Not spending enough time on your Google+ page? Don't even have one for your blog or business? The Social Media SuperChargers look at WHY it is important to start prioritizing G+ now and how to do it.
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From your hosts,
Lynn O'Connell
Creative Director, O'Connell Meier
LIKE www.facebook.com/oconnellmeier
FOLLOW www.twitter.com/omdirect
+1 https://plus.google.com/b/113629948290776630188/113629948290776630188/posts
Carly Alyssa Thorne
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FOLLOW www.twitter.com/carlyathorne
+1 https://plus.google.com/u/0/b/107702032294459625018/102627556018629285122/posts
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Super Charge your Google Plus Page
1. WHY it’s time to
SuperCharge
Your Page
(and how to do it)
(and how to do it)
Join us: http://www.facebook.com/superchargeyourpage
Join us: www.facebook.com/SuperChargeYourPage
2. WHAT?
Everyone
I know is on
Facebook!
Join us: www.facebook.com/SuperChargeYourPage
3. 500 million people
use Google+
How many of those users are YOUR
How many of those users are YOUR
customers and prospects?
customers and prospects?
Join us: www.facebook.com/SuperChargeYourPage
4. Every time you interact with a Google
product, you’re engaged with G+
Clicked a G+
button? You’re
a Google+
user
Use YouTube?
Gmail? Any
Google app? G+
is part of login.
Want to review a
business? You log
in via Google+
Google is building Google+ integration into ALL their products. They cite
Google is building Google+ integration into ALL their products. They cite
500 million users, 235 million activewww.facebook.com/SuperChargeYourPage
Join us:
500 million users, 235 million activeuses, and 135 million stream users.
uses, and 135 million stream users.
5. BUT!
I’m on Facebook
every day.
I don’t need another
fan page to manage.
Join us: www.facebook.com/SuperChargeYourPage
6. Google+ is NOT Facebook
(and that’s OK. Both help you reach fans.)
Facebook is a social
network. It is somewhere
you GO to chat with
friends.
≠
"Google+ is Google," says
Vice President Bradley Horowitz.
Join us: www.facebook.com/SuperChargeYourPage
7. Think about that.
“Google+ is Google.”
How often do YOU interact with Google?
How often do YOU interact with Google?
What about your customers?
What about your customers?
Think of Google+ as an ecosystem,
not just a social network
Join us: www.facebook.com/SuperChargeYourPage
8. is here. It’s
everywhere.
It’s time to
SuperCharge!
Let’s get started!
Join us: www.facebook.com/SuperChargeYourPage
9. What do you think of first
when you think of Google?
The YouTube template is set up to ensure your art works on
mobile, tablets, desktop, TV
Close to 70% of all search is through Google. Your
Google+ page helps YOU control what people see.
Join us: www.facebook.com/SuperChargeYourPage
10. Google+ Impacts Your
Search Results in a HUGE Way
See this text box?
See this text box?
All drawn from my
All drawn from my
G+ page
G+ page
Join us: www.facebook.com/SuperChargeYourPage
11. If you don’t have a business page on
Google+, start by setting one up
Setting up a page on Google+ is a simple
three-step process. Pick a category, choose
a name, link to your website, add a 10 word
description. You’ll find more info at When you pick a category, G+
http://www.google.com/intl/en/+/business/ prompts you for specific info.
Join us: www.facebook.com/SuperChargeYourPage
12. If you do have a page, now
is a good time to check your art
Recommended
2120 X 1192 pixels
16:9 Image Ratio
Minimum
480 x 270 pixels
Profile Pic:
These now display in circles
Your name and text display over
the cover photo
Size
Upload 250 x 250 pixels
Displays at 120 x 120 & 46 x 46
Join us: www.facebook.com/SuperChargeYourPage
13. Next, it is time to start
SuperCharging your G+ brand page
Use this large space
to tell a story about
your brand.
We should be able to
tell at a glance what
you do and WHY we
should care
Did you know?
Google is now allowing you
to upload gifs. That means
you can even animate your
cover page. Check this
example out:
https://plus.google.com/u/0/103061342499057883572
Join us: www.facebook.com/SuperChargeYourPage
14. Head to the ABOUT tab
and SuperCharge your contents
Fill in your “Story” section. Use this
“tagline” space for a short summary,
then expand below. Add links to your website plus all
NOTE: This section was reformatted and you may
find your content was moved or deleted.
your online content. Help people
find you – and helps SEO a bit, too.
Join us: www.facebook.com/SuperChargeYourPage
15. Now it is time to start posting!
Once your page is loaded, recruit fans
What can you post?
• Videos
• Slideshares
• Photos and picquotes
• Links to useful articles
People can +1 posts and share
Google favors content
posted within the last 72
hours in Google searches
REMEMBER: YOUR POSTS COULD
SHOW UP ON YOUR GOOGLE
SEARCHES
Join us: www.facebook.com/SuperChargeYourPage
16. WAIT!
How will
I get fans? Google+ is a
ghost town.
Join us: www.facebook.com/SuperChargeYourPage
17. Not at all! The trick is you need to
get added to people’s circles
• Google+ hosts very active users and
discussions, but you only see if in
circles
• Circles are basically lists of people
you choose to connect with
• You can share posts just with one
circle, with all circles, or with the
public – if you want your content
shared, make it public.
