Real Time Advertising: Waitrose, Real time advertising through the customer lifecycle

•

0 gostou•492 visualizações

Real Time Advertising through the customer lifecycle, by Caroline Kinsman, Manager, Online Marketing, Waitrose. Presented at MediaSense's #realtimerev event in London, May 2014 www.media-sense.com

Apresentações e oratória

Real Time Advertising: Waitrose, Real time advertising through the customer lifecycle

Mais conteúdo relacionado

Destaque

Boomerang Social Listening - Case study of YouTube live streaming MV Launch

Boomerang Social Listening Consultant (Vietnam)

Ponencia: La evidencia en promoción de salud: Consejo integral en estilo de vida. Juana Gomez Puente. VII Congreso de la Sociedad Madrileña de Enfermería Familiar y Comunitaria: “Capacitar en autocuidado: competencia de la enfermera familiar y comunitaria”. Madrid 9 y 10 junio 2016. En la ponencia se justific el motivo por el cual hablábamos específicamente de estilos de vida al abordar la promoción, las propuestas para el trabajo sobre este aspectos y los apoyos con los que contamos tanto desde un punto de vista documental como formativo. Revisamos los algoritmos de intervención, los folletos, la página web y los cursos online a nuestra disposición para iniciarnos o formarnos de un modo más específico sobre los cinco aspectos que pretenden desarrollar la Estrategia de Promoción de salud y prevención en el SNS. Hablamos fundamentalmente del documento “Estilo integral en estilo de vida en Atención Primaria vinculado con recursos comunitarios en población adulta” y citamos el de “Implementación local de la Estrategia”, el de “Prevención de la fragilidad y caídas en la persona mayor”, el de “Parentalidad positiva” y el de “Actividad física para la salud y prevención del sedentarismo”

La evidencia en promoción de salud: Consejo integral en estilo de vida. Juana...

fcamarelles

Autonomic Nervous System

Hatem Shehata

Los médicos de familia y la prevención primaria del cáncer.

fcamarelles

SEQC Margao Monthly - July 2016

Harsh Hegde

Design-Reality Gap Analysis

Jamil Wadaich

Destaque (6)

Boomerang Social Listening - Case study of YouTube live streaming MV Launch

La evidencia en promoción de salud: Consejo integral en estilo de vida. Juana...

Autonomic Nervous System

Los médicos de familia y la prevención primaria del cáncer.

SEQC Margao Monthly - July 2016

Design-Reality Gap Analysis

Mais de MediaSense

Real Time Advertising: Infectious Media, Why real-time advertising is game ch...

MediaSense

Real Time Advertising: Google, How technology and data powers real-time adver...

MediaSense

Real Time Advertising: The Guardian, The changing face of the programmatic pu...

MediaSense

2012 MediaSense media industry survey

MediaSense

Industry survey on international pitching

MediaSense

Which Way Now? Rupert Day, GroupM

MediaSense

In this presentation, Dominic Grounsell offered a client viewpoint. He suggested that clients’ requirements from their media agencies had changed massively. He argues convincingly that this is the age of machine marketing, and agencies need to understand and apply the right metrics to a client’s business, such as cost to acquire and net present value by channel and by customer. Reach and frequency are useful to know, but not what drives performance. Dominic wants his agencies to be advisors, welcoming a constructive dialogue with media owners. Agencies need to push clients to take more risks but in an environment that is safe and secure.

Which Way Now? Dominic Grounsell, Capital One

MediaSense

In this presentation, Phil Georgiadis argues that the industry spends too much time worrying about the next big thing as opposed to fully understanding how to exploit the current big thing. As examples he suggested that Touchpoints surveys encourage the wrong planning behaviours, and digital media’s importance in media planning has been exaggerated. Where change is required however is in the media trading market, which needs to overhaul its habits.

Which Way Now? Phil Georgiadis, Walker Media

MediaSense

Mais de MediaSense (8)

Real Time Advertising: Infectious Media, Why real-time advertising is game ch...

Real Time Advertising: Google, How technology and data powers real-time adver...

Real Time Advertising: The Guardian, The changing face of the programmatic pu...

2012 MediaSense media industry survey

Industry survey on international pitching

Which Way Now? Rupert Day, GroupM

Which Way Now? Dominic Grounsell, Capital One

Which Way Now? Phil Georgiadis, Walker Media

Último

Dreaming Music Video Treatment _ Project & Portfolio III

NhPhngng3

(Vivek)Call Us, 8448380779,Call girls in Delhi NCr – We Offer best in class call girls. escort Service At Affordable Price At low Rate with Space Night 8000 We Are One Of The Oldest Escort and Call girls Agencies in Delhi. You Will Find That Our Female Escorts Are Full Of Fun, Sexy And They Would Love Enjoy Your Company. We Have A Fantastic Selection Of Escort Ladies Available For In-Calls As Well As Out-Calls. Our Escorts Are Not Only Beautiful But All Have Great Personalities Making Them The Perfect Companion For Any Occasion. In-Call:- You Can Come At Our Place in Delhi Our place Which Is Very Clean Hygienic 100% safe Accommodation. Out-Call:- You have To Come Pick The Girl From My Place We Are Also Provide Door Step Services (Delhi Ncr, Noida, Gurgaon, Faridabad, Ghaziabad Note:- Pic Collectors Time Passers Bargainers Stay Away As We Respect The Value For Your Money Time And Expect The Same From You Hygienic:- Full Ac room And Clean Rooms Available In Hotel 24 * 7 Hourly In Delhi NCR More Details, With WhatsApp Number, +91-8448380779

Busty Desi⚡Call Girls in Sector 51 Noida Escorts >༒8448380779 Escort Service-...

