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A Behind the Scenes Perspective of How Sany America
                     Came to Fayette County, Georgia
                                       February 14, 2013




                                               Matt Forshee
                                             President/CEO
Overview
 Primer on Economic Development in Georgia

 Sany: The Company, Products and Equipment

 Project Development, Recruitment & Location

 Facility Site & Building Plans

 Lessons Learned

 Questions
What is Economic
 Development?
Creation of
  Wealth
How do we do that in
  Fayette County?
Recruiting New
  Industry &
    Office
Economic Development in Georgia
Site Selection: Project Origins

 Project originated as a
  direct “call-in” to the
  Metro Atlanta
  Chamber in September
  of 2005.
Site Selection: Project Origins


Sany began a comprehensive nationwide
     site search , which considered
           several Metro Areas.
SANY: The Company
 Headquartered in
  Changsha, Hunan
  Province, China
   Hong Kong –
    Jacksonville
   Shanghai – Wash. DC
   Beijing – Green Bay
 Pop – 6 m + (19th largest
  in China)
Sany: The Company




Sany has manufacturing operations in Changsha, Beijing,
 Shanghai, & Shenzen. They have announced additional
        facilities in India, Germany and the US.
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Products
Sany: The Projects
 Sany currently holds the
 Guinness world record
 for the highest elevation
 reached by a single
 pump – 406 meters (1332
 feet). This was
 performed during the
 construction of the
 Hong Kong
 International Financial
 Center.
Sany: The projects



Sany equipment has been involved
  in the construction of the Three
     Gorges Dam on the Yangtze
   River, the largest hydro-electric
     power station in the world.
Site Selection: Project Origins


The initial requirement from the company
  called for 350,000 square feet of existing
 space under roof for assembly of concrete
          pumps and pump trucks.
Site Selection: Timeline Summary

      Representatives from Sany make
       initial contact with the Metro
      Atlanta Chamber of Commerce


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Site Selection: Timeline Summary
       Initial
      Georgia
      Team is
        built


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Site Selection: Timeline Summary

        Initial Sites Submitted for an
      assembly facility: McDonough (I-
            75) & Palmetto (I-85)


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Site Selection: Timeline Summary

        Additional Sites Submitted:
      Waynesboro (I-20),Griffin (I-75) &
            McDonough(I-75)


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2005                               2006
Site Selection: Timeline Summary

      DEcD and GPC meet with Sany at
      World of Concrete Trade Show in
            Las Vegas, Nevada.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Site Selection: Timeline Summary

         Additional Sites Submitted:
      Stockbridge (I-75), Newnan (1-85)
             and Morrow (I-75).


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2005                               2006
Site Selection: Timeline Summary

           Sany changes the parameters
      dramatically. The project is reduced to a
       small warehouse for parts, 1-2 acres &
       30,000 sf, to be operated as Synnium.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2005                               2006
Site Selection: Timeline Summary

       Georgia Team begins looking for
      new sites that meet parameters for
         small distribution location.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2005                               2006
Site Selection: Timeline Summary

      Project returns to original parameters for
           Assembly & adds HQ function.
      Peachtree City site is proposed on paper
                       to Sany.


SEP    OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2005                                2006
Site Selection: Timeline Summary

       Local
      team is
      added.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Sany: The Site
We proposed
the Cooper Loop
properties: 228
acres in the PTC
industrial park. Has
access to all utilities, on
a state divided highway
and in foreign trade zone.
Site Selection: Timeline Summary

      Sany officials first visit Peachtree
       City. First incentive proposal is
      sent to Sany’s Board of Directors.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2005                                2006
Site Selection: Timeline Summary

       DEcD and GPC make 2nd trip to
      WOC in Las Vegas to call on Sany’s
               project team.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2006                               2007
Site Selection: Timeline Summary

