SlideShare uma empresa Scribd logo
1 de 25
Baixar para ler offline
@MarkAlves#SEMdmv
12 Digital Tricks & Tips
You’ll Feel Thankful for Knowing
November 12, 2013November 12, 2013
#SEMdmv Meetup – Washington, DC#SEMdmv Meetup – Washington, DC
Photo:Photo: http://www.flickr.com/photos/grobleto/5329264630/http://www.flickr.com/photos/grobleto/5329264630/
@MarkAlves#SEMdmv
Who is this turkey?
@MarkAlves
linkedin.com/in/markalves
AllAboutMark.com
Senior Digital Manager for NFIB.com
Photo:Photo: http://www.flickr.com/photos/joshb/5207366469/http://www.flickr.com/photos/joshb/5207366469/
@MarkAlves#SEMdmv
Twitter
If your org's site is mobile-hostile,
don't link Twitter bio to homepage.
Point to a simple, separatePoint to a simple, separate page
instead. #SEMdmv
Photo: http://www.flickr.com/photos/kylewith/8062994861/
@MarkAlves#SEMdmv
Event hashtags, Twitter contests,
Foursquare mayor perks: Make sure
front desk receptionistfront desk receptionist knows.
#SEMdmv
Hashtags
Photo: http://www.flickr.com/photos/telstar/3068821183/
@MarkAlves#SEMdmv
You don't have to be a paying
advertiser to see your Twitter
analytics. Visitanalytics. Visit
https://ads.twitter.comhttps://ads.twitter.com
#SEMdmv#SEMdmv
Ads
Photo:Photo: http://www.flickr.com/photos/comhomflt/10804493714/http://www.flickr.com/photos/comhomflt/10804493714/
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
Newsjacking
before or
after the
event.
#SEMdmv
Newsjack local festivals, 5Ks. Use event
hashtag to invite attendees to your biz
Photo:Photo: http://www.flickr.com/photos/signifying/66797691/http://www.flickr.com/photos/signifying/66797691/
@MarkAlves#SEMdmv
Knowem Got all your org's
social media accountssocial media accounts
reserved?reserved?
CheckCheck knowem.comknowem.com
oror claimbrand.comclaimbrand.com
before someonebefore someone
else grabs them.else grabs them.
#SEMdmv#SEMdmvPhoto:Photo: http://www.flickr.com/photos/kylewith/8062996507/http://www.flickr.com/photos/kylewith/8062996507/
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
Source
See all your site's content on Pinterest:
Pinterest.com /source/ YOURDOMAIN
#SEMdmv
Photo:Photo: http://www.flickr.com/photos/allenjaelee/6889975469/http://www.flickr.com/photos/allenjaelee/6889975469/
@MarkAlves#SEMdmv
http://www.pinterest.com/http://www.pinterest.com/sourcesource/pbskids.org/pbskids.org
@MarkAlves#SEMdmv
GoFishDigital
Who's dissing your org online? Search
all complaint sites in 1 shot
gofishdigital.com/complaint-search
by @gofishdigital #SEMdmvby @gofishdigital #SEMdmv
Photo: http://www.flickr.com/photos/grobleto/5329264826/Photo: http://www.flickr.com/photos/grobleto/5329264826/
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
Instagram
Forgot to add a hashtag on
#Instagram? Add it as a comment on
your *own* photo & that tag will be
searchable.. #SEMdmv#SEMdmv
http://www.flickr.com/photos/69864125@N05/9859120496/
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
Add your org's YouTube videos to
playlists so your video shows up as
the next related video choice.
#SEMdmv
Video
Photo: http://www.flickr.com/photos/perfectance/8214729735/Photo: http://www.flickr.com/photos/perfectance/8214729735/
@MarkAlves#SEMdmv
Want 2+ Instagram filters on a
single pic? Switch to airplane mode,
save to camera roll sans going
public. Repeat. #SEMdmv
Instagram
Photo:
http://www.flickr.com/photos/zen/304337573/
@MarkAlves#SEMdmv
Nonprofits
Razoo.com is like Kickstarter for
nonprofits. #SEMdmv
Photo: http://www.flickr.com/photos/401stafsb/8251296487/
@MarkAlves#SEMdmv
@MarkAlves#SEMdmv
At association meeting or conference,
offer laptops, tablets & ask for reviews
Get Reviews
on Yelp, 4Sq,
G+. #SEMdmv
Photo: http://www.flickr.com/photos/frozbot/4141551206/
@MarkAlves#SEMdmv
Put it all together and you get…
@MarkAlves#SEMdmv
Twitter
Hashtags
Ads
Newsjacking
Knowem
Source
GoFishDigital
Instagram
Video
Instagram
Nonprofits
Get FeedbackPhoto: http://www.flickr.com/photos/loveforphotography/2106559450/Photo: http://www.flickr.com/photos/loveforphotography/2106559450/
@MarkAlves#SEMdmv
Put your phone # in your Twitter
bio along with URL. Some like to
click, some
to call. Why
fight it?
#SEMdmv
BONUS TIP
Photo: http://www.flickr.com/photos/chaimzvi/3145592887/
@MarkAlves#SEMdmv
Photo: http://www.flickr.com/photos/mp3ief/6467899837/Photo: http://www.flickr.com/photos/mp3ief/6467899837/
I’d be most thankful
if you’d
rate the
presentation now:
bit.ly/semdm
v@MarkAlves
linkedin.com/in/markalves
MarkAlves.com

