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“Practically Developing a Strategic Marketing
Plan”
At Hilton Colombo on 9th August 2012 from 9.00 a.m. to 5.00 p.m.

 Just Sales Targets want work. You need to develop a blueprint for achievement of targets
that specifies the necessary resource allocations, schedules, tasks, and other actions.

Come and learn how to lock targets, strategies and tactics together that it can be
effectively executed to attain sales objectives.

A practical session will take you through writing a real time marketing plan.

You will also be given a skeleton of a marketing plan where you could use to write any
type of a marketing plan.

To whom

Entrepreneurs, Marketing Managers and anybody involved in Strategic Marketing
Planning.

Facilitator: Maxwell Ranasinghe
Former Visiting Scholar Yale University USA, Visiting lecturer Universities of Sri
Jayewardenepura and Kelaniya and SLIM.

Date: Thursday 9th August 2012 at Colombo Hilton from 9.00 am to 5.00 pm.


Participation is limited to the first 15 participants only.

Investment : Rs. 8000 inclusive of course material, lunch and refreshments

                      Organised by Development Alternatives

                     Registration : d.alternatives@yahoo.com

                        Call for more details: 071 4 723 308

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Marketing planning workshop at Colombo Hilton

  • 1. “Practically Developing a Strategic Marketing Plan” At Hilton Colombo on 9th August 2012 from 9.00 a.m. to 5.00 p.m. Just Sales Targets want work. You need to develop a blueprint for achievement of targets that specifies the necessary resource allocations, schedules, tasks, and other actions. Come and learn how to lock targets, strategies and tactics together that it can be effectively executed to attain sales objectives. A practical session will take you through writing a real time marketing plan. You will also be given a skeleton of a marketing plan where you could use to write any type of a marketing plan. To whom Entrepreneurs, Marketing Managers and anybody involved in Strategic Marketing Planning. Facilitator: Maxwell Ranasinghe Former Visiting Scholar Yale University USA, Visiting lecturer Universities of Sri Jayewardenepura and Kelaniya and SLIM. Date: Thursday 9th August 2012 at Colombo Hilton from 9.00 am to 5.00 pm. Participation is limited to the first 15 participants only. Investment : Rs. 8000 inclusive of course material, lunch and refreshments Organised by Development Alternatives Registration : d.alternatives@yahoo.com Call for more details: 071 4 723 308