A tribute to george kosch by dr. jeffrey lant master marketer and also collector of fine art nov 22, 2012

A tribute to George Kosch by Dr. Jeffrey Lant master marketer and also collector of fine art Nov 22, 2012

Preface / Introduction

This is some more articles provided to us by George Kosch. I suggest you listen to this inventor or
money making gizmos. Feel free to comment:
For more information visit: http://www.HomeProfitCoach.com/?rd=ti4htNln
The Next 7 people that Call me now for your FREE Internet marketing consultation. $100 value. Let
an expert show you RIGHT NOW how to profit online every single day without leaving home. Call
me -- Howard Martell-- now, (757) 962-2482.Or Skype me homeprofitcoach LIVE 24/7/365. Your
success guaranteed. I'm waiting for your call RIGHT NOW!

Table of Contents
1. Internet Marketing Jobs-Not Absurb Idea Today
2. Internet Marketing Services-First Step To A Online Business
3. Internet Marketing Today-Understand So You Make Money
4. A recognized Internet marketing master delivers the sober word you don't want to hear: The way
you're 'marketing' online your failure is assured. Take the challenge and see for yourself.


Internet Marketing Jobs-Not Absurb Idea Today
Years ago the thought of working online was absurd, everyone went to college, got a degree, and
worked a typical nine to five job. Most people still do this, however some people branch out and
utilize the web to it's fullest potential. Even today (although not as much) people are still criticized
for doing this. There are still those who feel the internet is not the way to go.
Well, all I have to say to those people is that, simply put, they are wrong. Facts are facts and
thousands of people sustain very decent lifestyles due to their internet marketing jobs. They put in
way fewer hours than most people yet earn way more than most people. They have the freedom to
do what they want in life, a freedom a lot of people do not experience despite going to college and
getting that degree.
If you are sick of your job and are looking for something new, something better, then look towards
the internet. Starting up your own online business is quite cheap if you put in the effort and do the
work yourself, and in the end it can give you a lot of money.
If you are interested in starting up your own online business, the first real thing you should know is
that it will not happen overnight. So many people go into it thinking their internet marketing jobs
will pay off in a week and they can go live the lifestyle they want. These misconceptions cause them
to lose hope when it takes a while and they give up.
Online or not, this is still a business and you need to treat it as such. You need to put in dedicated
hours every single day where you just sit down and work. When building your business, it is much
of what you have already experienced. It is a lot of hard work for a long time. You need to remind
yourself that the advantage comes after you build it up.
Internet businesses are time consuming and hard to set up, but once you get them up and are getting
visitors to your website, it is pretty easy to maintain. If you acknowledge all of this and still want to
continue, then congratulations because you have already gone further then most people.
The very first thing you should do when looking into getting an internet marketing jobs is to figure
out what exactly you plan to do. Whether it be selling products or services, and figuring out what
products or services then you can move onto setting up your website.
You can outsource your website creation to a professional for some money, or you can do it all
yourself and only pay for the domain name. Whichever you choose, make sure your website looks
nice and professional.
The final major step, after you get your website set up, is to market it. You need people to see your
website, see your product, that way they can buy it. Again, you can either outsource this or do it
yourself depending on your financial situation, or whether you feel like doing it or not.
If you can put in the time and effort, and be patient, you can see some real returns in several months.

http://www.HomeProfitCoach.com Copyright Howard Martell - 2012 4 of 10


Internet Marketing Services-First Step To A Online Business
The first step to starting an internet business is of course to design the website itself. This is the first,
and one of the largest steps, however that is also something for another article. What this article talks
about is what comes after you set up your website. Namely, marketing. The fundamental rule of
business is that no matter how good your company is, if nobody knows it exists, you will not make
money.
So whether you outsourced your website design to professionals or did it all yourself, it is all for
nothing if you can not drive traffic to it. There are a lot of ways to get people to visit your website,
many free, many not free. But if you have cash to spare you might want to look into hiring some
internet marketing services to do it all for you.
As I said, there are a lot of ways you can drive traffic to your website, this abundance in choice can
also make it difficult knowing where to start. So while you can do it all yourself, if you have the cash
why not save yourself some time and effort by outsourcing it?
If you plan on using internet marketing services to help you out, you should do your homework
regarding said services first. There are several tips you can use to help you pick the best possible
service for your needs.
1: Quality content. There are a lot of people out there who are looking to work in the field of internet
marketing, some know what they are doing, some do not. So when looking for someone (or multiple
people), you will want to look at their past work. A professional for internet marketing does not need
any real background, they do not have to be part of some big name company, all that matters is if
they can be trusted to do a good job.
If they can provide you with samples of their work that are of high quality, then you have yourself a
real good contender for the job.
2: Specialization. Since there are so many ways to drive traffic to your website, not all internet
marketing professionals will be adept at all methods. In fact many of them will likely specialization
in certain fields. If you only need certain methods, for whatever reason, then looking into these
specialists will be a good idea. They may have a more limited approach, but odds are they will know
every trick in the book since that is all they do. It might even be better to hire multiple specialists for
various marketing fields rather than one jack of all trades.
3: Do research. While hiring internet marketing services is a great way to drive traffic to your
website, there are a lot of frauds out there. Even if you can not do it all yourself, it is a good idea to
have some basic understanding so that you can spot these frauds and be able to better protect
yourself.
Following these basic tips can allow you to get high quality content and marketing for your website
with very little effort on your part, allowing you to focus on other aspects of your business.



