative corporate-
purchasing programs, many
women business owners
believe they do not have the
capacity to perform. Data
confirm that women-
owned businesses do not
win a representative
share.
ISSUES | ACCESS TO
NETWORKS


Networks are a vital source
of business and industry
knowledge, leads on
contracts, and access to
decision makers in finance,
purchasing and the
community. Many women
lack the connections for
credible introductions into
key networks.
WHAT WILL LIKELY DETERMINE
NASHVILLE’S FUTURE SUCCESS?



TECHNOLOGY
Research, Coding,
Idea Driven



TALENT
Attractive City for
Knowledge Worker

TOLERANCE
Embracing &
Celebrating Diversity
1
 2
 3
Economic Growth is Largely Driven by People. 
Simply Stated | Tolerance attracts Talent; and Talent attracts
Technology-driven growth.

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Women and Entrepreneurship

  • 1. RECOGNIZING YOUR Dr. Michael Burcham President & CEO The Nashville Entrepreneur Center m@ec.co ENTREPRENEURIAL SPIRIT
  • 2.
  • 3.
  • 4. LARGE CITIES RANKINGS - 2014 BEST CITIES FOR JOB GROWTH
  • 5.
  • 7. Source: Business Dynamics Statistics | Tim Kane Startups Create Most New Net Jobs in the United States
  • 8.
  • 9. Women are becoming entrepreneurs at a record rate, launching 1,288 new businesses per day double the rate from 2011.
  • 10.
  • 11. Approximate Number of WOMEN-OWNED U.S. Businesses 9.1 MILLION REVENUE Generated By Those Businesses $1.4 TRILLION 7.9 MILLION PEOPLE Employed By Those Businesses Source: American Express Survey of Entrepreneurship, 2014
  • 12. WOMEN-OWNED FIRMS Account for Nearly Of All New Businesses 30%
  • 13. Of Women-Owned Businesses Have No Employees Other Than THE BUSINESS OWNER 90%
  • 14. Of Women-Owned Businesses Have 10 or MORE EMPLOYEES 2%
  • 15. Of EQUITY INVESTMENTS go to Women-Owned Businesses 5%
  • 16. So, I decided to ask a few local women entrepreneurs & CEOs about the issue … here’s what they had to say
  • 17. Why do you think more women do not choose to start a business?
  • 18. Question 1 | Why Don’t More Women Start Businesses? “In general, I believe women have less confidence that they can actually do it vs. men (even though women are just as qualified) – so we take fewer risks or are less bold in thinking about our dreams.” Beth Chase CEO, C3
  • 19. Question 1 | Why Don’t More Women Start Businesses? “…Women tend to have a perception that their “ideas” are not credible or have value for funding. We think investors would not find us interesting or worth investing.” Cordia Harrington CEO, Tennessee Bun Company
  • 20. Question 1 | Why Don’t More Women Start Businesses? “…We think we have to be “Super Woman” all the time – the amazing career, our families, the house is perfect, volunteering – constant self pressure. We become our own worst critic.” Jessica Harthcock CEO, Utilize Health
  • 21. What do you wish more women knew about the entrepreneurial journey?
  • 22. Question 2 | What Do You Wish More Women Knew About the Journey? “…It is a roller coaster ride and I love the adrenaline rush when you are at the peak of a hill. I find every day exciting.” Suzanne Sevier Rowland CEO, Sevier Skirts
  • 23. Question 2 | What Do You Wish More Women Knew About the Journey? “…The greatest thrill is to have your business create opportunities for other people. I find that the most rewarding part of having my own business.” Dhru Upender CEO, d-Visit
  • 24. Question 2 | What Do You Wish More Women Knew About the Journey? “…Having your children grow up witnessing you being responsible for your business and your employees is an incredible life lesson for them.” Nancy Leach CEO, Facility Planners
  • 25. Question 2 | What Do You Wish More Women Knew About the Journey? “…The sense of absolute freedom, accomplishment and personal satisfaction you get from entrepreneurship is better than sex.  Sherry Stewart Deutschmann CEO, Letter Logic Almost.”
  • 26. Why did YOU do it?