Mais conteúdo relacionado

Mais procurados

Rickeya Pryor
Rickeya Pryor Rickeya Pryor
Rickeya Pryor Keya19
 
Being An Asian American Pastor
Being An Asian American PastorBeing An Asian American Pastor
Being An Asian American PastorDJ Chuang
 
Typesabusenursinghomesphiladelphiali
TypesabusenursinghomesphiladelphialiTypesabusenursinghomesphiladelphiali
TypesabusenursinghomesphiladelphialiMichael Murray
 
What next for Facebook
What next for FacebookWhat next for Facebook
What next for FacebookRoss Breadmore
 
Sex, Love, Social Media
Sex, Love, Social MediaSex, Love, Social Media
Sex, Love, Social Mediakatematlock
 
Top 10 reasons people love listly and list posts
Top 10 reasons people love listly and list postsTop 10 reasons people love listly and list posts
Top 10 reasons people love listly and list postsNick Kellet
 
Facebook for Business TRASA
Facebook for Business TRASAFacebook for Business TRASA
Facebook for Business TRASADana Zezzo
 
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallasKathy F. Catoe
 
Make your Website UX ROCK
Make your Website UX ROCKMake your Website UX ROCK
Make your Website UX ROCKDavid King
 
Why comparable entity mining should be an integral part of your keyword research
Why comparable entity mining should be an integral part of your keyword researchWhy comparable entity mining should be an integral part of your keyword research
Why comparable entity mining should be an integral part of your keyword researchDateme Tubotamuno
 
Batista, Hamlet, Beyond The Usual Link Building
Batista, Hamlet, Beyond The Usual Link BuildingBatista, Hamlet, Beyond The Usual Link Building
Batista, Hamlet, Beyond The Usual Link BuildingHamlet Batista
 
Social Architecture, by @ross
Social Architecture, by @rossSocial Architecture, by @ross
Social Architecture, by @rossRoss Mayfield
 
Presentation on Web Standards and Open Data
Presentation on Web Standards and Open DataPresentation on Web Standards and Open Data
Presentation on Web Standards and Open DataAmber Case
 

Mais procurados (20)

Rickeya Pryor
Rickeya Pryor Rickeya Pryor
Rickeya Pryor
 
Being An Asian American Pastor
Being An Asian American PastorBeing An Asian American Pastor
Being An Asian American Pastor
 
Getting to WordPress
Getting to WordPressGetting to WordPress
Getting to WordPress
 
Typesabusenursinghomesphiladelphiali
TypesabusenursinghomesphiladelphialiTypesabusenursinghomesphiladelphiali
Typesabusenursinghomesphiladelphiali
 
Boston Area SharePoint Users Group November 9th, 2011 Meeting
Boston Area SharePoint Users Group November 9th, 2011 MeetingBoston Area SharePoint Users Group November 9th, 2011 Meeting
Boston Area SharePoint Users Group November 9th, 2011 Meeting
 
4/13/11 Boston Area SharePoint Users Group Meeting
4/13/11 Boston Area SharePoint Users Group Meeting4/13/11 Boston Area SharePoint Users Group Meeting
4/13/11 Boston Area SharePoint Users Group Meeting
 
