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IF YOU DON’T LEARN TO WRITE YOUR OWN LIFE
STORY, SOMEONE ELSE WILL WRITE IT FOR YOU.
WWW.POWERPOETRY.ORG
@powerpoetry

WHO WE ARE
Largest online and mobile site for teens and
poetry in the United States.
+100,000 Poets
+100,000 Poems
+125,000 Monthly Traffic
@powerpoetry

WHY YOUTH?
There are 42 million youth (age 13-22) in US
95% of all youth have access to internet.

74% Have access via mobile device.

Source: 2013 Pew Research Center http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx
@powerpoetry

WHY LITERACY MATTERS
Literacy in youth is directly related to
incarceration.

Source : Begin To Read & RIF.org – 2/3 inmates are functionally illiterate.
ADULT LITERACY
Only one out of 8 US adults reads well enough to understand
our Constitution.
@powerpoetry

WHY POETRY?
Poetry gives youth a creative way to express themselves while
increasing literacy.
@powerpoetry

INTERACTIVE COMMUNITY
 Learning resources

 Social Impact guides
 Online writing mentors
 Supportive community of 100,000+ poets
@powerpoetry

OUR COMMUNITY
Visits per month: +125,000
Avg. Visit Duration: 3:52
Pages per visit: 4
Mobile Traffic: 20%
Email list: 72,000

Source: Google Analytics weekly visits 2013
@powerpoetry

SPONSORSHIPS
 We build and host a sponsored online slam for your cause
and run a scholarship to support young poets to submit.
 We promote to 100,000+ youth and social networks.
 Online slam receives at least 10,000 submissions from
youth.

 10 finalists selected,
judging panel may include
partner.
 Final winner video shot and
shared with local press.
@powerpoetry

TEAM
Meet our dedicated team of poets, tech folk,
teachers, and community managers.
powerpoetry.org/about
@powerpoetry

GET IN TOUCH
MARIE@POWERPOETRY.ORG
WWW.POWERPOETRY.ORG

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Power Poetry

Editor's Notes

  1. This is quite fantastic!!!
  2. I would add “ (100,000 Poets by 12/15/13” next to the current number of poets
  3. http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx
  4. The 70% factoid is dramatic but not accurate: What should be stated is: “2/3 of US inmates are functionally illiterate” Perhaps with an “*” at the bottom of the page with a bit of clarifying info. I know we want to keep it simple…but this is a complex and critical concept and most people don’t get its significance. It is the crux of our entire argument justifying PP. ALSO, I would insert an additional companion page following this—showing the following: “Only one out of 8 US adults reads well enough to understand our Constitution” This is important to link to the prison stats because it shows the problem is much more endemic to the entire US population.
  5. I would add a stat and image that shows how important Poetry is to the current youth culture. A tricky stat to establish or find but worth hunting or creating it ourselves.
  6. Correct the 4th line: “Supportive community of 100,000 poets” We say earlier “85,000” poets, why 83,000 poets here?
  7. What does the graph at the bottom show? Not visits per month…Sorta looks like each dot represents one week’s visits. If so we should clarify this.
  8. Our team looks pretty damn white….does is make sense to include a couple of rows of smaller photos of the rest of our team (mentors and interns)?
  9. Should we state that there are other more tailored sponsorship opportunities possible as well, in case sponsors have ideas of their own about how to access our community? The color palette for this graphic is Red and Black. Personally, I like this but is there any reason we cannot add other colors like blue and green???