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Delivering next generation Enterprise NoSQL database technology
Marc McNeill
2013
We are the New Generation Database




                                                                              Unstructured Era
                                                                              “For all your data!”
                                                                              •   Schema-agnostic
                                        Relational Era                        •   Massive scale
                                        “For all your structured data!”       •   Query and search
                                        • Normalized, tabular model           •   Analytics
                                        • Application-independent query       •   Application services
                                        • User control                        •   Faster time-to-results
Hierarchical Era
“For your application data!”
• Application- and hardware-
  specific

    Slide 2   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Big Data Infrastructure




Slide 3   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Real Value From Big Data


                                                                              Make The World More Secure


                                                                          Provide Access To Valuable Information


                                                                              Create New Revenue Streams


                                                                          Gain Insights to Increase Market Share


                                                                              Reduce Bottom Line Expense


Slide 4   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
“Social Media Insights Co.” helps marketers
 discover what makes their customers tick.
“Social Media Insights Co.” helps marketers
    discover what makes their customers tick.

                                                                              Goal
                                                                              Create a system that gives business better
                                                                              insight into their customers and the social buzz.


                                                                              Solution
                                                                              Challenges
                                                                              MarkLogic powered solution replaces in-house
                                                                              search and database technology with single
                                                                              platform to handle 1 million sources and up to
                                                                              150m records added daily with sub-second
                                                                              search across 30+ billion records.


                                                                              Benefits
                                                                              Users have access to more social data, can
Users see 2X data with up to                                                  interact with the system in real-time and can get
10X better performance                                                        better data to measure their products success.



    Slide 6   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
The County of Fairfax makes it easy for residents and
    businesses to grow and improve the community,
   and delivers on the promise of open government.
The County of Fairfax delivers on their promise
        of open government.

                                                                                  Goals
                                                                                  Make it easier to access real-time information
                                                                                  about zoning changes, land ordinances &
                                                                                  property history.


                                                                                  Solution
                                   UNIFIED DATA




Transformation,                                                                   Fairfax County uses MarkLogic as its secure,
   Human &                                                                        all-source repository with easy-to-use search,
   Machine
  Enrichment                                                                      including a self-service web portal.


                                                                                  Benefits
                         Load data “as is”
                                                                                  Fast development process – live in 2 months.
                                                                                  Lower system costs – shut down mainframes.
                                                    PDF                           Better information faster.
                                             Word        CAD           30,000
      Mainframe              Oracle
                                                                     documents

        Slide 8   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Warner Bros. revolutionized the way their
media assets are discovered and delivered…




                      and created new revenue from
                      content already in its archives.
Warner Bros. created new revenue streams
          from existing assets.

    Search & preview                                                                   Goals
    a complete view                                                                    Warner Brothers looked to modernize their
      of all assets                                                                    digital asset distribution system to enable
                                              METADATA STORE                           business growth.


                                                                                       Solution
                                                                                       Warner Brothers uses MarkLogic to store and
Retrieve all                                                                           search metadata for over 6 million assets
  required                                                                             stored in 4 different systems.
 assets via
automated                 Load metadata for all file types
workflows
                                                                                       Benefits
               movie                                                movie
               s
                                         movie
                                                                    s
                                                                                       The new system allows them to search across
                                         s                                             all assets, then link and repackage assets
                     stills                                              stills        according to business needs. First application
                                              stills
                                                                                       was launched in 8 weeks.


          Slide 10     Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Medicare and Medicaid (CMS) helps customers easily
research, select and enroll in the right insurance plan...



                            while ensuring that the systems are
                            future-proof and can adapt to change.
CMS has a future-proof system that can easily
         adapt to change.
                                                                                     Goals
   Citizens, providers,                                                              Create the first-ever Health Insurance
payers can identify, verify                                                          Exchange that can handle information in any
  and enroll in selected
     insurance plan
                                                                                     format.


                                                                                     Solution
                               UNIFIED DATA
                                                                                     CMS uses MarkLogic as the unified data store
                                                                                     to accept insurance plan and eligibility
                                                                                     information in real-time, without requiring
                                                                                     schema updates.


                                                                                     Benefits
                         Load data “as is”
                                                                                     Speed and ease for data load process.
                                                                                     Enables rapid prototyping and application
                                                                                     delivery early in development cycle to ensure
                                                                                     requirements were met.


          Slide 12   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
“Global Oil Co.” makes real-time trading decisions
           based on real-time, global information.
We help “Global Oil Co.” maximise their price
  advantage when buying or selling oil.

                                                                             Goals
                                                                             Get a complete picture of oil and gas market
                                                                             influencers to maximise profits.


                                                                             Solution
                                                                             Challenges
                                                                             System pulls in real-time political, weather,
                                                                             vessel data, location, terminal data and trading
                                                                             data, and sends alerts to traders to notify them
                                                                             of noteworthy issues, so they can make fastest
                                                                             decisions possible.