        A revised proposal of incentives
      from DEcD and Fayette County is
       sent to Sany’s Board of Directors.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2006                               2007
Site Selection: Incentives
  • State Proposal
    •   Job Tax Credits                   $ 3,618,750
    •   GA Quick Start                    $ 2,316,000
    •   Sales & Use Tax Exemption         $ 600,000
    •   REBA Grant                        $ 900,000
  • Local Proposal
    •   Tax Abatement (Real & Personal)   $ 4,693,696
    •   FCDA Grant                        $ 150,000
    •   Fayette County Grant              $ 150,000
    •   PTC Grant                         $ 50,000
  • Total                                 $12,478,446
Site Selection: Incentives
• Average Incentive Per Job
  • State                      $12,391.25
  • Local                      $ 8,406.16
  • Total                      $20,797.41

• Fayette County Cost/Benefit Analysis
  • After all incentives local taxes, fees and services are
    accounted for, Fayette County still shows a positive
    growth of $29,000 in Year 1 of the facility. By Year 10 we
    have accumulated an average annual net benefit of
    $603,744.
  • After YR 10, average annual benefits are $1,157,739.
Site Selection: Timeline Summary

      DEcD and GPC team makes 1st trip
       to China to call on Sany. Visits
         headquarters in Changsha.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

       2006                               2007
Site Selection: China Visit #1




Company reps had indicated several times
 that Georgia was at a disadvantage by not
having visited the board members in China
Site Selection: The Grand Tour
Site Selection: Timeline Summary

      FCDA and Pathway Communities
      accompany DEcD and GPC on 2nd
       trip to Changsha and Sany’s HQ.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2006                                2007
Sany: Fayette goes to Changsha
Sany: Fayette goes to Changsha
Site Selection: Timeline Summary

      Sany Board of Directors votes 8-1
      to select Georgia over competing
            other states and cities.


SEP   OCT   NOV   DEC   JAN   FEB   MAR   APR   MAY   JUN   JUL   AUG

      2006                                2007
Site Selection: Announcement


Sept 2007: Sany publicly announces intent to locate
NA HQ and Assembly in Peachtree City. From Sept
     05 to Sept 07, process was a 2-year effort!
Site Selection: Announcement




 Initial investment announced was $30MM USD,
now revised to roughly $70MM USD. It will employ
           up to 600 people over 10 years.
After Site Selection: Legal Docs
 Crafting a Memorandum of Understanding
    Signatories (and Attorneys) included Sany, FCDA,
     Fayette County & Peachtree City
 Tax Abatement Bonds
    Initially issued $30MM in bonds for Tax Abatement
     structuring
 Grant Application
    REBA grant required a large application process that
     took longer than expected
Sany: Proposed Site Plan
Site Data
•228 Acres
•Assembly Bldg 1 (ph 1)
       •325,000 sf
•Assembly Bldg 2 (ph 2)
       •500,000 sf
•Assembly Bldg 3 (ph 3)
       •500,000 sf
•Distribution Center (ph 1)
       •100,000 sf
•Office, R&D Bldg (ph 1)
       •140,000 sf
•Total – 1.5 million sf
Sany: Proposed Site Plan
Sany: Proposed Site Plan
Sany: Proposed Site Plan
Sany: Proposed Site Plan
Sany: Lessons Learned


Time was always on Sany’s side (and they used it!)
  To balance this, we had to formulate unique
qualifiers and expirations for land and incentives.
Sany: Lessons Learned


Sany’s site selection process was very unique
   and quite different from most US or
European companies. The process could be
          quite frustrating at times.
Sany: Lessons Learned


The Chinese concept of Guanxi has no true
comparison in Western Culture. You must
understand the implications to succeed in
  Chinese business, industry & society.
Sany: Lessons Learned


   There are some major visa issues for
permitting Chinese Nationals to work in the
US, but the companies are also aware of the
    tax benefits to rotating employees.
Sany: Lessons Learned




      To do business in China,
    you have to experience China.
To learn more about the business opportunities in
Fayette County, contact the Fayette County Development
Authority. We can help you with:
• Available site and building information                200 Courthouse Square
• Comprehensive demographic information                   Fayetteville, GA 30214
• Labor statistics
• Community tours
• Customized state incentive proposals
• Groundbreaking ceremony coordination

