Chatham Guidance Counsellors Forum

I built my first website in 1997 when I was 14 years old. Worked with Ken Banks (communities, dying industrial town) Worked with Jacquie Burkell (AnonEquity project, SSHRC) Thesis on Social Network Theory 2 years higher education marketing strategy – web & social media Now at the Ivey school of business at UWO I’ve worked in government, commercial, and non-profit across retail, education, agriculture, you name it. The most important lesson I learned was from my Mom when I started using the Internet 13 years ago: don’t use your real name.
<div xmlns:cc=&quot;http://creativecommons.org/ns#&quot; about=&quot;http://www.flickr.com/photos/oldonliner/182839989/&quot;><a rel=&quot;cc:attributionURL&quot; href=&quot;http://www.flickr.com/photos/oldonliner/&quot;>http://www.flickr.com/photos/oldonliner/</a> / <a rel=&quot;license&quot; href=&quot;http://creativecommons.org/licenses/by-nc-nd/2.0/&quot;>CC BY-NC-ND 2.0</a></div>
<div xmlns:cc=&quot;http://creativecommons.org/ns#&quot; about=&quot;http://www.flickr.com/photos/anniemole/85515856/&quot;><a rel=&quot;cc:attributionURL&quot; href=&quot;http://www.flickr.com/photos/anniemole/&quot;>http://www.flickr.com/photos/anniemole/</a> / <a rel=&quot;license&quot; href=&quot;http://creativecommons.org/licenses/by/2.0/&quot;>CC BY 2.0</a></div>
Pulled from FB Ad Stats 13,566,500 FB Users in Canada 1,018,440 FB Users 55+ in Canada 1,405,480 FB Users 45-54 in Canada 2,247,280 FB Users 35-44 in Canada 3,676,240 FB Users 25-34 in Canada 4,877,760 FB Users 15-24 in Canada
2 nd fastest growing member community
<div xmlns:cc=&quot;http://creativecommons.org/ns#&quot; about=&quot;http://www.flickr.com/photos/timcaynes/2343474728/&quot;><a rel=&quot;cc:attributionURL&quot; href=&quot;http://www.flickr.com/photos/timcaynes/&quot;>http://www.flickr.com/photos/timcaynes/</a> / <a rel=&quot;license&quot; href=&quot;http://creativecommons.org/licenses/by-nc/2.0/&quot;>CC BY-NC 2.0</a></div>
We used to type in address – now we Google. Google lists your: - Facebook Profile - Twitter Posts - LinkedIn Profile - MySpace Pages - Blog Posts
This is what can be found on Facebook – not always, but usually.
Participating in social media often means contributing on properties that are owned by someone else.
http://www.readwriteweb.com/archives/social_network_profile_costs_woman_college_degree.php#more
The night before convocation, Stacy Snyder was told she would be receiving a degree in English instead of Education. Millersville University made the decision because an online photo on Snyder's MySpace profile appeared to promote underage drinking. 27-year-old Snyder is suing the university for $75,000 in damages. - Academica’s Top Ten http://www.readwriteweb.com/archives/social_network_profile_costs_woman_college_degree.php#more
http://mashable.com/2009/08/19/social-media-screening/ http://www.marketwatch.com/story/forty-five-percent-of-employers-use-social-networking-sites-to-research-job-candidates-careerbuilder-survey-finds-2009-08-19?siteid=nbsh
http://www.marketwatch.com/story/forty-five-percent-of-employers-use-social-networking-sites-to-research-job-candidates-careerbuilder-survey-finds-2009-08-19?siteid=nbsh
http://www.marketwatch.com/story/forty-five-percent-of-employers-use-social-networking-sites-to-research-job-candidates-careerbuilder-survey-finds-2009-08-19?siteid=nbsh
Helping http://www.academicagroup.ca/node/5031
Technology helping http://www.readwriteweb.com/archives/shocking_news_scientists_say_workplace_social_netw.php
Content http://www.canada.com/vancouversun/news/westcoastnews/story.html?id=ae892f5b-ec84-4db3-bea3-508666d73aaa&k=21817
Content http://www.academicagroup.ca/node/6938
Before Facebook, social networks were communities based on everything except reality. MySpace Photo No names, fake ages Teens and Musicians together
21% incorrectly believe only CMU users can search their profiles 71% do not realize that everybody at UPitt can search their profiles 40% do not realize that anybody on Facebook can search their profiles 31% do not realize that everybody at CMU can read their profiles On the other side, 23% incorrectly believe that everybody on Facebook can read their profiles
http://www.cbc.ca/health/story/2009/09/22/tech-internet-medical-student-social-media.html?ref=rss
Survey Methodology This survey was conducted online within the U.S. by Harris Interactive((C)) on behalf of CareerBuilder.com between May 22 and June 10, 2009 among 2,667 hiring managers and human resource professionals (employed full-time; not self-employed; with at least significant involvement in hiring decisions; non- government) ages 18 and over. With a pure probability sample of 2,667 one could say with a 95 percent probability that the overall results have a sampling error of +/- 1.9 percentage points. Sampling error for data from sub-samples is higher and varies.

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