Delhi Call girls

Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx

raffaeleoman

Causes of poverty in France presentation.pptx

CamilleBoulbin1

Aesthetic Colaba Mumbai Cst Call girls 📞 7738631006 Grant road Call Girls ❤️-...

Pooja Nehwal

• For a full set of 390+ questions. Go to https://skillcertpro.com/product/aws-data-engineer-associate-dea-c01-exam-questions/ • SkillCertPro offers detailed explanations to each question which helps to understand the concepts better. • It is recommended to score above 85% in SkillCertPro exams before attempting a real exam. • SkillCertPro updates exam questions every 2 weeks. • You will get life time access and life time free updates • SkillCertPro assures 100% pass guarantee in first attempt.

AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf

SkillCertProExams

The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf

Senaatti-kiinteistöt

lONG QUESTION ANSWER PAKISTAN STUDIES10.

lodhisaajjda

Dreaming Marissa Sánchez Music Video Treatment

nswingard

ICT role in 21st century education and it's challenges.pdf

Islamia university of Rahim Yar khan campus

I had the honour of presenting my reflections on the autobiography of Professor Isaac Folorunso Adewole, titled "Uncommon Grace." As someone deeply invested in documentation and history, I found Professor Adewole's decision to narrate his journey from humble beginnings to occupying one of the highest offices in the land both inspiring and invaluable. In this eloquently written memoir, Professor Adewole provides a comprehensive account of his life, from his ancestral roots to his time as Minister of Health in Nigeria. The unique aspect of this autobiography is that he portrayed himself authentically without taking the help of third-party narratives, which is often seen in accounts of high-ranking officials. His upbringing was greatly influenced by his father's commitment to education. He became a prominent figure in advocating for the rights of the underprivileged through trade unionism. His story is one of unwavering determination, resilience, and faith. His experiences, including both successes and struggles, provide priceless lessons on leadership, perseverance, and the alignment of personal values with public service. While reading "Uncommon Grace," I was struck by the deep leadership lessons that are embedded within its chapters. Professor Adewole stresses the importance of inclusivity, servant leadership, and planning, which are all highly relevant in today's complex world. His commitment to accountability, as well as his primary responsibility as a researcher, serves as a guiding light for aspiring leaders across various disciplines. During his tenure as the Vice Chancellor of the University of Ibadan, he led with visionary leadership and transformative impact. His accomplishments have been meticulously documented in the book, which can serve as a blueprint for rejuvenating institutions and promoting academic excellence. In the latter part of his autobiography, Professor Adewole shares his experiences as a Minister, detailing the challenges he faced while serving the public with integrity and courage. His reflections on the complexities of public service, coupled with his commitment to the well-being of the nation, offer practical insights for policymakers and citizens alike. I have carefully read "Uncommon Grace" and it is more than just a memoir. It is a timeless book that is hard to put down once you start reading. While intellectuals may continue to debate whether uncommon grace was made possible by uncommon preparation or the other way around, I applaud Professor Adewole for sharing his ideas, knowledge, and experience with the public. I highly recommend this book to everyone.

Uncommon Grace The Autobiography of Isaac Folorunso

Kayode Fayemi

Thirunelveli call girls Tamil escorts 7877702510

Vipesco

Report Writing Webinar Training

KylaCullinane

Digital collaboration with Microsoft 365 as extension of Drupal

Fabian de Rijk

My Presentation "In Your Hands" by Halle Bailey

hlharris

Sector 62, Noida Call girls :8448380779 Noida Escorts | 100% verified

Delhi Call girls

Bring back lost lover in USA, Canada ,Uk ,Australia ,London Lost Love Spell C...

amilabibi1

Yesterday in Lagos, I had the honour of delivering a lecture titled “If this Giant Must Walk; Manifesto for a New Nigeria“ at the Inaugural Memorial Lecture of Prince Emeka Obasi, founder and publisher of Business Hallmark and the inspirational figure behind the Public Policy Research and Analysis Centre - promoters of the revered Zik Leadership and Governance Awards. My lecture focused on the challenges of nation-building in Nigeria and how we can approach them in a way that promotes progress and unity. I discussed the many sources of concern about our country’s future prospects, including violent conflicts, revisionist contestations of the Amalgamation Act of 1914, discontent with the Nigerian economy, and dysfunctions in the federal system. Central to my lecture was the call to address these challenges by crafting a new manifesto for Nigeria. This manifesto, I proposed, should champion integrity, compassion, character, competence, and commitment to national unity and progress within a framework of democratic governance and cultural diversity. I firmly believe that by doing so, we can guide Nigeria to stride forward with pride and purpose. I want to thank the Board and Management of the Public Policy Forum for their kind invitation to speak at this important event and for their commitment to promoting public policy research and analysis in Nigeria. My gratitude also to the late Prince Emeka Obasi, a true inspiration and a builder of bridges across divides, for his contributions to the country. My thoughts are with his family and loved ones.

If this Giant Must Walk: A Manifesto for a New Nigeria

Kayode Fayemi

Real Time Advertising: Waitrose, Real time advertising through the customer lifecycle

Recomendados

Recomendados

Mais conteúdo relacionado

Destaque

Destaque (6)

Mais de MediaSense

Mais de MediaSense (8)

Último

Último (18)