Matt Forshee, President/CEO
mforshee@fayettega.org

PH: 770-461-5253 • FX: 770-460-0259
www.fayettega.org

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ENCORE Fayette - Anatomy of a deal

  • 1. A Behind the Scenes Perspective of How Sany America Came to Fayette County, Georgia February 14, 2013 Matt Forshee President/CEO
  • 2. Overview  Primer on Economic Development in Georgia  Sany: The Company, Products and Equipment  Project Development, Recruitment & Location  Facility Site & Building Plans  Lessons Learned  Questions
  • 3. What is Economic Development?
  • 4. Creation of Wealth
  • 5. How do we do that in Fayette County?
  • 6. Recruiting New Industry & Office
  • 8. Site Selection: Project Origins  Project originated as a direct “call-in” to the Metro Atlanta Chamber in September of 2005.
  • 9. Site Selection: Project Origins Sany began a comprehensive nationwide site search , which considered several Metro Areas.
  • 10. SANY: The Company  Headquartered in Changsha, Hunan Province, China  Hong Kong – Jacksonville  Shanghai – Wash. DC  Beijing – Green Bay  Pop – 6 m + (19th largest in China)
  • 11. Sany: The Company Sany has manufacturing operations in Changsha, Beijing, Shanghai, & Shenzen. They have announced additional facilities in India, Germany and the US.
  • 20. Sany: The Projects  Sany currently holds the Guinness world record for the highest elevation reached by a single pump – 406 meters (1332 feet). This was performed during the construction of the Hong Kong International Financial Center.
  • 21. Sany: The projects Sany equipment has been involved in the construction of the Three Gorges Dam on the Yangtze River, the largest hydro-electric power station in the world.
  • 22. Site Selection: Project Origins The initial requirement from the company called for 350,000 square feet of existing space under roof for assembly of concrete pumps and pump trucks.
  • 23. Site Selection: Timeline Summary Representatives from Sany make initial contact with the Metro Atlanta Chamber of Commerce SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 24. Site Selection: Timeline Summary Initial Georgia Team is built SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 25. Site Selection: Timeline Summary Initial Sites Submitted for an assembly facility: McDonough (I- 75) & Palmetto (I-85) SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 26. Site Selection: Timeline Summary Additional Sites Submitted: Waynesboro (I-20),Griffin (I-75) & McDonough(I-75) SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 27. Site Selection: Timeline Summary DEcD and GPC meet with Sany at World of Concrete Trade Show in Las Vegas, Nevada. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 28. Site Selection: Timeline Summary Additional Sites Submitted: Stockbridge (I-75), Newnan (1-85) and Morrow (I-75). SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 29. Site Selection: Timeline Summary Sany changes the parameters dramatically. The project is reduced to a small warehouse for parts, 1-2 acres & 30,000 sf, to be operated as Synnium. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 30. Site Selection: Timeline Summary Georgia Team begins looking for new sites that meet parameters for small distribution location. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 31. Site Selection: Timeline Summary Project returns to original parameters for Assembly & adds HQ function. Peachtree City site is proposed on paper to Sany. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 32. Site Selection: Timeline Summary Local team is added. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 33. Sany: The Site We proposed the Cooper Loop properties: 228 acres in the PTC industrial park. Has access to all utilities, on a state divided highway and in foreign trade zone.
  • 34. Site Selection: Timeline Summary Sany officials first visit Peachtree City. First incentive proposal is sent to Sany’s Board of Directors. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2005 2006
  • 35. Site Selection: Timeline Summary DEcD and GPC make 2nd trip to WOC in Las Vegas to call on Sany’s project team. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2006 2007
