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HOW TO CHOOSE  A GOOD SEARCH MARKETING AGENCY Massimo Burgio SEMPO Board of Directors, SEMPO Global / Europe SEM 2008 WARSAW – MAY 2008 A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  – CREDITS & KUDOS
HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST ,[object Object],[object Object],A ALGORITHM
[object Object],[object Object],[object Object],B BUSINESS  BLOGS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],C COMPETITION HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],D DOORWAYS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],E ETHICS  EXPERTISE  E-SHELF HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],F FRAMES  FLASH HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],G GOOGLE HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],H HISPANIC  HOSTING  H1/H2 TAGS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],I INTERNET  INTEGRATION HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],J JAVASCRIPT HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],K KEYWORDS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],L LINKS  LANDING PAGES HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],M META TAGS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],N NAVIGATION HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],O ORGANIC  ONLINE PR HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],P PAGERANK  PAID SEARCH 4Ps HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],Q QUALITY  QUALITY SCORE HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],R REPORTING  ROI  RSS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],S SPAM  SEMPO   SOCIAL MEDIA HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],T TIMING  TESTING HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],U USERS POWER  UNIVERSAL SEARCH HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],V VISION  VIDEO HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],W WYSIWYG  WEB ANALYTICS HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],X X-FACTOR HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],Y YAHOO! HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
[object Object],[object Object],[object Object],[object Object],[object Object],Z ZE END  BUZZ HOW TO CHOOSE  A GOOD  SEARCH MARKETING AGENCY  - A TO Z CHECKLIST
THANK YOU! MASSIMO BURGIO [email_address] SEMPO Board of Directors, SEMPO Global / Europe   www. sempo.org   www. sempoglobalsearchblog.com       

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How To Choose a Search Marketing Agency, Massimo Burgio Sempo

  • 1. HOW TO CHOOSE A GOOD SEARCH MARKETING AGENCY Massimo Burgio SEMPO Board of Directors, SEMPO Global / Europe SEM 2008 WARSAW – MAY 2008 A TO Z CHECKLIST
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  • 29. THANK YOU! MASSIMO BURGIO [email_address] SEMPO Board of Directors, SEMPO Global / Europe www. sempo.org www. sempoglobalsearchblog.com