Make a Switch - the Switch framework in Action
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This is the Switch Framework destilled to a workhop format. Get the book here: http://heathbrothers.com/books/switch/ And the framework summarized here: http://heathbrothers.com/download/switch-framework.pdf (requires log in)
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Make a Switch - the Switch framework in Action
- 1. How to make a SWITCH Change management made simple
- 2. …, really… read the book!
- 3. Change in behavior For things to change, somebody somewhere has to start acting differently.
- 10. FIND THE FEELIN
- 13. SHAPE THE PATH
- 15. BUILD HABITS
- 16. RALLY THE HERD
- 17. Make a switch • Direct the rider • Motivate the elephant • Shape the path
Notas do Editor
- Each has an emotional Elephant side and a rational Rider side.And you’ve also got to clear the wayfor them to succeed.
- Investigate what’s working and clone it. [Jerry Sternin in Vietnam, solutions-focused therapy]
- Don’t think big picture, think in terms of specific behaviors. [Rotate positions in Bungsu, 1% milk, four rules at the Brazilian railroad]
- Change is easier when you know where you’re going and why it’s worth it. [“You’ll be third graders soon,” “No dry holes” at BP]
- http://www.sethchernoff.com/wp-content/uploads/2010/01/true_happiness_elephant1.jpg
- Knowing something isn’t enough to cause change. Make people feel something. [Piling gloves on the table, the chemotherapy video game, Robyn Waters’s demos at Target]
- Break down the change until it no longer spooks the Elephant. [The 5-Minute Room Rescue, procurement reform]
- Cultivate a sense of identity and instill the growth mindset. [Brasilata’s “inventors,” junior-high math kids’ turnaround]
- When the situation changes, the behavior changes. So change the situation. [Throwing out the phone system at Rackspace, 1-Click ordering, simplifying the online time sheet]
- When behavior is habitual, it’s “free”—it doesn’t tax the Rider. Look for ways to encourage habits. [Setting “action triggers,” eating two bowls of soup while dieting, using checklists]
- Behavior is contagious. Help it spread. [“Fataki” in Tanzania, “free spaces” in hospitals, seeding the tip jar]
- Please contact me if you need help with setting this up. I’ll send you all an email ^^ with the presentation and the links to the movies.