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解读 Foursquare ---- 从foursquare到微博的垂直应用 Document Version 0.4 2010-4-18
简介 Foursquare* 是一种基于地理信息和微博的服务网络,用户可以通过网页或自己的手机来“报到Check-in”自己所在的位置,发布自己正在做或已经完成的事情,并已经与Twitter、Facebook等流行的社交网络平台打通,共享这些信息。现在很多美国的商家已经开始与之合作,根据用户现场“报到Check-in”的次数,给与用户相应的折扣。 几个重要特征: ,[object Object]
除了时间维度的内容组织以外,foursquare 的地理纬度的内容组织结构是重要的网站特色,也是其商业合作的基础
 foursquare通过多种机制激励网友长期访问并参与互动
线上部分:“地理信息分享”、“任务机制”和“成就机制”
线下部分:商家合作的“Check-in折扣”机制
以上的这几种机制在网站规划阶段就已经设计在产品中(区别于运营活动)尽管被Twitter率先抢占了绝大部分市场,只要存在有别于竞争者的特色服务仍有机会 注:foursquare官网(www.foursquare.com),百度百科对foursquare的介绍(http://baike.baidu.com/view/3054611.htm)
人物维度与时间维度 基于作者的内容筛选 基于关键字的内容筛选 基于关系的内容筛选 呈现 基于单一时间维度的Twitter @allan的微博 @allan的关注者 与#XXX#相关的内容 @Allan: @m: @m: @Allan: @B: @B: Time @Allan: @C: @Allan: 实现 ,[object Object]
规范化: 谁  什么时间  在哪里  做什么手动:用户发布微博条目 自动:记录发布内容的时间 自动:用户登录账户
人物维度、时间维度与空间维度 呈现 @理想大厦: @万寿路: @西单: 基于事件的内容筛选 基于地理和时间两个维度的foursquare 基于作者的内容筛选 基于地点的内容筛选 allan的 记录 理想大厦 与吃饭相关的内容 ,[object Object],实现 Who Came Where? MAP API M 在@西单说:XXXXXXX吃饭XXXXX ,[object Object],allan在@万寿路说:XXXXXXX吃饭XXXXX allan: Tip: Doing/Done 手动:用户发布微博条目 Geo M: B在@理想大厦说:XXXXXXX吃饭XXXXX ,[object Object]
网页查询方式手动点选地理信息
信息不全,用户可通过手机、网页添加地理信息B: 半自动:地理信息的选择 自动:记录发布内容的时间 自动:用户登录账户 Time

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Thinking in foursquare v0.4_outer_chs