Internet Marketing Today-Understand So You Make Money
The internet is still pretty mysterious to most people. Sure everyone knows about it and has a basic
understanding, but many concepts still prove elusive for most people. One such concept being the
ability to make money on the internet. Most people still can not understand how this is possible, or
worse, they think it is exceptionally easy.
The truth is, internet marketing today is not impossible nor is it all that easy. While you can
certainly make money online, it takes a long time and a lot of hard work and dedication on your part
in order to succeed. You have to always remember, if you plan on starting your own online business,
that it is still a business. All the things you would do if you went and opened a department store,
you still have to do most of those things with an internet based business.
To help you make your business and grow it to be successful are some of the following tips.
1: Be sure you are ready. I can not stress this enough, but way too many people go into this all hyped
up and with misconceptions. This is not some easy scheme to get quick cash, and it will require a lot
of work and it can take months for you to see any return. If you accept these facts and are still
willing to deal with internet marketing today, then you are one step closer to success.
2: Set up a schedule. Like with any business, you need a set schedule. While the nice thing about
owning your own online business is that you can work when you want, where you want, you still do
need some structure. So set up a plan for when you will work and how long you will work each day,
and then stick to it. Many people will poke at their business every week or two and then complain it
is not working. You need to work it almost every single day.
3: Pick a niche. Once you have a dedicated work schedule, you need to decide what exactly you are
going to be working on. Figuring out what kind of product you are going to sell is an important step.
Is it a service or a physical product? Is it extremely mainstream and sells well, thus having a lot of
competition? Or is it more obscure? You need to get just the right mix of obscurity so you do not
have overwhelming competition, but also popularity so you can still make money.
4: Market your business. Once you have your niche, then you need to start marketing it. This is the
single hardest, and most time consuming process. Until people are consistently visiting your website,
until it is ranked highly on Google, until you are making money, it will seem like a lot of hard work
for nothing. But keep at it.
The internet marketing today can be quite competitive and it can be hard knowing what to do or
where to start. That coupled with the fact that you will be doing a lot of work without ever seeing a
penny for a long time means many people fail. But if you do your research and keep your head held
high and on straight, you can be just as successful as all those big time gurus.



A recognized Internet marketing master delivers the sober
word you don't want to hear: The way you're 'marketing'
online your failure is assured. Take the challenge and see for
yourself.
Author's program note. One of the great films is "Cool Hand Luke" (1967) that features this line
etched in acid, "What we have here is failure to communicate". This line is delivered just after the
prison authority has slashed "Luke" with a whip, causing him to roll over and over down a long,
dusty hill, each rotation more painful than the last. The warden then says what seems an
extraordinary statement: that Luke had been beaten because he wanted it that way... Huh?
But pretty soon you understand the authority figure is right. Luke is determined to do things his way,
when that way is a certain disaster... he won't learn, won't examine his position, and will never admit
to error. The only thing that will enlighten him and change certain failure to incipient progress is
getting beaten and beaten again; then he might see the benefit, the essential value of instruction,
training and constant adjustment and beneficial change.
Luke's pointless "system" delivers nothing but misery. Communication delivers the desired results
that you're too stubborn to master. So what if what you're doing doesn't work. "It's a poor thing but
mine own" and therefore good enough.
Thus, for the music to accompany this article, I give you the theme song to "Cool Hand Luke"
because you bear more than a passing resemblance to a character and a situation that will keep
failing you and which you do not wish to change -- whatever you say. Find the music by Lalo
Schifrin in any search engine, and remember: it's YOUR theme, obstinacy and willful adherence to
present, total, predictable failure being celebrated.
Why you must master marketing to succeed online.
Right now chances are whatever online enterprise you are pursuing is not only failing to make you a
living wage... it is failing to make you anything at all. Don't be coy about this; YOU are a complete,
total, abject, and ridiculous marketing catastrophe. So, what have you been doing to solve this
problem and generate increasing bucks? What have you been doing? I'll tell you what you've been
doing; the same things that delivered failure while expecting success, if you do them long enough
This is the textbook definition of madness... and that makes YOU certifiably crazy.
"Your Money Is In Their Pocket!"
Right now people around the world are walking around with your money in their pockets. Moreover,
due to the pathetic way you "market", one thing is clear: you will never get that money. It will stay in
your customer's pocket... he will in due course spend it elsewhere, thereby depriving himself of
whatever benefit you could deliver and 100% of the profits you would have derived. What's worse,
you seem neither to know nor to care that this travesty of marketing that keeps you broke and
unsuccessful is going on. You're the poor little lamb who has gone astray... and you must be
perfectly happy with that result... since you learn nothing new; try nothing new; and master nothing
new. Amazing!
Magic words that deliver one hot prospect after another; the rocket ship that delivers them.
To succeed online you need, first of all, prospect lists because in my well-known phrase "The list is
the business... and the business is the list." To make money you must have lists; to make lots of
money, you must have bigger lists. Developing this list is a project for each and every day you want
to move money from "their" pockets... to yours. The first critical question: what did you do each day