BASPUG Meeting deck from 7/11/12
BASPUG Meeting deck from 7/11/12BASPUG Meeting deck from 7/11/12
BASPUG Meeting deck from 7/11/12
 
February 20th, 2013 BASPUG Meeting
February 20th, 2013 BASPUG MeetingFebruary 20th, 2013 BASPUG Meeting
February 20th, 2013 BASPUG Meeting
 
What next for Facebook
What next for FacebookWhat next for Facebook
What next for Facebook
 
Sex, Love, Social Media
Sex, Love, Social MediaSex, Love, Social Media
Sex, Love, Social Media
 
Top 10 reasons people love listly and list posts
Top 10 reasons people love listly and list postsTop 10 reasons people love listly and list posts
Top 10 reasons people love listly and list posts
 
Facebook for Business TRASA
Facebook for Business TRASAFacebook for Business TRASA
Facebook for Business TRASA
 
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas
"Let's Get Social! Engaging the WALK Teams for #NAMIWalksDallas
 
Make your Website UX ROCK
Make your Website UX ROCKMake your Website UX ROCK
Make your Website UX ROCK
 
Why comparable entity mining should be an integral part of your keyword research
Why comparable entity mining should be an integral part of your keyword researchWhy comparable entity mining should be an integral part of your keyword research
Why comparable entity mining should be an integral part of your keyword research
 
Batista, Hamlet, Beyond The Usual Link Building
Batista, Hamlet, Beyond The Usual Link BuildingBatista, Hamlet, Beyond The Usual Link Building
Batista, Hamlet, Beyond The Usual Link Building
 
Social Architecture, by @ross
Social Architecture, by @rossSocial Architecture, by @ross
Social Architecture, by @ross
 
Boston Area SharePoint Users Group January 11th, 2012 Meeting
Boston Area SharePoint Users Group January 11th, 2012 MeetingBoston Area SharePoint Users Group January 11th, 2012 Meeting
Boston Area SharePoint Users Group January 11th, 2012 Meeting
 
Presentation on Web Standards and Open Data
Presentation on Web Standards and Open DataPresentation on Web Standards and Open Data
Presentation on Web Standards and Open Data
 
Top 10 Slide Tips
Top 10 Slide TipsTop 10 Slide Tips
Top 10 Slide Tips
 

Semelhante a Digital Marketing Tips: Twitter, Instagram, Pinterest, Video - SEMdmv Meetup

South Florida WordPress Meetup Group - Top 10 September 2013
South Florida WordPress Meetup Group - Top 10 September 2013South Florida WordPress Meetup Group - Top 10 September 2013
South Florida WordPress Meetup Group - Top 10 September 2013David Bisset
 
Maximising Your SERP Potential - Enhance your listings with Rich Snippets
Maximising Your SERP Potential - Enhance your listings with Rich Snippets Maximising Your SERP Potential - Enhance your listings with Rich Snippets
Maximising Your SERP Potential - Enhance your listings with Rich Snippets Peter Handley
 
Social Media and Your Job Search
Social Media and Your Job SearchSocial Media and Your Job Search
Social Media and Your Job Searchsfindle
 
Focus Groups are a Joke
Focus Groups are a JokeFocus Groups are a Joke
Focus Groups are a JokeDan Berlin
 
Making Learning Social
Making Learning SocialMaking Learning Social
Making Learning SocialDean Shareski
 
Leveraging the B2B Social Web
Leveraging the B2B Social WebLeveraging the B2B Social Web
Leveraging the B2B Social WebPerficient
 
Semcamp seo tool kit
Semcamp seo tool kitSemcamp seo tool kit
Semcamp seo tool kitSEMonline .Ru
 
SEMcamp May 2013 - SEO Toolkit
SEMcamp May 2013 - SEO ToolkitSEMcamp May 2013 - SEO Toolkit
SEMcamp May 2013 - SEO ToolkitCraig Bradford
 
Valerie Allison PPP Project
Valerie Allison PPP ProjectValerie Allison PPP Project
Valerie Allison PPP ProjectValerie Allison
 
The F Word... Fail
The F Word... FailThe F Word... Fail
The F Word... FailDavid Farkas
 
Top 9 WordPress Links For #WPMIA - October 2013
Top 9 WordPress Links For #WPMIA - October 2013Top 9 WordPress Links For #WPMIA - October 2013
Top 9 WordPress Links For #WPMIA - October 2013David Bisset
 
