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ENERGY EFFICIENCY & CONSERVATION STRATEGY
                        MEETING MINUTES

                                 MHSM #0907.00
                                OCTOBER 22, 2009


Steering Committee:
• Greg Coates (by phone)                                            gcoates@trane.com
• Jeff Welborn                                                  jwellborn@seaber.com
• Ian Webb                                                   ian@rivercitycycling.com
• Jeanne Hamming                                            jhamming@centenary.edu
• Joe Pierce Jr.                                                 jpiercejr@comcast.net
• Stuart Crichton                                         stuartcrichton8@gmail.com
• Roy Griggs                                            roy.griggs@partners.mcd.com


Committee Members Absent:
• Leia Lewis                                                 lajordanlewis@yahoo.com
• Lee Jeter Sr.                                            ljeter@fullercenternwla.org


Other Attendees:
• Wes Wyche                                              wes.wyche@shreveportla.gov
• Tim Wachtel                                       timothy.wachtel@shreveportla.gov
• Kim Mitchell                                         kmitchell@mhsmarchitects.com
• Bruce Hoffman                                          bruce@gulfgeoexchange.com
• Patti Trudell                                                    ptrudell@certla.org
• Murray Lloyd                                                murrayll@bellsouth.net
• Caroline Majors                                       cmajors@mhsmarchitects.com
• Lola Kendrick                                                   lolak@bellsouth.net


Cc:
• Sharon Swanson                                      sswanson@mhsmarchitects.com
• Richard Lane                                         richard@gulfgeoexchange.com
• Gala Daftary                                            gala@gulfgeoexchange.com
• Mike Strong                                           mike.strong@shreveportla.gov



• From 3 P.M. to 4 P.M. the brainstorming session from the October 22nd meeting was
  continued and the following project additions were suggested:




                                                                                      1
• The meeting convened at 4P.M. with Kim reviewing how the Steering Committee ideas
  are answering the “strategic doing” method first question, “What can we do”? The
  meeting today will begin to answer the next question “what should we do”? As we look
  at specific projects to date with preliminary budgets and potential leveraging.

• Bruce reviewed a spread sheet of budgets and leveraging.

• There were several questions about how to define jobs created. Bruce gave an example
  related to how the work required is considered jobs created. Jeff mentioned that
  Shreveport is one of the few places in the country where construction jobs are
  increasing.

• Ian said that he would like to be able to answer questions about the metrics such as
  jobs. The DOE uses a formula of $92,000 per job.

• Stuart asked about coordinating banks and lending institutions on the leveraging
  programs. Bruce reported that member of Gulf-Geo-Exchange are assembling the
  financing program options.

• Stuart asked about policies that penalize companies for not incorporating energy
  savings. Joe said there are currently policies and billing procedures that accomplish the
  incentive to save energy.

• If we want the short term savings of consumer conservation to produce long term
  benefit we need to address utility income structures.

• Combining weatherization programs with other social programs will produce positive
  benefits.

• Jeanne discussed the problems of lack of resources for people in poverty to implement
  energy savings.

• How do we create programs to supplement the weatherization programs in poverty/low
  income programs?

• There can be social benefits to low income communities beyond financial savings of
  implementing energy saving for low income families.

• Education and outreach are important aspects of energy conservation in all society
  economic level of our community. Churches can be part of delivering the message and
  education of conservation.

• Murray commented that the “weatherization program” family is an opportunity for
  entrepreneurship.
• Bruce Hoffman discussed the new grant opportunity announced earlier in the week by
  the Department of Energy, in which around $450 million would be available on a


                                                                                          2
competitive basis to communities throughout the county for energy projects/programs.
 Around $390 million of this total will available to large cities or counties who received
 direct EECBG funding (like Shreveport) for “retrofit rampup” projects—8 to 20 awards
 will be made nationwide. The remainder is dedicated to smaller government bodies.
 Deadline for submitting a non-mandatory letter of intent is November 19, and deadline
 to submit an application is December 14.

