1. MULTI-CHANNEL SHOPPER LOYALTY
encourage exploration and engagement - ever ywhere!

2. Loyalty marketing grows engagement and revenue...
“Companies that enjoy the ‘loyalty effect’ grow at better than twice the
average for their industry.”- Bain Loyalty Study, 2008

3. WE’RE NOT YOUR STANDARD LOYALTY COMPANY

4. WE ARE A RECOGNITION & REWARDS PLATFORM
Users earn points for interactions
wherever they occur
Users achieve status, access and real
rewards
Aggregate data across your brand’s
ecosystem
Identify high Impact users and
actionable metrics

5. PROBLEM
Today AVERAGE JOE looks like multiple people across the your ecosystem
Unknown?? Average Joe AJ176 AJNYC
Performing MULTIPLE different activities around your brand
Making it IMPOSSIBLE to measure his contribution

6. SOLUTION
We sit on top of your Ecosystem, TYING together your consumers and
IDENTIFYING your top advocates
mobile
foursquare
in-store
website
email newsletters
facebook twitter

7. A RETAIL REWARDS PROGRAM
Users can view all rewards
activity in one place
The Rewards section shares user activities as
well as the activities of other users
Users can easily see other activities they can
do to earn more points and gain new status

8. POINTS DRIVE ACTIONS
Reward consumers for actions that are important to you and
achieve your brand business objectives
Increase customer acquisition
and award points to members
Invite Your Friends
for getting others to sign-up
Get points when they sign up for
Rewards Program
Build-out your customer
profile by awarding points for
Connect to Facebook sharing information
Get points for syncing your account
to Brand Rewards
Increase sales conversions
and bag-size by incentivizing
Make a Purchase
for purchases
Get points for buying Brand products

9. DRIVE COMMERCE
Incentivizing purchases
help increase sales
conversions
We integrate with both online
and off-line POS systems to
award users points for their
browsing and purchasing
Awards cause overspend on
redemptions

10. USER’S GET REAL REWARDS
Points are redeemed for status,
1 2
access and real-world goods and 3
experiences
• VIP experiences
4
• Merchandise
5
6
• Donations to charity
• Social status
• And much more....

11. A HOLISTIC VIEW OF CUSTOMERS

12. SOCIAL NETWORKS
Social posts are viewable to a new extended network of potential
brand users; each Friend or Follower being a new impression and
capable of driving engagement

13. EMAIL CAMPAIGNS
Loyalty is the new CRM and
we all you to close the loop
with users
All audience data is tied into the campaign
management tool driving users back to the loyalty
experience and further increasing engagement
Automated email campaigns keep members active

14. ANALYZE
CrowdTwist provides a
complete view of users
across platforms connecting
the online, mobile and
physical world
Analyze results & provide actionable metrics
Measure value of all brand interaction across
a brand’s ecosystem
Track trends & create personalized
campaigns to improve on goals

15. CROWDTWIST LOYALTY PLATFORM
track
Everything you need in order to gain a deep,
360-degree understanding of your audience
activate
CrowdTwist’s activity engine intelligently
tracks consumer interactions with brands
within their own site and across other
destinations online
reward
CrowdTwist’s proprietary points engine
awards points based on brand priorities
which then can be redeemed for discounts,
VIP packages, exclusive items and
experiences
CONSUMER BENEFIT
TEAM’S BENEFIT
communicate
“Smart Campaigns” utilizing CrowdTwist’s
personalization lead to higher conversions
and engagement
inform
RS now has real-tracking of their consumers
across platforms
analyze
Actionable reporting created to drive increased
engagement, revenue per user and drive future
campaigns api
CrowdTwist’s API allows to leverage our loyalty capabilities in
customized ways across their online properties

16. ABOUT US
We are a New York our clients our buzz
City-based Social
Loyalty and Rewards
Platform
We believe in the power of loyalty as
a marketing tool as well as a revenue
driver.
CrowdTwist is a private corporation
backed by leading investors, including:
Softbank and Fairhaven Capital