  • 36. Site Selection: Timeline Summary A revised proposal of incentives from DEcD and Fayette County is sent to Sany’s Board of Directors. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2006 2007
  • 37. Site Selection: Incentives • State Proposal • Job Tax Credits $ 3,618,750 • GA Quick Start $ 2,316,000 • Sales & Use Tax Exemption $ 600,000 • REBA Grant $ 900,000 • Local Proposal • Tax Abatement (Real & Personal) $ 4,693,696 • FCDA Grant $ 150,000 • Fayette County Grant $ 150,000 • PTC Grant $ 50,000 • Total $12,478,446
  • 38. Site Selection: Incentives • Average Incentive Per Job • State $12,391.25 • Local $ 8,406.16 • Total $20,797.41 • Fayette County Cost/Benefit Analysis • After all incentives local taxes, fees and services are accounted for, Fayette County still shows a positive growth of $29,000 in Year 1 of the facility. By Year 10 we have accumulated an average annual net benefit of $603,744. • After YR 10, average annual benefits are $1,157,739.
  • 39. Site Selection: Timeline Summary DEcD and GPC team makes 1st trip to China to call on Sany. Visits headquarters in Changsha. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2006 2007
  • 40. Site Selection: China Visit #1 Company reps had indicated several times that Georgia was at a disadvantage by not having visited the board members in China
  • 41. Site Selection: The Grand Tour
  • 42. Site Selection: Timeline Summary FCDA and Pathway Communities accompany DEcD and GPC on 2nd trip to Changsha and Sany’s HQ. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2006 2007
  • 43. Sany: Fayette goes to Changsha
  • 44. Sany: Fayette goes to Changsha
  • 45. Site Selection: Timeline Summary Sany Board of Directors votes 8-1 to select Georgia over competing other states and cities. SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG 2006 2007
  • 46. Site Selection: Announcement Sept 2007: Sany publicly announces intent to locate NA HQ and Assembly in Peachtree City. From Sept 05 to Sept 07, process was a 2-year effort!
  • 47. Site Selection: Announcement Initial investment announced was $30MM USD, now revised to roughly $70MM USD. It will employ up to 600 people over 10 years.
  • 48. After Site Selection: Legal Docs  Crafting a Memorandum of Understanding  Signatories (and Attorneys) included Sany, FCDA, Fayette County & Peachtree City  Tax Abatement Bonds  Initially issued $30MM in bonds for Tax Abatement structuring  Grant Application  REBA grant required a large application process that took longer than expected
  • 49. Sany: Proposed Site Plan Site Data •228 Acres •Assembly Bldg 1 (ph 1) •325,000 sf •Assembly Bldg 2 (ph 2) •500,000 sf •Assembly Bldg 3 (ph 3) •500,000 sf •Distribution Center (ph 1) •100,000 sf •Office, R&D Bldg (ph 1) •140,000 sf •Total – 1.5 million sf
  • 54. Sany: Lessons Learned Time was always on Sany’s side (and they used it!) To balance this, we had to formulate unique qualifiers and expirations for land and incentives.
  • 55. Sany: Lessons Learned Sany’s site selection process was very unique and quite different from most US or European companies. The process could be quite frustrating at times.
  • 56. Sany: Lessons Learned The Chinese concept of Guanxi has no true comparison in Western Culture. You must understand the implications to succeed in Chinese business, industry & society.
  • 57. Sany: Lessons Learned There are some major visa issues for permitting Chinese Nationals to work in the US, but the companies are also aware of the tax benefits to rotating employees.
  • 58. Sany: Lessons Learned To do business in China, you have to experience China.
  • 59. To learn more about the business opportunities in Fayette County, contact the Fayette County Development Authority. We can help you with: • Available site and building information 200 Courthouse Square • Comprehensive demographic information Fayetteville, GA 30214 • Labor statistics • Community tours • Customized state incentive proposals • Groundbreaking ceremony coordination Matt Forshee, President/CEO mforshee@fayettega.org PH: 770-461-5253 • FX: 770-460-0259 www.fayettega.org

Notas do Editor

  1. Distance to Hong Kong = Distance from Atlanta to Orlando.Distance to Shanghai = Distance to Washington, D.C.Distance to Beijing = Distance to Green Bay, WI