• The city could lead by promoting flex time and other energy savings work time
  strategies to reduce energy. This category on the chart would likely be a project on
  CNG fueling.

• There was general discussion on leveraging funds such as allocating $100,000 of EECS
  funds to leverage additional funds for a $400,000 project hat is ready to begin.

• Bruce reported that he has been tasked by Caddo Parish to part of the high speed rail
  program. The federal program is interested in including Shreveport. Bruce has started
  the process of connecting Shreveport to Dallas to Atlanta. The EECS should work to
  develop a master plan that includes multi-model strategies. Communities across the
  county are investing significantly in the high speed rail network.

• Wes reported that the EECS Committee is on the council agenda for Tuesday, October
  27, at 3:00 P.M. All members are encouraged to attend. Wes requested that the
  committee agree on a spokesman. Ian agreed to be the spokesperson.

• Joe suggested that we look at some other way to incentivize recycling by not charging
  citizens for recycling and raise funds thru some other means such as charging for non-
  recycled trash.

• Jeanne suggested that we do not know what Pratt Industries is actually recycling. Their
  current market includes only materials for cardboard boxes. We should look at other
  recycling businesses that use materials currently not being recycled. How do we create
  the new markets required?

• The suggested allocation for methane should go somewhere else.

• Joe suggested that we develop one project and leveraging for the city council and just
  summarize the remaining funding allocations and projected total leveraging $1,977,900
  to $24,782,000.

• Ian asked how we might work with the CAG and master plan group. Caroline a
  member of the CAG said she will be looking for how to connect or informing both
  directions.

• Ian and Jeanne asked about including something in the initial allocation for greenway
  programs as discussed it the 3-4 meetings.



                                                                                           3
• Jeanne also proposed urban forestry be placed into a more comprehensive land use that
  include xericaping and bike master plan and greenway programs.

• A carbon offset program would be a way to pay for some programs.

• How do we start a green job programs with initial funding. There is another program
  for these $.
• Jeanne asked about training/re-training professionals for green practices. These could
  be funded by Labor Dept.

• Ian suggested rolling incubators, green job training and financing into one initiative.

• The incubators could become a local think tank with support from CERT/CRI.

• Joe mentioned that utility companies do have some audit programs.

• Joe asked for a ranking of potential leveraging of projects as low, medium and high
  leveraging. He also suggested that we put all projects on the wall and vote to identify
  group priorities.

• Jeanne asked that the group also rate the quad-drupple categories of social, economic,
  cultural and environmental.

• The consultant team will refine project descriptions and put on the wall for voting at the
  next meeting.

• Kim reviewed the web site.



 Meeting Adjourned




                                                                                            4
Steering Committee Notes

The following notes are the result of discussions during the 10.22.09 Steering Committee
Meeting to explore potential projects for each focus area.


Transportation/Land Use

     Expand alternative(s) transportation network to connect social/cultural
     hubs/districts
         Safe/walkable neighborhoods
         Bicycle blvds. that connect to small stores/businesses
         Connect important culture hubs/districts with alternative transportation
         Norton’s Art Gallery (Example)
         Need working group to identify hubs and explore connections and map using
         G.I.S.
         Map how people move through the city to establish patterns of activity
         How do we get people outside by choice?
         Express options for buses including signal changing for buses
     e.g., connect Robinson Film Center with commercial
     Bike parking, showers, lockers, etc. that could be paid by the city by private
         businesses as an incentive as part of strategy to reduce vehicle miles traveled.
     Program to promote with business owners (pub/private partnership)
     Explore options to promote bicycling
     Re-development and New Development Strategies
         Policies for development that require multi-use, amenities, etc. that add to the
         alternative transportation, walking network through the city
     More efficient public transportation
         Connect commuters with computer programs
         Look at employment centers to explore new ideas for public transportation
     Reduce parking requirements to reduce paving, cover parking with “green” and
     solar collectors and absorption coolers
     Calculate the bicycle miles traveled by city cyclers, ped/bike traffic counts.
     How do we improve traffic signalization to improve traffic flow-this is a fundable
     activity for smart signals
     Business incentives to encourage bicycling
     Expand safe routes to school programs (leveraging opportunity)
     Incentive bicycling with priority parking for small, fuel efficient, cars and bikes-
     LEED Credit Systems



