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introducing
Adelaide’s first, tech-focused, co-working space:




                                            achievements so far:


                                                2 15
                                               Months       Members
                                                                           2
                                                                      Feature Articles
                                                                           and growing...
WE’RE ON A MISSION
To create a self-sufficient, tech co-working space that:
  •	   Promotes big thinking in Adelaide
  •	   Is the birth place of digital giants
  •	   Grows Adelaide’s start-up eco-system
  •	   Connects Adelaide start-ups with the global stage

                COME JOIN US...
AN OVERVIEW
               We’re After:                           You Receive:
                                                      YOUR BRAND associated with the local tech brand we’re building:
	
    1 x Platinum Sponsorship
                                                       We want to partner with organisations who can benefit our members through
                                                       the products/services that they offer. These parteners will, in return, receive
                                                       recognition for their contribution to the members/space.

    1 x Gold Sponsorship                              YOUR BRAND associated with the local tech community we’re building:
	                                                      We’re hosting regular events and networking nights that are loved by the local
                                                       tech community and your brand will be part of these events too.

                                                      YOUR BRAND associated with the local tech forum we’re building:
    3 x Silver Sponsorships                            Like the Forum to the Roman Empire our goal is to become the physical hub for
                                                       all things tech and startup in Adelaide. Your brand will be front row centre at this
                                                       space.

                                                      [page 8 details in full the sponsorship packages available]




3     The Opportunity   The Distillery   The Future         The Team
THE MAJORAN DISTILLERY
    Currently is:
11 amazing start-ups, including:                          Our name?
                                                          It’s a secret. But the ‘Distillery’ implies a sense of time. Great things
     • Venture Capital fund raising $15 million
                                                          (think Scotch) take a long time to mature and develop. Tech startups
     • Seasoned vetran on second startup
                                                          are the same.
     • 1 alumni team out of Startmate
        (premiere Australian Accelerator)
     • Interest ever week for membership at the space

1 amazing Launch Party and ongoing
Monthly Events:
     • Alan Jones ex-Yahoo/Microsoft opened
     • Launch attended by 80 local tech entrepreneurs
     • 30+ engaged members at monthly events

178 Facebook likes/97 Twitter followers
(and counting)

Already coverage in The Advertiser and
national online news sources
4     The Opportunity   The Distillery   The Future     The Team
CURRENT MEMBERS




                                             furio.co
5   The Opportunity   The Distillery   The Future   The Team
THE FUTURE
WE’RE CURRENTLY OPERATING AT CAPACITY:
We launched in August 2012 to see if Adelaide was ready for the co-working concept.
It is.
We have 15 members paying between $200 and $300 per month to use our desks and attend our events.
When we launched we forecast a small profit of $1,910 based on 16 full-time members by June 2013.
We have almost reached this target in only 2 months of operations.
Demand for our services has exceeded expectations and we are looking for larger premises to accomodate the Distillery.

FUNDRAISING TARGET:
 We are seeking to raise between $30,000 and $60,000 to enable us to fit-out and lease premises 2-3 times larger than the
 current space (up to 300m2) and to support a quality calendar of events for our members and general public.
 Based on conservative growth of 2 new memberships per quarter (1 Full-time and 1 Part-time) and rent and outgoings
 at $30,000 p.a. we have estimated that it would take approximately 18 months (April 2014) before cash reserves are
 sufficient to support this size investment.
 However, both current members will be more satisfied (and maintain their memberships longer) and future members will
 be more attracted to both a larger space and a higher quality fit-out.

[We have prepared 3 Year Forecast Profit & Loss, Cash Flow and Balance Sheet for sponsors looking to take this
presentation further]


6      The Opportunity   The Distillery   The Future     The Team
THE FUTURE
A SUCCESSFUL EXAMPLE OF WHAT WE’RE AIMING TO BUILD:
 Fishburners (fishburners.org), in Ultimo Sydney, is an example of a successful co-working space we’re seeking to emulate at the
Majoran Distillery. It is the largest tech co-working space in Australia.

Fishburners offers desks for $300 per month and houses up to 120 start-ups. Thanks to the sponsorship they have locked in with
Optus they have were able to expand to a second level in September 2012.

Like the Distillery they were established as a not-for-profit to grow tech entrepreneurship in Australia by providing a space for
entrepreneurs to increase their chance of being successful through expanding their networks and having access to experienced
mentors.




                                                    Fishburners, Ultimo Sydney
7   The Opportunity   The Distillery   The Future       The Team
SPONSORSHIP PACKAGES
                             At this first expansion phase, we are moving to a bigger space with 30 desks
                                             with a target 80 permanent and casual members.
                                     It’s doubled as an event space that can cater up to 100 people.