Notify me if…..
                                                                             Benefits
 More than “mmm” barrels of crude                                           Traders use the system to ensure they are
  are in transit in the Gulf of Arabia                                       able to get the best price on the market.
 Severe weather in excess of force
                                                                             Reduced Total Cost of Ownership (TCO) by
  8 scheduled to hit Gulf of Mexico                                          75%


  Slide 14   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
The BBC lets you connect to your favorite team
        – even from thousands of miles away.
We help the BBC team achieve and
celebrate their summer of success.

                                                                           Goals
                                                                           Make the London 2012 the “most social”
                                                                           Olympics on record.


                                                                           Solution
                                                                           Challenges
                                                                           The system flexibly stores all data in a single
                                                                           repository from scores, to player bios to team
                                                                           history & tweets and makes all new data
                                                                           available in real-time.



                                                                           Benefits
                                                                           BBC Sports data systems have been re-launched
                                                                           in just a few months earning critical praise for
                                                                           innovative features and the speed to add new
                                                                           sources.


Slide 16   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Some Numbers Behind the Olympics
55 Million                                  Global browsers across the games

 9.5 Million                                Record of global browsers in single day

106 Million                                 Requests for BBC Olympic video content

 9.2 Million                                UK browsers from mobile devices

12 Million                                  Requests for mobile video

2.8 Petabytes                               Data delivered in the busiest day

45 Billion                                  Data requests over the 2 Olympics

2,160,000,000                               Daily average queries against web and mobile services

  25,000                                    Average transactions PER SECOND

   Slide 17   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
MarkLogic: Powerful. Accessible. Trusted.
100’s of Use Cases in Production and Development
 Competitive Intelligence
 Compliance
 Content Delivery
 Counterterrorism
 Digital Asset Management
 Fraud Detection
 Reference Data Management
 Search & Discovery
 Social Media Analysis


Slide 18   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
The MarkLogic Advantage

Only Enterprise NoSQL Database
 ACID compliant
 Big data search
 High availability
 Replication
 Point in-time recovery
 Government-grade security
 Real-time your Hadoop
 Proven customer success
  Slide 19   Copyright © 2013 MarkLogic® Corporation. All rights reserved.
MarkLogic 6 Features
                                    Flexible                           Full Text      Schema-                        Analytic
                                                                                                       Scalable
Powerful                            Indexes                             Search        Agnostic                      Functions
Everything you
need to deliver
                                                                      Alerting                          In-
business value                     Hadoop                                             Geospatial                   Visualization
                                                                      & Event                        database
                                 Distribution                                           Query                        Widgets
                                                                     Processing                     MapReduce



                                   REST &                                JSON         Application   Information       Hadoop
Accessible                        Java APIs                             Storage         Builder        Studio        Connector
Leverage existing
tools, knowledge,
skills                                Content                            BI             SQL          Monitoring         OS
                                       Pump                          Integration      Support            &            Support
                                                                                                    Management



                                                                   Role-based         Automated                        Journal
                               Transactions                                                          Replication
Trusted                                                             Security           Failover                       Archiving
Enterprise-
ready for
mission-critical                     Point-in-
                                                                      Database         Backup/       Distributed     Super-
apps                                   time
                                                                      Rollback         Restore      Transactions     clusters
                                     Recovery



           Slide 20   Copyright © 2013 MarkLogic® Corporation. All rights reserved.

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Delivering next generation enterprise no sql database technology