                                                                                            5
Bicycle Master Plan that includes biking lanes, “Complete Streets” Green Bicycle
    Zones and bicycle preference areas


Waste Reduction/Recycling Focus Area

    Shreveport has established a baseline and already has an ozone abatement plan
    Comprehensive air quality plan
    Also a water quality program
    Definition by city for infrastructure-Air, Water, Land & Energy
    Xeriscaping:
    Waste & Pollution Reduction
    Switchgrass/Wildflower
    Could be part of biofuel program to harvest switchgrass
    “Big belly trash cans” by “Tiny Seahorse”


Green Jobs/Workforce

    Diversion programs-unemployed, underemployed, prison labor and at-risk-youth
    Cyber traffic should be added to a GIS layer for citizen to describe their daily
    routes/routines


Stakeholder Additions

    Bar owner’s participation could result in programs to reduce drunk driving
    encourage alternative transportation.
    CERT is key for collaboration


Education/Outreach

    Thinking about consumers as energy producers
        Incentives for individuals to be part of a distributed energy systems
        Solar collectors on houses to feed grid as an example net metering
        Consider programs to distribute to neighbors
    “Alternative Hedonism” model
        Movement to shift definition of pleasure (Kate Soper)
        “Physically Mobile City” – “Unstructured Play” (Land Use Issue)
    Award programs for businesses for various green activities such as promoting
    bicycle use. Publicize these types of activities
    Inventory “Green” activities that city and parish are currently doing as a means of
    demonstrating we have “green capacity”




                                                                                          6
EECS STEERING COMMITTEE MEETING
                                AGENDA


DATE:               Thursday, October 29, 2009

TIME:               4:00-6:00 P.M.

LOCATION:           333 Texas Street, Suite 1200
                    MHSM Office

AGENDA ITEMS:

  1. Review minutes of October 22, 2009 meeting.

  2. Review CERT plans for higher education alignment/role in the EECP.

  3. Review project descriptions with leveraging (low, medium and high ranking) jobs
     created and energy saved.

  4. Preference voting. Project sheets will be posted on the wall and sticky dots used
     for ranking. Voting will also include committee rating of each project for
     economic, environmental, social and cultural impact.

  5. Discussion of projects.

  6. Next steps.




                                                                                         7

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Steering Committee Meeting October 22, 2009