Platinum Sponsor                                                      Gold Sponsor
                                                                      * Logo on sponsor list banner showcase at all events held at the MD
* Logo showcase on the MD wall signage
                                                                      * Logo display on majorandistillery.com front page
* Banner with “The Majoran Distillery sponsored by Your
                                                                      * One drop-in desk per month for staff to connect and learn
Company” showcase at all events held at the MD
                                                                      * Opportunities to promote products and services in the MD
* Logo and link prominently showcase on our website and
                                                                      newsletter
on Facebook page
* Logo showcase on all marketing materials such as t-shirt
* First mention in speeches on all events run by the MD
* One drop-in desk per week for staff to connect and learn
* One A0 size poster on our wall                                      Silver Sponsors
* Opportunities to promote products and services in the MD            * Logo display on majorandistillery.com
newsletter                                                            * Logo on sponsor list banner showcase at all events held at the MD
                                                                      * Opportunities to promote products and services in the MD
                                                                      newsletter

8     The Opportunity   The Distillery    The Future       The Team
THE TEAM                                                           Chhai Thach - President
                                                                   Chhai brings to the Majoran Distillery ten years of experience in the
                                                                   information technology and telecommunications industry. Chhai has been
The Majoran Distillery is founded by a group of young              involved in telecom startups; developed and built ISP billing and management
entrepreneurs whose experiences come from a broad range            systems, deployed VoIP network, developed web sites for companies such as
of fields including information technology; accounting and         Radio Rentals, Travel Auctions, ECH and others.
finance; and corporate and commercial law.
                                                                   In his role as President, Chhai is responsible for the day-to-day operation and
The board of directors of the Distillery currently comprises       management of the MD.
the following:
                                                                   Michael L Reid - Treasurer
                                                                   Michael is a Chartered Accountant with experiences both in private and
                     Majoran Distillery Limited
                                                                   corporate accounting practices.

                                                                   In his role as Treasurer, Michael is responsible for the accounts and finances
    Chhai Thach           Michael L Reid          William Chau     of the Distillery.
     President              Treasurer              Secretary
                                                                   William Chau - Secretary
                                                                   William is a solicitor and barrister of the Supreme Court of South Australia.
                                                                   In this role, William has acted as a key adviser to many infant business
Board of Advisors                                                  including internet and technology businesses in key areas such as intellectual
Enterprise Adelaide                                                property, structuring, corporate governance and, commercial relationships and
Shane Cheek former Playford Capital fund manager                   contracts.
Chris Sampson former CIO and Deputy Secretary, Department
of Environment, Tasmania                                           In his role as Secretary, William is responsible for ensuring that the Distillery
Ken Saman - Vice President Operations at YourAmigo                 complies with good corporate governance principals.

9      The Opportunity    The Distillery    The Future       The Team
CONTACT DETAILS
        For all enquires regarding this proposal please contact Chhai Thach:

                          chhai@majorandistillery.com
                                0431 702 975




                       Web site: www.majorandistillery.com
                     Facebook: facebook.com/majorandistillery
                             Twitter: @majorandistil
                          Level 2, 186 Pulteney Street,
                                  Adelaide 5000

