2. Colour scheme/House style:
The colour scheme is red, black and
white and is thorough throughout the
misce–en–scene of the front cover. The
black colour is mostly used as a
background for text and also the
masthead, which helps link the content
together but also, makes it aesthetically
pleasing as is it vertically symmetric.
These colours are rather masculine as
they connote anger and power which
also links in with the main photo; angry
facial expressions but also they wear a
costume which is prominently red.
The overall misce-en-scene of the front
cover is very busy and helps make it
interesting.

3. Banner/skyline:
The banner still matches the colour
scheme and has white and red writing
which is against a harsh black skyline.
Although the background of the text is
quite dark and harsh, it helps the writing
stand out and does not get lost on the
page as the writing is quite small.
Even though the text is quite small it is
still eligible and is in an ideal place for
publishers of Kerrang to advertise the
magazine as it an area of the front cover
that will be on display in shops.

4. Masthead:
The masthead is the biggest writing on the
page so it stands out and grabs the audience’s
attention. It also starts on the top left side of
the page and carry’s on to the right hand
side, where the reader will initially look;
another attention grabbing factor.
The font is unique to the magazine which is
done to ensure the reader recognises it easier.
The way the font is, also gives an insight into
what genre of music the magazine is about
(alternative rock/punk) as it is quite harsh
and aggressive which most people associate
with the genre.
The colour of the masthead is black and sits in
the background of the magazine behind the
cover stars; however because of the
harshness of the black it doesn’t get entirely
lost as it stands out against the light grey
background. This denotes that the magazine
wants the attention to be primarily on the
cover stars as well as the masthead.

5. Main image:
The main image is convention of a music magazine as it
a medium shot of the band ‘All Time Low’.
Although all the bands mode of address is directly at the
camera, which is another convention, Alex Gaskarth who
is the main singer of the band is closer to the camera
which denotes the audience that he is the main
attraction/most important member of the band, yet also
connotes that the interview could be more in-favour to
him than any other of the band members. This could
also be a way of advertising the magazine to females
(the magazine target audience is primarily male)
because he may be seen as a ‘teenage heart throb’.
Their facial expressions are very severe which helps link
in with their costumes and the matching cover line “it’s
going to get brutal”. They are dressed as American
footballers and have a prop of a helmet, that creates
iconography of aggression and anger, as that is what is
associated with that particular sport.
Also, the image itself is slightly off centre and on angle
to allow more text to be placed around it, but could have
also been done to connote the idea that All Time Low is
not your ordinary band.
The band are all dressed in red which helps link in with
the misce-en-scene of the front cover and helps
emphasise how masculine Kerrang want to be, because
red is a colour that connotes anger.

6. Main coverline:
The main cover line is used to anchor the message of
the main imagine and draw attention to it. It is the
second biggest writing on the page and is in large
capital letters to stand out and grab the reader’s
attention. The writing is so large to help the reader
distinguish the fact that this is the most important
cover line on the page.
The denotation of the words “All Time Low” being in
the foreground and in front of everything is to ensure
that the readers know they are the most important
feature article of the magazine.
The word “brutal” in the main cover line’s sub-line
has been used to exaggerate this idea of aggression
and anger, but could also be done to connote the fact
that the interview exposed the band as they were
brutally honest.
The colour of the text is a bright white, with a black
shadow that gives an effect that the text is almost
glowing. This denotes the fact that Kerrang want the
text to stand out on the front cover in any way
possible.

7. Coverlines:
This is used to advertise the magazine by giving an
insight to the reader of what stories will be in it.
Although the colours of each cover line stay in the
masculine colour scheme, they are all different to
stand out and contrast between each other making
the front cover more visually appealing. The, and the
size of the cover lines, is done to help the reader
distinguish the importance of each cover line. For
example, it is apparent that the article about All Time
Low is going to have more importance in the
magazine than a Kerrang quiz and Dani Filth, as the
writing is much bigger, brighter and stands out more.
Each cover line has a black background behind
it, except the main cover line, which is done to help
the text stand out and connote the idea that although
they may not be the main articles they still have a
high relevance in the magazine.

