Presentation to the Lean Startup Conference by Mark Abramson, winner of the Lean Startup Machine SF competition. See how we generated $4,500 in 90 minutes after 5 pivots using lean startup methods we learned during LSM.

1. Chef’s Table
A year of unforgettable food experiences
Mark Abramson
@mark_ _a

2. RestoTax.com @mark_ _a
Restaurant
Owners > 20
employees
10 Experiments
SF Health
tax calc is
hard
5 Pivots
Owners
Restaurant will
Calculation
calculate
HSF
GM /
48 hours
is hard
pay to ease
No existing
calculation
solutions in
Owner market
available
Pain is
widespread

3. RestoTax.com

4. RestoTax.com
0 of 7 experience pain
send to accountant
PIVOT
(4 hours)

5. RestoTax.com
Reached 3 of 40 accountants called
0 out of 3 calculate HSF tax
Inconclusive / Unsexy
PIVOT
(3 hours)

6. Happy Happy Hour Hour

7. Happy Happy Hour Hour
0 of 6 want more HH patrons
No pain
PIVOT
(2 hours)

8. PatronCalc

9. PatronCalc
0 of 8
HEAD SHAKING
PIVOT
(20 minutes)

10. FoodRightNow

11. FoodRightNow
Awesome idea!
Groupon + $MM VC’s doing it
PIVOT
(30 minutes)

12. WE ARE LEAN
WE ARE FAST
OUR IDEAS SUCK
(late Saturday night)

13. Chef’s Table
6 bi-monthly events in 2013
SF’s top restaurants
Exclusive seasonal menu
Personal time w/ chef
Signed menu + prep notes

14. Chef’s Table
Can we get
from foodies?

15. “Thanks for posting that chefs
table on Facebook. Getting it for my gf for Xmas…”

16. @modetwo
@MsFionaTay
@sosaucily
@BankableBarb
+
+
Mentors
+
Wife
@mark_ _a