Social Engagement Planning
Social Engagement PlanningSocial Engagement Planning
Social Engagement PlanningJoe Edwards
 
Social engagement planning
Social engagement planningSocial engagement planning
Social engagement planningTheIDM
 
Practical microservices - NDC 2014
Practical microservices  - NDC 2014Practical microservices  - NDC 2014
Practical microservices - NDC 2014Sam Newman
 
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate Conference
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate ConferenceSEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate Conference
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate ConferenceJulia Logan a.k.a. IrishWonder
 
NCC 網路治理研討會 2014
NCC 網路治理研討會 2014NCC 網路治理研討會 2014
NCC 網路治理研討會 2014codefortomorrow
 

Semelhante a Digital Marketing Tips: Twitter, Instagram, Pinterest, Video - SEMdmv Meetup (20)

"Ferramentas Sociais, Gestão do Conhecimento e Inovação" - Ana Neves
"Ferramentas Sociais, Gestão do Conhecimento e Inovação" - Ana Neves"Ferramentas Sociais, Gestão do Conhecimento e Inovação" - Ana Neves
"Ferramentas Sociais, Gestão do Conhecimento e Inovação" - Ana Neves
 
South Florida WordPress Meetup Group - Top 10 September 2013
South Florida WordPress Meetup Group - Top 10 September 2013South Florida WordPress Meetup Group - Top 10 September 2013
South Florida WordPress Meetup Group - Top 10 September 2013
 
The Heart Of Agile
The Heart Of AgileThe Heart Of Agile
The Heart Of Agile
 
Maximising Your SERP Potential - Enhance your listings with Rich Snippets
Maximising Your SERP Potential - Enhance your listings with Rich Snippets Maximising Your SERP Potential - Enhance your listings with Rich Snippets
Maximising Your SERP Potential - Enhance your listings with Rich Snippets
 
Social Media and Your Job Search
Social Media and Your Job SearchSocial Media and Your Job Search
Social Media and Your Job Search
 
Focus Groups are a Joke
Focus Groups are a JokeFocus Groups are a Joke
Focus Groups are a Joke
 
Internet Marketing - Your #1 Task
Internet Marketing - Your #1 TaskInternet Marketing - Your #1 Task
Internet Marketing - Your #1 Task
 
Making Learning Social
Making Learning SocialMaking Learning Social
Making Learning Social
 
Leveraging the B2B Social Web
Leveraging the B2B Social WebLeveraging the B2B Social Web
Leveraging the B2B Social Web
 
Semcamp seo tool kit
Semcamp seo tool kitSemcamp seo tool kit
Semcamp seo tool kit
 
SEMcamp May 2013 - SEO Toolkit
SEMcamp May 2013 - SEO ToolkitSEMcamp May 2013 - SEO Toolkit
SEMcamp May 2013 - SEO Toolkit
 
Valerie Allison PPP Project
Valerie Allison PPP ProjectValerie Allison PPP Project
Valerie Allison PPP Project
 
The F Word... Fail
The F Word... FailThe F Word... Fail
The F Word... Fail
 
Top 9 WordPress Links For #WPMIA - October 2013
Top 9 WordPress Links For #WPMIA - October 2013Top 9 WordPress Links For #WPMIA - October 2013
Top 9 WordPress Links For #WPMIA - October 2013
 
Social Engagement Planning
Social Engagement PlanningSocial Engagement Planning
Social Engagement Planning
 
Social engagement planning
Social engagement planningSocial engagement planning
Social engagement planning
 
The Hard Truth About Social Media
The Hard Truth About Social MediaThe Hard Truth About Social Media
The Hard Truth About Social Media
 
Practical microservices - NDC 2014
Practical microservices  - NDC 2014Practical microservices  - NDC 2014
Practical microservices - NDC 2014
 
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate Conference
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate ConferenceSEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate Conference
SEO Security Audits - Is Your Site at Risk? - Amsterdam Affiliate Conference
 
NCC 網路治理研討會 2014
NCC 網路治理研討會 2014NCC 網路治理研討會 2014
NCC 網路治理研討會 2014
 

Digital Marketing Tips: Twitter, Instagram, Pinterest, Video - SEMdmv Meetup