8. Thumbnail photos:
As well as a main photo of a celebrity to attract the
reader into buying it, there are also many thumbnails
of celebrities in different places of the front cover.
This is to keep audience interest and excitement as
there is an artist in nearly every part of the front
cover. This could also be done to ensure readers that
there will be someone they recognise/like in the
magazine; another way of advertising the magazine.
Each photo still keeps within the house style and
colour scheme which helps the front cover look
professional, but also maintains the connotation of
masculine aggression.

9. Puff:
There is a puff in the top right corner of the
page, which is almost a fake sticker on the
page used to advertise information in a way it
will stand out.
The puff almost looks like a stamp which has
been placed quite harshly on the page, that
connotes this masculine idea of aggression
which is apparent of the misce-en-scene, as
well as giving insights on the genre of the
magazine. The harshness of the black helps
the white writing stand out, which results in
the audience’s attention being grabbed
quicker.
The word “huge” is also the biggest word on
the puff which emphasises the fact of how
good this offer is; another way of subtly
advertising.

10. Issue information:
The front cover has a barcode which is
an essential convention as it proves the
magazine is genuine. The barcode also
has a date in which the magazine was
published, underneath it in a very
small font, as well as the price. The
price is displayed so readers know the
affordability of the magazine. As well as
this, the website of the magazine
www.kerrang.com is also displayed on
the magazine to advertise it.

12. Colour scheme/House style:
The colour scheme is red, black and white and is thorough
throughout the misce–en–scene of the front cover.
The use of the colour black connotes the dark rock type
genre, as well as keeping it quite masculine.
The use of the colour red creates iconography of
anger, love and almost a rebel like theme. The red also
contrasts, and stands out against the darkness of the black
connoting a fun feel, which could connote the idea of a
rock stars life.
This is emphasised in the fact that the cover star has fire
red hair. The masthead and the main cover line are both in
red which is vertically symmetrical, making it aesthetically
pleasing.

13. Skyline:
The skyline is in white capital letters that stand
out against the dark colours of the background.
The capital letters make the skyline look quite
harsh which helps give a masculine feel to the
magazine, which is important when the target
audience is primarily male. The harshness of the
square like letters help give a sense of the music
genre; alternative rock. This is emphasise in the
fact it says ‘rock stars’.
The writing is not too small so it isn’t lost in the
page is in an ideal place for publishers of NME to
advertise the magazine as it an area of the front
cover that will be visible in shops.

14. Masthead:
The masthead is the biggest writing on the page so it
stands out and grabs the viewers attention. It also
starts on the top left side of the page where readers
will initially look; another attention grabbing factor.
The font is quite simple which gives it a professional
look to the front cover, as it eligible and fits in with
the misce-en-scene. The font is harsh, aggressive and
stands out because it is so bright which gives an
insight on the type of bands/artists that will be in the
magazine; elaborate and famous.
The colour of the masthead is bright red with a white
outer line which helps it become very vibrant and not
get lost in the background of the magazine. The
masthead sits behind the cover star which denotes
that NME wants the attention to be primarily on the
cover star.
The colour of the masthead also links in to the colour
of the cover star’s hair which helps the whole of the
front cover link and give a rebel like feel, as these
colours connote anger and rebellious like behaviour.