  • 1. Delivering next generation Enterprise NoSQL database technology Marc McNeill 2013
  • 2. We are the New Generation Database Unstructured Era “For all your data!” • Schema-agnostic Relational Era • Massive scale “For all your structured data!” • Query and search • Normalized, tabular model • Analytics • Application-independent query • Application services • User control • Faster time-to-results Hierarchical Era “For your application data!” • Application- and hardware- specific Slide 2 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 3. Big Data Infrastructure Slide 3 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 4. Real Value From Big Data Make The World More Secure Provide Access To Valuable Information Create New Revenue Streams Gain Insights to Increase Market Share Reduce Bottom Line Expense Slide 4 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 5. “Social Media Insights Co.” helps marketers discover what makes their customers tick.
  • 6. “Social Media Insights Co.” helps marketers discover what makes their customers tick. Goal Create a system that gives business better insight into their customers and the social buzz. Solution Challenges MarkLogic powered solution replaces in-house search and database technology with single platform to handle 1 million sources and up to 150m records added daily with sub-second search across 30+ billion records. Benefits Users have access to more social data, can Users see 2X data with up to interact with the system in real-time and can get 10X better performance better data to measure their products success. Slide 6 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 7. The County of Fairfax makes it easy for residents and businesses to grow and improve the community, and delivers on the promise of open government.
  • 8. The County of Fairfax delivers on their promise of open government. Goals Make it easier to access real-time information about zoning changes, land ordinances & property history. Solution UNIFIED DATA Transformation, Fairfax County uses MarkLogic as its secure, Human & all-source repository with easy-to-use search, Machine Enrichment including a self-service web portal. Benefits Load data “as is” Fast development process – live in 2 months. Lower system costs – shut down mainframes. PDF Better information faster. Word CAD 30,000 Mainframe Oracle documents Slide 8 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 9. Warner Bros. revolutionized the way their media assets are discovered and delivered… and created new revenue from content already in its archives.
  • 10. Warner Bros. created new revenue streams from existing assets. Search & preview Goals a complete view Warner Brothers looked to modernize their of all assets digital asset distribution system to enable METADATA STORE business growth. Solution Warner Brothers uses MarkLogic to store and Retrieve all search metadata for over 6 million assets required stored in 4 different systems. assets via automated Load metadata for all file types workflows Benefits movie movie s movie s The new system allows them to search across s all assets, then link and repackage assets stills stills according to business needs. First application stills was launched in 8 weeks. Slide 10 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 11. Medicare and Medicaid (CMS) helps customers easily research, select and enroll in the right insurance plan... while ensuring that the systems are future-proof and can adapt to change.
  • 12. CMS has a future-proof system that can easily adapt to change. Goals Citizens, providers, Create the first-ever Health Insurance payers can identify, verify Exchange that can handle information in any and enroll in selected insurance plan format. Solution UNIFIED DATA CMS uses MarkLogic as the unified data store to accept insurance plan and eligibility information in real-time, without requiring schema updates. Benefits Load data “as is” Speed and ease for data load process. Enables rapid prototyping and application delivery early in development cycle to ensure requirements were met. Slide 12 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 13. “Global Oil Co.” makes real-time trading decisions based on real-time, global information.
  • 14. We help “Global Oil Co.” maximise their price advantage when buying or selling oil. Goals Get a complete picture of oil and gas market influencers to maximise profits. Solution Challenges System pulls in real-time political, weather, vessel data, location, terminal data and trading data, and sends alerts to traders to notify them of noteworthy issues, so they can make fastest decisions possible. Notify me if….. Benefits  More than “mmm” barrels of crude Traders use the system to ensure they are are in transit in the Gulf of Arabia able to get the best price on the market.  Severe weather in excess of force Reduced Total Cost of Ownership (TCO) by 8 scheduled to hit Gulf of Mexico 75% Slide 14 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 15. The BBC lets you connect to your favorite team – even from thousands of miles away.
  • 16. We help the BBC team achieve and celebrate their summer of success. Goals Make the London 2012 the “most social” Olympics on record. Solution Challenges The system flexibly stores all data in a single repository from scores, to player bios to team history & tweets and makes all new data available in real-time. Benefits BBC Sports data systems have been re-launched in just a few months earning critical praise for innovative features and the speed to add new sources. Slide 16 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 17. Some Numbers Behind the Olympics 55 Million Global browsers across the games 9.5 Million Record of global browsers in single day 106 Million Requests for BBC Olympic video content 9.2 Million UK browsers from mobile devices 12 Million Requests for mobile video 2.8 Petabytes Data delivered in the busiest day 45 Billion Data requests over the 2 Olympics 2,160,000,000 Daily average queries against web and mobile services 25,000 Average transactions PER SECOND Slide 17 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 18. MarkLogic: Powerful. Accessible. Trusted. 100’s of Use Cases in Production and Development  Competitive Intelligence  Compliance  Content Delivery  Counterterrorism  Digital Asset Management  Fraud Detection  Reference Data Management  Search & Discovery  Social Media Analysis Slide 18 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 19. The MarkLogic Advantage Only Enterprise NoSQL Database  ACID compliant  Big data search  High availability  Replication  Point in-time recovery  Government-grade security  Real-time your Hadoop  Proven customer success Slide 19 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
  • 20. MarkLogic 6 Features Flexible Full Text Schema- Analytic Scalable Powerful Indexes Search Agnostic Functions Everything you need to deliver Alerting In- business value Hadoop Geospatial Visualization & Event database Distribution Query Widgets Processing MapReduce REST & JSON Application Information Hadoop Accessible Java APIs Storage Builder Studio Connector Leverage existing tools, knowledge, skills Content BI SQL Monitoring OS Pump Integration Support & Support Management Role-based Automated Journal Transactions Replication Trusted Security Failover Archiving Enterprise- ready for mission-critical Point-in- Database Backup/ Distributed Super- apps time Rollback Restore Transactions clusters Recovery Slide 20 Copyright © 2013 MarkLogic® Corporation. All rights reserved.