  • 1. ENERGY EFFICIENCY & CONSERVATION STRATEGY MEETING MINUTES MHSM #0907.00 OCTOBER 22, 2009 Steering Committee: • Greg Coates (by phone) gcoates@trane.com • Jeff Welborn jwellborn@seaber.com • Ian Webb ian@rivercitycycling.com • Jeanne Hamming jhamming@centenary.edu • Joe Pierce Jr. jpiercejr@comcast.net • Stuart Crichton stuartcrichton8@gmail.com • Roy Griggs roy.griggs@partners.mcd.com Committee Members Absent: • Leia Lewis lajordanlewis@yahoo.com • Lee Jeter Sr. ljeter@fullercenternwla.org Other Attendees: • Wes Wyche wes.wyche@shreveportla.gov • Tim Wachtel timothy.wachtel@shreveportla.gov • Kim Mitchell kmitchell@mhsmarchitects.com • Bruce Hoffman bruce@gulfgeoexchange.com • Patti Trudell ptrudell@certla.org • Murray Lloyd murrayll@bellsouth.net • Caroline Majors cmajors@mhsmarchitects.com • Lola Kendrick lolak@bellsouth.net Cc: • Sharon Swanson sswanson@mhsmarchitects.com • Richard Lane richard@gulfgeoexchange.com • Gala Daftary gala@gulfgeoexchange.com • Mike Strong mike.strong@shreveportla.gov • From 3 P.M. to 4 P.M. the brainstorming session from the October 22nd meeting was continued and the following project additions were suggested: 1
  • 2. • The meeting convened at 4P.M. with Kim reviewing how the Steering Committee ideas are answering the “strategic doing” method first question, “What can we do”? The meeting today will begin to answer the next question “what should we do”? As we look at specific projects to date with preliminary budgets and potential leveraging. • Bruce reviewed a spread sheet of budgets and leveraging. • There were several questions about how to define jobs created. Bruce gave an example related to how the work required is considered jobs created. Jeff mentioned that Shreveport is one of the few places in the country where construction jobs are increasing. • Ian said that he would like to be able to answer questions about the metrics such as jobs. The DOE uses a formula of $92,000 per job. • Stuart asked about coordinating banks and lending institutions on the leveraging programs. Bruce reported that member of Gulf-Geo-Exchange are assembling the financing program options. • Stuart asked about policies that penalize companies for not incorporating energy savings. Joe said there are currently policies and billing procedures that accomplish the incentive to save energy. • If we want the short term savings of consumer conservation to produce long term benefit we need to address utility income structures. • Combining weatherization programs with other social programs will produce positive benefits. • Jeanne discussed the problems of lack of resources for people in poverty to implement energy savings. • How do we create programs to supplement the weatherization programs in poverty/low income programs? • There can be social benefits to low income communities beyond financial savings of implementing energy saving for low income families. • Education and outreach are important aspects of energy conservation in all society economic level of our community. Churches can be part of delivering the message and education of conservation. • Murray commented that the “weatherization program” family is an opportunity for entrepreneurship. • Bruce Hoffman discussed the new grant opportunity announced earlier in the week by the Department of Energy, in which around $450 million would be available on a 2
  • 3. competitive basis to communities throughout the county for energy projects/programs. Around $390 million of this total will available to large cities or counties who received direct EECBG funding (like Shreveport) for “retrofit rampup” projects—8 to 20 awards will be made nationwide. The remainder is dedicated to smaller government bodies. Deadline for submitting a non-mandatory letter of intent is November 19, and deadline to submit an application is December 14. • The city could lead by promoting flex time and other energy savings work time strategies to reduce energy. This category on the chart would likely be a project on CNG fueling. • There was general discussion on leveraging funds such as allocating $100,000 of EECS funds to leverage additional funds for a $400,000 project hat is ready to begin. • Bruce reported that he has been tasked by Caddo Parish to part of the high speed rail program. The federal program is interested in including Shreveport. Bruce has started the process of connecting Shreveport to Dallas to Atlanta. The EECS should work to develop a master plan that includes multi-model strategies. Communities across the county are investing significantly in the high speed rail network. • Wes reported that the EECS Committee is on the council agenda for Tuesday, October 27, at 3:00 P.M. All members are encouraged to attend. Wes requested that the committee agree on a spokesman. Ian agreed to be the spokesperson. • Joe suggested that we look at some other way to incentivize recycling by not charging citizens for recycling and raise funds thru some other means such as charging for non- recycled trash. • Jeanne suggested that we do not know what Pratt Industries is actually recycling. Their current market includes only materials for cardboard boxes. We should look at other recycling businesses that use materials currently not being recycled. How do we create the new markets required? • The suggested allocation for methane should go somewhere else. • Joe suggested that we develop one project and leveraging for the city council and just summarize the remaining funding allocations and projected total leveraging $1,977,900 to $24,782,000. • Ian asked how we might work with the CAG and master plan group. Caroline a member of the CAG said she will be looking for how to connect or informing both directions. • Ian and Jeanne asked about including something in the initial allocation for greenway programs as discussed it the 3-4 meetings. 3