15. Main image:
The main image challenges the usual convection's of a music
magazine as it is not a medium shot of the cover star, it is more of a
long shot. This is done to connote the idea that Florence renowned
for challenging the usual music industry through her fashion and
music, as well as giving an edgy and unique feel to the front cover.
The long shot of her is also done to show her body which is
iconography for the idea that ‘sex sells’ which will primarily attract
men to buying it. She is also female to attract other women into
buying the magazine as she could be seen as a roll modal.
The misce-en-scene of her outfit connotes what type of music this
magazine is trying to portray; indie rock. This is shown through the
iconography of her leather boots and dress which is usually
associated with the traditional rock genre. Her red hair also
connotes the rebel like theme as red is a colour that represents
anger and aggression, which contrasts her pale and almost white
skin which has been enhanced to suggest innocence and purity.
This could be done to denote the idea that she isn’t as ‘good’ as the
public think. This could also attract the reader into buying the
magazine as it gives a mysterious feel to the magazine and photo.
The cover star is the biggest thing on the page, and is the only
person on it. Her mode of address is directly to the camera, which
is another convention the denotes to the audience that she is the
main attraction/most important interview in this magazine.

16. Main cover line:
The main cover line is the second biggest writing
on the page to ensure it grabs the readers
attention so it can easily anchor the message of
the main imagine. It uses large capital letters to
stand out and grab the reader’s attention and help
them distinguish the fact that this is the main
cover line on the page.
The denotation of the main cover line being red
and in a slanted font is to contrast against the
other text on the page so the readers attention is
drawn to it. The cover star’s name is used
,‘Florence’, on the front cover to connote and
enhance the idea of synthetic personalisation.
This is because knowing someone’s first name is
seen as a personal thing.
The colour of the text is a bright red, with a black
shadow that gives an effect that the text is almost
3D. The colour has a rebellious iconography
which helps link in the misce-en-scene.

17. Cover lines:
There are two cover lines used on this front cover
to advertise what stories will be in the magazine.
The colours of the cover lines are all in white
which contrast against the red making them stand
out and look more visually appealing. The white
also has connotations of purity and innocence
which contrast against the rebellious feel this
front cover is trying to portray.
The size of the cover lines are dramatically
smaller than the main cover line which is done to
help the reader distinguish which article is going
to have the most importance in the magazine.
Each cover line, however, does have a buzz word
of in a slanted red font which grabs the readers
attention. This is done to connote to the reader
that even though they may not be the main article
in the magazine they still have an important and
exciting story.

18. Thumbnail photo:
As well as a main photo of Florence Welsh to
attract the reader into buying it, there is also a
small photo of a recognisable celebrity on the
opposite side of the front cover.
The connotation of this is to keep audience
interest and excitement it ensures readers that
there will be someone they recognise/like in the
magazine; another way of advertising the
magazine.
The thumbnail photo also keeps within the miscen-scene of the front cover as he has a stern
mysterious look which emphasises the rebellious
feel.

19. Issue information:
The front cover includes a barcode which is an
essential convention as it proves the magazine is
genuine. The barcode also has a date in which the
magazine was published, underneath it in a very
small font, as well as the price. The price is displayed
so readers know the affordability of the magazine.
As well as this, the website of the magazine
www.nme.com is also displayed on the magazine to
advertise it.

21. Colour scheme/House style:
The colour scheme involves dark colours like black and
grey throughout misce–en–scene of the front cover.
The use of the colour black connotes and emphasises the
dark rock type genre, as well as keeping it quite masculine.
There are slight hints of red embedded into the front cover
which help emphasise the rebellious nature which is
stereotyped to a rock stars life.
The masthead and the cover lines contrast against the
darkness of the colour scheme, as they are white. However,
they are vertically symmetrical, making it aesthetically
pleasing.

22. Banner/Skyline:
The skyline is in white, slim, capital letters that stand out
against the dark background.
The capital letters make the skyline look quite severe and
almost stamped like, which helps give a masculine feel to
the magazine. This is important when the target
audience is primarily male. The letters are eligible but
also quite harsh and square which connotes the music
genre the magazine is trying to convey; rock.
The writing is not too small so it isn’t lost in the page is in
an ideal place for publishers to advertise things about
their magazine.
There word ‘posters’ is in a striking yellow which
dramatically contrasts the darkness of the colour scheme
and the misce-en-scene. This is done to grab the
audiences attention and has been placed in the direct
space because readers initially read from the top left to
right so it will be one of the first things the audience see.

