Yammer 101 for the WTH track - for folks who've never seen Yammer before. Based on Yammer provided presentation.

1. YammerTime!
#SPSKC

3. About Me…
Naomi Moneypenny
Chief Technology Officer
at ManyWorlds, Inc.
Internally responsible for our
knowledge infrastructure – defacto
CIO
Run the engineering team for Synxi machine learning engine for
personalized knowledge and
expertise discovery in SharePoint
and other collaborative environments
such as Yammer & Tibbr platforms.
@nmoneypenny
wwww.Synxi.com
n.moneypenny@manyworlds.com
Technology forecasting and strategy manager at Shell, consulted at
many Fortune 100 companies since
3000+ followers on
Twitter
3+3 dogs
20+ patents in
adaptive systems
Astrophysicist
Passionate about user adoption and
enterprise collaboration & innovation
geek

5. Evolution…
@nmoneypenny
wwww.Synxi.com

6. Sound familiar?
Who’s handling this
account?
I’m new to the company.
Where can I find…?
Who can help me with
this project?
What are common
objections from
prospects?
Who’s going to the
conference?
Does anyone have
experience with….
What’s our protocol
for engaging with…
Where can I find the
latest travel policy
information?
The competition’s up
to this. What do we
do?
Anyone know a good
tax lawyer?

7. That’s Where Yammer fits in!
Yammer is the private and secure enterprise social network through which
employees connect, collaborate and coordinate.
Yammer makes work:
› Real-time
› Social
› Mobile
› Collaborative
› Contextual

8. Yammer Helps You to…
›
Ask questions and find answers faster
›
Save time by sharing great projects and preventing duplicate work
›
Meet colleagues with similar interests and relevant expertise
›
Share news and announcements with the people who need to know
›
Discuss major decisions and prepare for change
›
Gather opinions and ideas from across the company
›
Coordinate work for projects and teams
›
Gain visibility and insight on what’s happening, and where
›
Introduce new hires and get them up to speed quickly
›
Discover valuable information that can help you get more done
›
Stay connected on-the-go with Yammer mobile apps

9. Become an Agile Company
Attract, engage and
retain your employees
Connect, collaborate
and share with high
performing teams
Adapt, compete and win
through rapid innovation

10. Engage
Gallup Consulting "Employee Engagement,
What's your Engagement Ratio?" 2008

11. Collaborate
McKinsey, The Social Economy, July 2012

12. Innovate
Adapt, compete and win through rapid innovation.
McKinsey Global Survey: What Successful
Transformations Share, 2010

13. Why Do We Call Them Users?
Drug
Dealers
Only two industries
call customers
‘users’…
IT
SPSKC
@nmoneypenny
www.synxi.com

14. Yammer
85%
Fortune 500
8 Million
Users
July 2012
$1.2bn
Partners
Home
Network
Unique
Testing
Model
Apps/
Public API
Yammer support
networks
Customers
(yourdomain.com)
Suppliers
Can have public/private
groups
SPSKC
@nmoneypenny
www.synxi.com
Collaborative intercompany networks

15. Demo
• - Join http://www.yammer.com/SPYam - the SharePoint
community on Yammer
• - Or check your domain – often there’s a network you don’t
know about;)
SPSKC
@nmoneypenny
www.synxi.com

16. Positioning
Future is conversation layer embedded into content creation layer
Doesn’t compete with
SharePoint but yes,
there is some overlap on
social functionality.
Jeff Teper, CVP Microsoft Office Division

17. Internal
Case Study
SPSKC
@nmoneypenny
www.synxi.com

18. ManyWorlds Case Study
•
•
•
•
•
•
•
•
•
Using Yammer since Fall 2010
Reduction of over 90% in internal email
Groups are ‘open by default’ unless sensitive/legal
Primary conduit for collaboration, SharePoint as repository
Initially adoption was good, but mimicked email,
i.e. 1 on 1 convos, not transparent
Heavy use of external networks
Code of conduct/behavior – peer governed
Hashtags vs. groups still an issue
Busy, vibrant network
SPSKC
@nmoneypenny
www.synxi.com

19. Avoid User Confusion
Give users guidance on what tool to use when.
This should be specific to your company – how you use tools now
Transitory
Active Collaboration
Work Products
Current Team
IM
Yammer Group / Lync (Voice/Video)
Yammer then archive to
SharePoint
Colleagues
Yammer
Yammer Group / Lync (Voice/Video)
Yammer then archive to
SharePoint
Legal
Email
Specific Yammer group or SharePoint
SharePoint
Partners
Email
Yammer if on ext network, email, cc
internal Yammer group
SharePoint
Customers
Email
Email/Lync
SharePoint
SPSKC
@nmoneypenny
www.synxi.com

20. Business Value…
-
Connection between international offices
Cost Savings (bandwidth/email)
Knowledge Worker Productivity
#yamwins
SPSKC
@nmoneypenny
www.synxi.com

21. SPSKC
@nmoneypenny
www.synxi.com

22. Wrap Up
Future is conversation layer embedded into content creation layer
Enterprise social is the
evolution of email,
communications
SPSKC
@nmoneypenny
www.synxi.com

23. Thank you!
• Happy to do free webinars/lunch & learns on any aspect
of enterprise social adoption to your company
• n.moneypenny@manyworlds.com
• www.Synxi.com
• @nmoneypenny
SPSKC
@nmoneypenny
www.synxi.com