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Majoran Distillery Proposal

  • 1. introducing Adelaide’s first, tech-focused, co-working space: achievements so far: 2 15 Months Members 2 Feature Articles and growing...
  • 2. WE’RE ON A MISSION To create a self-sufficient, tech co-working space that: • Promotes big thinking in Adelaide • Is the birth place of digital giants • Grows Adelaide’s start-up eco-system • Connects Adelaide start-ups with the global stage COME JOIN US...
  • 3. AN OVERVIEW We’re After: You Receive: YOUR BRAND associated with the local tech brand we’re building: 1 x Platinum Sponsorship We want to partner with organisations who can benefit our members through the products/services that they offer. These parteners will, in return, receive recognition for their contribution to the members/space. 1 x Gold Sponsorship YOUR BRAND associated with the local tech community we’re building: We’re hosting regular events and networking nights that are loved by the local tech community and your brand will be part of these events too. YOUR BRAND associated with the local tech forum we’re building: 3 x Silver Sponsorships Like the Forum to the Roman Empire our goal is to become the physical hub for all things tech and startup in Adelaide. Your brand will be front row centre at this space. [page 8 details in full the sponsorship packages available] 3 The Opportunity The Distillery The Future The Team
  • 4. THE MAJORAN DISTILLERY Currently is: 11 amazing start-ups, including: Our name? It’s a secret. But the ‘Distillery’ implies a sense of time. Great things • Venture Capital fund raising $15 million (think Scotch) take a long time to mature and develop. Tech startups • Seasoned vetran on second startup are the same. • 1 alumni team out of Startmate (premiere Australian Accelerator) • Interest ever week for membership at the space 1 amazing Launch Party and ongoing Monthly Events: • Alan Jones ex-Yahoo/Microsoft opened • Launch attended by 80 local tech entrepreneurs • 30+ engaged members at monthly events 178 Facebook likes/97 Twitter followers (and counting) Already coverage in The Advertiser and national online news sources 4 The Opportunity The Distillery The Future The Team
  • 5. CURRENT MEMBERS furio.co 5 The Opportunity The Distillery The Future The Team
  • 6. THE FUTURE WE’RE CURRENTLY OPERATING AT CAPACITY: We launched in August 2012 to see if Adelaide was ready for the co-working concept. It is. We have 15 members paying between $200 and $300 per month to use our desks and attend our events. When we launched we forecast a small profit of $1,910 based on 16 full-time members by June 2013. We have almost reached this target in only 2 months of operations. Demand for our services has exceeded expectations and we are looking for larger premises to accomodate the Distillery. FUNDRAISING TARGET: We are seeking to raise between $30,000 and $60,000 to enable us to fit-out and lease premises 2-3 times larger than the current space (up to 300m2) and to support a quality calendar of events for our members and general public. Based on conservative growth of 2 new memberships per quarter (1 Full-time and 1 Part-time) and rent and outgoings at $30,000 p.a. we have estimated that it would take approximately 18 months (April 2014) before cash reserves are sufficient to support this size investment. However, both current members will be more satisfied (and maintain their memberships longer) and future members will be more attracted to both a larger space and a higher quality fit-out. [We have prepared 3 Year Forecast Profit & Loss, Cash Flow and Balance Sheet for sponsors looking to take this presentation further] 6 The Opportunity The Distillery The Future The Team
  • 7. THE FUTURE A SUCCESSFUL EXAMPLE OF WHAT WE’RE AIMING TO BUILD: Fishburners (fishburners.org), in Ultimo Sydney, is an example of a successful co-working space we’re seeking to emulate at the Majoran Distillery. It is the largest tech co-working space in Australia. Fishburners offers desks for $300 per month and houses up to 120 start-ups. Thanks to the sponsorship they have locked in with Optus they have were able to expand to a second level in September 2012. Like the Distillery they were established as a not-for-profit to grow tech entrepreneurship in Australia by providing a space for entrepreneurs to increase their chance of being successful through expanding their networks and having access to experienced mentors. Fishburners, Ultimo Sydney 7 The Opportunity The Distillery The Future The Team
  • 8. SPONSORSHIP PACKAGES At this first expansion phase, we are moving to a bigger space with 30 desks with a target 80 permanent and casual members. It’s doubled as an event space that can cater up to 100 people. Platinum Sponsor Gold Sponsor * Logo on sponsor list banner showcase at all events held at the MD * Logo showcase on the MD wall signage * Logo display on majorandistillery.com front page * Banner with “The Majoran Distillery sponsored by Your * One drop-in desk per month for staff to connect and learn Company” showcase at all events held at the MD * Opportunities to promote products and services in the MD * Logo and link prominently showcase on our website and newsletter on Facebook page * Logo showcase on all marketing materials such as t-shirt * First mention in speeches on all events run by the MD * One drop-in desk per week for staff to connect and learn * One A0 size poster on our wall Silver Sponsors * Opportunities to promote products and services in the MD * Logo display on majorandistillery.com newsletter * Logo on sponsor list banner showcase at all events held at the MD * Opportunities to promote products and services in the MD newsletter 8 The Opportunity The Distillery The Future The Team
  • 9. THE TEAM Chhai Thach - President Chhai brings to the Majoran Distillery ten years of experience in the information technology and telecommunications industry. Chhai has been The Majoran Distillery is founded by a group of young involved in telecom startups; developed and built ISP billing and management entrepreneurs whose experiences come from a broad range systems, deployed VoIP network, developed web sites for companies such as of fields including information technology; accounting and Radio Rentals, Travel Auctions, ECH and others. finance; and corporate and commercial law. In his role as President, Chhai is responsible for the day-to-day operation and The board of directors of the Distillery currently comprises management of the MD. the following: Michael L Reid - Treasurer Michael is a Chartered Accountant with experiences both in private and Majoran Distillery Limited corporate accounting practices. In his role as Treasurer, Michael is responsible for the accounts and finances Chhai Thach Michael L Reid William Chau of the Distillery. President Treasurer Secretary William Chau - Secretary William is a solicitor and barrister of the Supreme Court of South Australia. In this role, William has acted as a key adviser to many infant business Board of Advisors including internet and technology businesses in key areas such as intellectual Enterprise Adelaide property, structuring, corporate governance and, commercial relationships and Shane Cheek former Playford Capital fund manager contracts. Chris Sampson former CIO and Deputy Secretary, Department of Environment, Tasmania In his role as Secretary, William is responsible for ensuring that the Distillery Ken Saman - Vice President Operations at YourAmigo complies with good corporate governance principals. 9 The Opportunity The Distillery The Future The Team
  • 10. CONTACT DETAILS For all enquires regarding this proposal please contact Chhai Thach: chhai@majorandistillery.com 0431 702 975 Web site: www.majorandistillery.com Facebook: facebook.com/majorandistillery Twitter: @majorandistil Level 2, 186 Pulteney Street, Adelaide 5000