23. Masthead:
The masthead is the biggest writing on the page which
helps it stand out and grabs the viewers attention. It also
starts on the top left side of the page where readers will
initially look; another attention grabbing factor. This is so
readers will remember the magazine easier.
The writing is in a sharp angular font and is also in
capital letters. The capital letters create an iconography
of almost being shouted at. This could be done to
emphasise the fact that rock music is loud and
aggressive, but also to help support the ruthless attitude
of a rock star.
The angularity of the text creates a sharp and masculine
feel to the front cover. This is important when the target
audience is primarily male.
The masthead is behind the main photo which connotes
the idea that the magazine want the audiences attention
primarily on the cover stars, as well as the name of the
magazine.

24. Main image:
The main image challenges the typical convection's of a music
magazine as it is not a medium shot of the cover stars, it is more of a
long shot. This is done to connote the idea that they are angry and
almost running towards the reader, therefor just a medium shot
would not be appropriate.
The misce-en-scene of the photo gives a strikingly aggressive feel
which is iconography of a stereotype of a rock stars personality. Props
used are also very aggressive and ruthless. For example, a smashed
glass and brick is used to connote violence and aggression. This is all
done to denote this reckless idea of a rock stars life. Also, violence and
aggression is associated with masculinity which is a dominant theme
in this photo, which is done because the target audience are primarily
male.
Even though all the cover star’s facial expressions are slightly different
they still look angry and as though they are shouting and once again
being ruthless. Also, all their mode of addresses are directly down the
camera which is a natural convention of a music magazine, but also
creates a very severe feel.
The cover stars are the biggest thing on the page which automatically
denotes to the audience that they are all the main attraction/most
important interviews in this magazine, as this is where your attention
is primarily drawn.

25. Main cover line:
The main cover line is the second largest writing on
the page to ensure it grabs the readers attention to
anchor the message of the main image easier. It uses
large capital letters to stand out and grab the
reader’s attention and help them distinguish the fact
that this is the main cover line on the page.
The main cover line being almost corrupt and broken
up creates a reckless effect as it looks like it has been
shattered. This connotes a rebel like behaviour which
is associated with a life of a rock star. It also links well
to the main image as it looks like it has been broken
aggressively in a rage.
The text also anchors the angry and male
iconography of the main image as the word riot
means disruption and violence which is associated
as a masculinity. This is all done to promote the
primary target audience, males, into purchasing the
magazine.

26. Cover lines:
The coverlines fit into the colour scheme and the misc-enscene of the front cover to emphasise the rock like genre the
magazine is trying to promote. This is done through the text
being in quite dull colours such as grey and white.
The size of the cover lines are dramatically smaller than
the main cover line which is done to help the reader
distinguish which article is going to have the most
importance in the magazine.
Each cover line, however, does have a buzz word a
vibrant yellow font which dramatically grabs the
readers attention. This is done to connote to the reader
that even though they may not be the main article in the
magazine they still have an important and exciting story.
The font of this looks as though it is hand written to help
emphasise the idea of synthetic personalisation which is
important when trying to connect to the audience.

27. Thumbnail photo:
The thumbnail photos are used on this front cover to
advertise what is going to be in the magazine, and also
giving the reader an insight on what the free posters will
be.
Because the thumbnail photos are used to advertise the
magazine they are positioned in the top left corner as it
is in an ideal place for publishers of Rock Sound to advertise
the magazine. This is because it an area of the front cover
that will be mostly always, on display in shops.
The photos also fit within the colour scheme, even if they
are extremely small. This is because the magazine wants
the front page to look professional, but also because the
connotation of masculinity and the emphasis of the rock
genre must be maintained.

28. Issue information:
The front cover contains barcode which is an
essential convention as it proves the magazine is
genuine. The barcode also has a date in which the
magazine was published, above it in a very small
font, as well as the price. The price is displayed so
readers know the affordability of the magazine. As
well as this, the website of the magazine
www.rocksound.com is also displayed on the
magazine to advertise it.