  • 27. Question 3 | Why Did You Do It? “…At first, I did it for survival.   I was a divorced mother of an infant and wasn’t paid enough to support and raise a child.  I knew I could make more money on my own. It’s been a love affair ever since.” Paula Lovell CEO, Lovell Communications
  • 28. Question 3 | Why Did You Do It? “…I did it for ME! I needed to prove to myself that I was worthy and my ideas were valid. I had something to prove to ME.” Mignon Francois CEO, The Cupcake Collection
  • 29. Question 3 | Why Did You Do It? “…I knew I had something unique to offer the marketplace – so I am taking control of my own destiny and creating the business I always dreamed of. It is an amazing blessing.” Gretchen Geagan CEO, Life-Links
  • 30. Question 3 | Why Did You Do It? “…I was tired of giving my all to employers and then having no voice.  Control.” Sherry Stewart Deutschmann CEO, Letter Logic
  • 31. What are the Core Issues? … and how to we help one another in this entrepreneurial journey?
  • 32. THE CAREER ESCALATOR DREAM We finished college, got on the corporate escalator, gained experience, whisked our way up the organizational chart, clearing room for ambitious young graduates to follow. We moved steadily up the escalator till time to step off and retire, making room for the next level of folks to take our place.! ! For most of us – the Escalator Never Existed!
  • 33. CULTIVATING AN ENTREPRENEURIAL MINDSET Whether you work for a 10-person company, a giant multinational corporation, a not-for-profit, government agency or any type of organization in between In order to seize the new opportunities and ! meet the challenges of today’s market ! ! we need to think and act like Entrepreneurs! ! ! !
  • 34. THE TOOL KIT TO DEVELOP AN ENTREPRENEURIAL MINDSET "Develop your own competitive advantage by combining 3 puzzle pieces:! ! Your     Assets   Your     Aspira-ons   The   Market   Reali-es   1.
  • 35. THE TOOL KIT TO DEVELOP AN ENTREPRENEURIAL MINDSET "Plan to Adapt. Use the ABZ method so that you can adapt based on feedback and lessons learned.! 2.
  • 36. THE TOOL KIT TO DEVELOP AN ENTREPRENEURIAL MINDSET "Build real, lasting relationships and deploy these into a powerful professional network built on trust.! 3.
  • 37. THE TOOL KIT TO DEVELOP AN ENTREPRENEURIAL MINDSET "Find opportunities for yourself and for your organization by tapping networks, being resourceful and staying in motion.! 4.
  • 38. THE TOOL KIT TO DEVELOP AN ENTREPRENEURIAL MINDSET "Accurately appraise and take on intelligent risk as you pursue opportunities for yourself and the organization! 5.
  • 39. This Present Moment used to be the Unimaginable Future Stewart Brand The Clock of the Long Now
  • 40. ISSUES | 1. IT STARTS WITH GOALS Research shows that the only statistically significant predictor of business growth is not the industry, size of business or length of time in business. It is the entrepreneur's goal for growth.
  • 41. ISSUES | 2. ACCESS TO CAPITAL Women often come to entrepreneurship with fewer resources available to them than men. The result is that they are more likely to go into industries such as retail or personal services where the cost of entry is low—but so is the growth potential.
  • 42. ISSUES | 3. ACCESS TO MARKETS In the lucrative corporate- purchasing programs, many women business owners believe they do not have the capacity to perform. Data confirm that women- owned businesses do not win a representative share.
  • 43. ISSUES | ACCESS TO NETWORKS Networks are a vital source of business and industry knowledge, leads on contracts, and access to decision makers in finance, purchasing and the community. Many women lack the connections for credible introductions into key networks.
  • 44.
  • 45. WHAT WILL LIKELY DETERMINE NASHVILLE’S FUTURE SUCCESS? TECHNOLOGY Research, Coding, Idea Driven TALENT Attractive City for Knowledge Worker TOLERANCE Embracing & Celebrating Diversity 1 2 3 Economic Growth is Largely Driven by People. Simply Stated | Tolerance attracts Talent; and Talent attracts Technology-driven growth.