TBD is a local news website and TV station in Washington D.C. that focuses on building an online community. It aggregates other local news, reports original stories, and capitalizes on social media. TBD's lessons include linking to other sites, collaborating with bloggers, using social media for breaking news and tips, and interacting regularly with readers both online and offline through meetups and crowdsourced projects. While TBD had some successes in community engagement, challenges included an unproductive relationship with its TV partner and difficulties monetizing through advertising.