1. Partnership Proposal Dick’s Sporting Goods, Under Armor, Bally Total Fitness, 24 hour Total Fitness and the Colorado Rockies Tom McKenzie, Director of Marketing
2. Objectives Drive sales back to retail locations through: -In-game promotions -One-day promotional giveaways -Season long sweep stakes -Special employee offers -Generate the goodwill of the community
3. Special Deal: Free One-Day pass to a Denver Area Health Club or $50.00 Dick’s Gift Card Purchase of a single game Colorado Rockies ticket gets you a free one-day pass to any Bally Total Fitness or any 24 hour Total Fitness Sport in Denver. Purchase of six game tickets gets you a choice of either a free month long membership to any Bally Total fitness or any 24 hour total Fitness Sport in Denver or a Dick’s Sporting Good $50.00 gift card.
4. In Game Promotion: The Armored Competition At selected Rockies game Dick’s employees will be selling Under Armor merchandise at a discounted rate. At 7th inning Stretch their will be an Under Armor Race in which all members who buy Under Armor at that game will race across the bases with the winner winning a $100.00 Dick’s Gift Card and also other free Under Armor gear. Those who participate receive a 10% coupon to Dick’s Sporting Goods.
5. Season-Long Promotion: Weight Loss Competition Registration at any Bally Total fitness or any 24 hour total Fitness Sport in Denver. Registration receives a 50% discounted 3-month membership. A personal weight loss program is given to provided by health club including diet and exercise. Winner and runner-up are recognized at Colorado Rockies home game and receive free year long membership and personal training session. Runner-up receives free 6-month membership. Updates will be given every week at Rockies home games.
7. Executive Suites A use of Selected Suites will be used to entertain clients from Dick’s, Under Armor and the local area Health Clubs.
8. In-Game Promotion: Kids Day On selected afternoon games the first 2,000 kids to enter the stadium (under the age of 18) will receive a free baseball courtesy of Dick’s.
9. Season-Long Promotional Competition For every $ purchased at Dick’s throughout baseball season enters you into a drawing for the following: For every $20.00 spent at Dick’s get your name into the drawing once. -4 box tickets to final Rockies home game which is fan appreciation night -Autographed jersey and baseball of player of choice -A day in the life of a Rockie… recognized at 7th inning stretch and get behind the scenes locker room tour before game and meet with players after game.