  • 4. • Jeanne also proposed urban forestry be placed into a more comprehensive land use that include xericaping and bike master plan and greenway programs. • A carbon offset program would be a way to pay for some programs. • How do we start a green job programs with initial funding. There is another program for these $. • Jeanne asked about training/re-training professionals for green practices. These could be funded by Labor Dept. • Ian suggested rolling incubators, green job training and financing into one initiative. • The incubators could become a local think tank with support from CERT/CRI. • Joe mentioned that utility companies do have some audit programs. • Joe asked for a ranking of potential leveraging of projects as low, medium and high leveraging. He also suggested that we put all projects on the wall and vote to identify group priorities. • Jeanne asked that the group also rate the quad-drupple categories of social, economic, cultural and environmental. • The consultant team will refine project descriptions and put on the wall for voting at the next meeting. • Kim reviewed the web site. Meeting Adjourned 4
  • 5. Steering Committee Notes The following notes are the result of discussions during the 10.22.09 Steering Committee Meeting to explore potential projects for each focus area. Transportation/Land Use Expand alternative(s) transportation network to connect social/cultural hubs/districts Safe/walkable neighborhoods Bicycle blvds. that connect to small stores/businesses Connect important culture hubs/districts with alternative transportation Norton’s Art Gallery (Example) Need working group to identify hubs and explore connections and map using G.I.S. Map how people move through the city to establish patterns of activity How do we get people outside by choice? Express options for buses including signal changing for buses e.g., connect Robinson Film Center with commercial Bike parking, showers, lockers, etc. that could be paid by the city by private businesses as an incentive as part of strategy to reduce vehicle miles traveled. Program to promote with business owners (pub/private partnership) Explore options to promote bicycling Re-development and New Development Strategies Policies for development that require multi-use, amenities, etc. that add to the alternative transportation, walking network through the city More efficient public transportation Connect commuters with computer programs Look at employment centers to explore new ideas for public transportation Reduce parking requirements to reduce paving, cover parking with “green” and solar collectors and absorption coolers Calculate the bicycle miles traveled by city cyclers, ped/bike traffic counts. How do we improve traffic signalization to improve traffic flow-this is a fundable activity for smart signals Business incentives to encourage bicycling Expand safe routes to school programs (leveraging opportunity) Incentive bicycling with priority parking for small, fuel efficient, cars and bikes- LEED Credit Systems 5
  • 6. Bicycle Master Plan that includes biking lanes, “Complete Streets” Green Bicycle Zones and bicycle preference areas Waste Reduction/Recycling Focus Area Shreveport has established a baseline and already has an ozone abatement plan Comprehensive air quality plan Also a water quality program Definition by city for infrastructure-Air, Water, Land & Energy Xeriscaping: Waste & Pollution Reduction Switchgrass/Wildflower Could be part of biofuel program to harvest switchgrass “Big belly trash cans” by “Tiny Seahorse” Green Jobs/Workforce Diversion programs-unemployed, underemployed, prison labor and at-risk-youth Cyber traffic should be added to a GIS layer for citizen to describe their daily routes/routines Stakeholder Additions Bar owner’s participation could result in programs to reduce drunk driving encourage alternative transportation. CERT is key for collaboration Education/Outreach Thinking about consumers as energy producers Incentives for individuals to be part of a distributed energy systems Solar collectors on houses to feed grid as an example net metering Consider programs to distribute to neighbors “Alternative Hedonism” model Movement to shift definition of pleasure (Kate Soper) “Physically Mobile City” – “Unstructured Play” (Land Use Issue) Award programs for businesses for various green activities such as promoting bicycle use. Publicize these types of activities Inventory “Green” activities that city and parish are currently doing as a means of demonstrating we have “green capacity” 6
  • 7. EECS STEERING COMMITTEE MEETING AGENDA DATE: Thursday, October 29, 2009 TIME: 4:00-6:00 P.M. LOCATION: 333 Texas Street, Suite 1200 MHSM Office AGENDA ITEMS: 1. Review minutes of October 22, 2009 meeting. 2. Review CERT plans for higher education alignment/role in the EECP. 3. Review project descriptions with leveraging (low, medium and high ranking) jobs created and energy saved. 4. Preference voting. Project sheets will be posted on the wall and sticky dots used for ranking. Voting will also include committee rating of each project for economic, environmental, social and cultural impact. 5. Discussion of projects. 6. Next steps. 7