to move money from "their" pockets... to yours. The first critical question: what did you do each day
this week to grow your pivotal lists? Don't be vague; be rigorously detailed and specific. The sad
fact is, you've probably done nothing on this matter whatsoever. And so you will continue to fail.
That's 100 percent certain.
You must give your prospects a reason to pick up the phone and call you. Do you? Consider this.
Over the years I have turned myself from an impecunious graduate student (albeit at Harvard) into
an online multi-millionaire. How did it happen? By creating powerful, punchy, profit-making ads
like this one, my current favorite and likely to remain so since it is a certifiable money maker:
Call me now for your FREE Internet marketing consultation. $100 value. Let an expert show you
RIGHT NOW how to profit online every single day without leaving home. Call me -- Dr. Jeffrey
Lant -- now, (617) 547-6372. LIVE 24/7/365. Your success guaranteed. I'm waiting for your call
RIGHT NOW!
This verbiage MUST be on EVERYTHING that will be seen, received, read and presented to every
single person you wish to respond. Each time you send out ANYTHING, be that business card,
email message, brochure, space ad, landing page, etc. without these precise words is a marketing
opportunity and ALL its potential profits lost and gone forever "dreadful sorrow, Clementine."
Ebooks as rocket ships.
Now you know the magic words to use that ensure 100 percent guaranteed results. How do you get
them into the hands of prospects who, being motivated by them, will pick up the telephone to make
instant contact with --you? There are many ways, but here's one that takes just about 5-7 minutes per
day. It's ebook marketing... and it's so clever because you don't write your ebooks (though you may
if you like). I DO!
Just over two years ago...
In the fall of 2010, I had an epochal "AHA!" moment. Keep in mind that at that time, the Great
Recession was dragging down the Great Republic, the European Union, and the world. I wanted to
seize this crucial moment when all the best things on Earth were for sale at deeply discounted prices;
I wanted to seize this moment, I say, to fatten my stock portfolio and fast-growing collection of
eye-popping Old Master pictures and the best 18th century furniture. In short, I needed lots of cash...
and a mechanism to deliver it to me and the eager-beavers who saw this turbulent, even frightening
time as the right time for massive asset acquisition. Enter the ebook... the ebook you don't write but
can profit from every single day!
Well over 1,000,000 formatted words, with images and musical cues, marching smartly to 1000
articles.
Here's the good word, bird. Since September, 2010 I have written approaching one thousand articles;
each about 1500 words. You can see them at jeffreylantarticles.com These articles, carefully
researched, carefully written cover over 35 different subject areas. At least 20 new articles are added
every single month. Using them is a breeze...
Go to the article repository. Select any 2 or 3. Add the magic marketing words above. Click, send...
and await certain response... by people picking up the phone to call you... whenever they're ready to
call you.
Is this difficult in any way? No, it's child's play.
Is it time-consuming? Certainly not. 7 minutes for newbies. Under 5 for experienced marketers.
Does it produce prospect leads? Yes, EVERY time you use it, which should be 7 days a week.



And now The Million-Dollar Question. WILL YOU DO IT?
Return to "Cool Hand Luke," obstinate, stubborn, beaten, unsuccessful... just plain stupid.
Now let's be brutally frank with each other. I remind you that this is proven, that it's simple, that it
takes but a few paltry minutes a day, that it will cause your phone to ring off the hook (especially if
you put it on the top of each document for maximum impact), that it will ensure profits, profits
which will grow as you grow your lists.
But you, admit it, are "cool hand Luke", lazy, excuse making, smart aleck, a permanent sneer on
your lips, the know-it-all who knows nothing. You'll follow this advice for a day; maybe, two. You'll
start seeing results. Then your residual bad habits will kick in, including your acute disinclination to
take phone calls from real people. After all, when push comes to shove you are most surely of the "I
love humanity; it's people I can't stand" School of Marketing. And you're a slothful bugger, too.
You'll deny all this of course, just as Paul denied Jesus 3 times before the cock crowed. But the truth
will be most apparent in your derisory bank account, assets, and future. Partner, I hope that sneer on
your face and your reeking arrogance are enough for you, 'cause, baby, that's what you're gonna get.
Capisce?



Resource
Republished with author's permission by Howard Martell http://HomeProfitCoach.com.


A tribute to george kosch by dr. jeffrey lant master marketer and also collector of fine art nov 22, 2012

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A tribute to george kosch by dr. jeffrey lant master marketer and also collector of fine art nov 22, 2012