Campus change agent - building a campus web community where there is none
Do you have lots of web people on your campus? Feel like there are no cohesive bonds? Even in our siloed higher ed culture, it just takes a small dedicated group to rally the troops. We will explore how to build community on a campus through various different approaches including creating a university web group to provide leadership, idea exchange and learning opportunities for web professionals and others around campus. Work to create collaborative web policies that will enable people to do things following best practices. Create a culture of open data so people will embrace the use of central tools. Blog about the state of web on campus and keep an open and continued dialogue. Provide campus thought leadership and advise executives on major decisions. Create collaborative spaces where people from different teams can work to solve common problems on campus. Build campus wide tools that leverage and produce open source software and have open planning sessions with community members. Have coffee talks with community members to provide advice, be an advocate or simply lend a friendly ear. Do work pro-bono to help people with their goals that will also advance campus goals. Look outside of campus to leverage local tech and entrepreneurship. And last but not least look to the national communities UwebD, BlogHighEd, HigherEDLive, eduStyle etc. and our friendly peer institutions to provide solutions and best practices for campus. We must recognize that no one person is able to accomplish a better web on campus or community, therefore we must be open to a plan that encourages networking, cooperative relationships with others outside the campus, and implementation of practices that may reach our goal of a simple “better web on campus.”
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Campus change agent - building a campus web community where there is none
- 1. Campus Change Agent Building a Campus Web Community Where There Isn’t One Matt Herzberger Florida International University (FIU)
- 2. About me Currently – Director of Web Communications (aka the man, aka police, started web group from central team) A&M story about Marcomm Previously – Web Coordinator for various colleges with and without central web leadership (aka hater of the man, helped found grassroots web group due to no central unit) Way back – Departmental web designer with no central web leadership (aka bigger hater of the man, member of campus web group) Prehistoric – Designer for a higher ed web agency (aka evil vendor person, saw the dysfunction from outside)
- 3. My Job “Better web on campus“ Or even better…“Be crazy and relentless about making the web better.” - @dylan
- 5. Golden Rule / Karma Open source ethos
- 6. Where to start Responsive web design Here today (say hi to the person next to you) Nationwide - EDUniverse, eduStyle, BlogHighEd, uwebd, EDU checkup, HigherEdLive HigherEdExperts, etc Regionally/Locally – HighEdWeb regional, Skype meetups Your Campus – Campus Uweb, Coffee, Lunch Other Universities – Campus web team blogs list http://go.fiu.edu/f04 Don’t Only Think Higher Ed - look outside to local tech and startup communities – Refresh cities, Barcamps, CoWorking, Social Media Clubs, Ad Fed, IABC, Wordpress groups, Drupal meetups, etc.
- 7. From scratch Reach out get the lay of the land. Meet web people on campus. Listen to the established community. Coordinate on how to work together.
- 8. Challenges Decentralized. No central leadership. No cohesion. Geography. No time. Shyness/Introversion. Boss not allowing time. Saboteurs. Buying into great good.
- 9. Solo Approach Higher Ed Solo Use your vendors as team members. Get the right people in the room and make them responsible for their parts. It can be very rewarding - you get the full praise.
- 10. Team Approach Code repositories and sharing. Demo days. Weekly team meetings. Cross-training and shared responsibility. Try to form positive team culture.
- 11. Sharing Costs Resources Code Knowledge
- 12. Policies Collaborative Creation Inclusive and Enabling
- 13. Collective Reasoning AKA Governance Hippos – advising leadership Combined goals and vision Managing up and down Manufacture cultural change
- 14. Jobs Student-to-Staff Advancement around campus Recommendations
- 15. Bridging Gaps IT working with Marketing Faculty working with Staff
- 16. Open Tools / Open Data API, web services, open source, no data silos
- 17. Professional Dev Make it engaging and worthwhile One of the few times these people will be in the same room at the same time Teaching moments
- 18. Unified Outcomes Central calendar Central templates Unified branding
- 19. Work in Progress This had no end game Sorry the animated gif didn’t work
- 21. in the end… You get out what you put in, so start putting in work
- 22. Thanks! Questions? Matt Herzberger Twitter @mherzber http://webcomm.fiu.edu mherzber@fiu.edu