Network Enabled Research: Not just bigger or better, but fundamentally different
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This is a presentation from Cameron Neylon, keynote speaker at the SURF Researchers Day 2012
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Network Enabled Research: Not just bigger or better, but fundamentally different
- 1. Network Enabled Research: Not just bigger or better, but different Cameron Neylon - SURF Research Day 9 February 2012
- 2. You are free to: Copy, share, adapt, or re-mix; Photograph, film, or broadcast; Blog, live-blog, or post video of; This presentation. Provided that: You attribute the work to its author and respect the rights and licenses associated with its components.
- 4. conceptual changes... http://www.flickr.com/photos/ivanwalsh/4509575889 CC-BY
- 5. ...central principle. http://www.flickr.com/photos/mkumm/2709555496 CC-BY
- 6. Who am I?
- 12. But for who?
- 13. Who is the customer?
- 18. The customer is the global public
- 19. The product is research outcomes.
- 21. Why this conversation? http://www.flickr.com/photos/chadmiller/2740551034
- 24. Networks qualitatively change our capacity.
- 26. 100% 50%
- 27. 100% 50%
- 28. 100% 50%
- 29. 100% 50%
- 30. 100% 50%
- 31. 100% 50%
- 32. 100% 50%
- 33. But what does that mean?
- 36. An example.
- 38. 27 January 2009 February 1 2009 http://gowers.wordpress.com/
- 39. “It is not the case that the aim of the project is [...] I think that the chances of success even for this more modest aim are substantially less than 100%.” Tim Gowers http://gowers.wordpress.com/2009/02/01/a-combinatorial-approach-to-density-hales-jewett/
- 40. 27 January 2009 February 1 2009 March 10 2009 http://gowers.wordpress.com/
- 41. “[…] it appears that DHJ(3) has won […] I hereby state that I am basically sure that the problem is solved (though not in the way originally envisaged).” Tim Gowers http://gowers.wordpress.com/2009/03/10/problem-solved-probably/
- 42. “It feels as though this is to normal research as driving is to pushing a car.” Tim Gowers http://gowers.wordpress.com/2009/02/01/questions-of-procedure/#comment-1701
- 46. Slide courtesy of Arfon Smith
- 47. Slide courtesy of Arfon Smith
- 48. Slide courtesy of Arfon Smith
- 49. Slide courtesy of Arfon Smith
- 55. How do we make networks?
- 57. ...how do we deliver them? US Defence Department: 090807-N-5749W-394.jpg
- 60. 1. Scale and connectivity. http://www.flickr.com/photos/walkingsf/5925793753 CC-BY
- 62. 3. Demand side filters. http://www.flickr.com/photos/davidgsteadman/3833451833 CC-BY
- 63. The first two are easy.
- 64. The web makes them easy.
- 66. Because if your business model...
- 67. ...is selling access http://www.flickr.com/photos/bortescristian/3792473337 CC-BY
- 68. You’re selling a product...
- 69. ...that no-one wants. http://www.flickr.com/photos/ragesoss/2246950281CC-BY-SA
- 71. “Tweets can predict highly cited articles within the first 3 days of article publication.” Gunther Eysenbach (2011) JMIR 4:e123 http://www.jmir.org/2011/4/e123/
- 81. In a world where researchers...
- 82. ...are reporting on impact... http://www.flickr.com/photos/babasteve/3140688308 CC-BY
- 83. ...these are the value proposition
- 84. Reducing access just damages the product.
- 87. Move to a service model.
- 88. We need to talk about the first copy costs.
- 89. Why does it matter?
- 90. Why do I care?
- 91. Because there is expertise... http://www.flickr.com/photos/adactio/4716979606 CC-BY
- 93. ...that we need.
- 95. 1. Scale and connectivity. http://www.flickr.com/photos/walkingsf/5925793753 CC-BY
- 98. You may have something to offer here perhaps...?
- 99. 3. Demand side filters. http://www.flickr.com/photos/davidgsteadman/3833451833 CC-BY
- 100. conceptual changes... http://www.flickr.com/photos/ivanwalsh/4509575889 CC-BY
- 102. The content business is over...
- 103. ...but making content shareable is a great service business.
- 105. Filter on the demand side.
- 107. Peer review is a filter.
- 109. Blocks are friction... http://www.flickr.com/photos/old_sarge/100926333 CC-BY
- 110. ...on the supply side.
- 111. Whether its good or bad... http://www.flickr.com/photos/81223571@N00/3074025679 CC-BY-SA
- 112. ...it cannot always be the right filter. http://www.flickr.com/photos/spence_sir/2291938423 CC-BY
- 114. Broken connections. Lost scale.
- 115. Fewer opportunities to generate impact.
- 116. But on the demand side?
- 117. Dynamic, personal, customised... ...control. http://www.flickr.com/photos/rhythmicdiaspora/264073316 CC-BY
- 119. But it’s the readers that will choose which to follow.
- 121. The biggest opportunity ever.
- 122. This is what we do right?
- 124. ...and can only work...
- 125. ...if the content is... http://www.flickr.com/photos/virtualsugar/316200555 CC-BY
- 128. 1. Scale and connectivity. http://www.flickr.com/photos/walkingsf/5925793753 CC-BY
- 130. 3. Demand side filters. http://www.flickr.com/photos/davidgsteadman/3833451833 CC-BY
- 131. conceptual changes... http://www.flickr.com/photos/ivanwalsh/4509575889 CC-BY
- 132. 1. The content business is over...
- 133. 2. Filter on the demand side. http://www.flickr.com/photos/emperley3/4705354106 CC-BY-SA
- 134. ...central principle. http://www.flickr.com/photos/mkumm/2709555496 CC-BY
- 135. Think at network scale.
- 136. We can’t build a system on yesterday’s truths.
- 137. We could maintain a system on today’s....
- 139. You build a business on tomorrow’s realities... http://www.flickr.com/photos/yakobusan/2436481628 CC-BY
- 140. ...by being out in front... http://www.flickr.com/photos/claudiogennari/3531504778 CC-BY
- 141. Innovators don’t follow markets... http://www.flickr.com/photos/petrick/2291498814 CC-BY
- 143. The network is our future. http://www.flickr.com/photos/pagedooley/3143417443 CC-BY