People share circles
of top experts in
various fields. This is
a great way to get
started.
Join us: www.facebook.com/SuperChargeYourPage
18. You can also explore communities,
Google Hangouts, and much more!
• You can join existing Google
communities to meet people who
share your interests.
• Or create a community for your
company or your blog. Make it public
or keep it private.
Use Google Hangouts to videochat with
colleagues, prospects, or friends. You
can also broadcast to larger groups.
Join us: www.facebook.com/SuperChargeYourPage
19. Now, tell the world you are on G+
• G+ provides buttons with HTML code • Add icons to your blogs, websites, etc.
you or your webmaster can install on (On your blogs, be sure you have G+
your page or blog. sharing enabled for posts, too.)
• These badges allow people to follow • Get your badges here:
your page or add your profile to their https://developers.google.com/+/web/badge
circles right from your site.
Join us: www.facebook.com/SuperChargeYourPage
20. Think carefully about WHERE you
put your G+ badges on your page
• TIP: Put G+ badge at top
of all your pages.
• When you put it too far
down the page, people
won’t see it.
• Worse, when you put in
the middle, people may
get a view like the one in
this example. When they
try to post, the G+ window
is cut off, so they can’t
submit.
Join us: www.facebook.com/SuperChargeYourPage
21. Google+ does not give you a custom
page link, so here’s how to share
RIGHT WRONG
Go to your profile
Link should NOT include “app”
Link should look like this:
https://plus.google.com/app/basic
https://plus.google.com/u/0/1026 /102627556018629285122/pos
27556018629285122/posts ts
That takes people to your profile That takes people to your feed
Join us: www.facebook.com/SuperChargeYourPage
22. And, while we’re at it, here’s
how to share a specific post
OUTSIDE GOOGLE:
OUTSIDE GOOGLE:
Click the down arrow.
Click the down arrow.
Select “link to post”
Select “link to post”
Copy the URL that pops up
Copy the URL that pops up
Share that URL
Share that URL
INSIDE GOOGLE+, simply click this arrow. A screen will pop up.
Pick which people, circles, or communities to share with.
Join us: www.facebook.com/SuperChargeYourPage
23. Visit Google for
step-by-step directions
We’ve focused on WHY and Visit Google for template and
WHAT, not step-by-step step-by-step directions.
http://www.google.com/+/business/get-found.html
guidelines.
REMEMBER: Everyone is learning.
Be sure to learn Google Insights You’re still getting in on the
http://www.google.com/+/business/get-insights.html
ground floor.
Join us: www.facebook.com/SuperChargeYourPage
24. GOT IT!
Am I a
Social Media
SuperCharger?
Join us: www.facebook.com/SuperChargeYourPage
25. Not quite yet. FIRST:
Follow the Social Media SuperChargers
Please click through, +1 & add to circles
http://tinyurl.com/SuperChargersonGplus www.facebook.com/SuperChargeYourPage
Click to like this Facebook page too
Click to like this Facebook page to
//
socialmediasuperchargers
socialmediasuperchargers
www.facebook.com/SocialMediaSuperchargers
Like most of you, we started on Facebook and the Social Media
SuperChargers community just launched our G+ page. So, do us a favor.
+1 page and posts, add us to your circles, share with your friends.
(That’s the SuperCharger way!)
Join us: www.facebook.com/SuperChargeYourPage
26. FOLLOWED! Am I a
Liked! Social Media
Shared!
+1 SuperCharger now?
Almost. You’re aafan of the Social Media
Almost. You’re fan of the Social Media
SuperChargers and you’ll see our public
SuperChargers and you’ll see our public
posts, tips, and Slideshares like this one.
posts, tips, and Slideshares like this one.
JOIN the Social Media SuperChargers to get
JOIN the Social Media SuperChargers to get
all the support you need to SuperCharge
all the support you need to SuperCharge
YOUR Social Media — including webinars,
YOUR Social Media — including webinars,
training, and aagrowing knowledgebase of
training, and growing knowledgebase of
resources. Join here.
resources. Join here.
Best of all, you’re immediately
Best of all, you’re immediately
linked to aasupportive group
linked to supportive group
of people who will help YOU
of people who will help YOU
succeed.
succeed.
Join for just 50 cents a day with
Join for just 50 cents a day with
our introductory offer!
our introductory offer!
Join us: www.facebook.com/SuperChargeYourPage
27. Tell me more about
Social Media SuperChargers
Social Media SuperChargers is a dynamic community of fan
page and business owners who are eager to help each other
grow. Experience ranges from none to expert. It’s a brand
new group, so you’ll get in on the ground floor.
And with our introductory rate, it’s a tiny investment in your
social media success!
Discover the Social Media SuperChargers Community!
Discover the Social Media SuperChargers Community!
Click here to learn more!
Click here to learn more!
Just 50 cents aaday for your first two months!
Just 50 cents day for your first two months!
Join us: www.facebook.com/SuperChargeYourPage
28. Meet the
Social Media SuperChargers
Carly Alyssa Thorne Lynn O’Connell
@carlyathorne @omdirect
www.facebook.com/CarlyAThorne www.facebook.com/OConnellMeier
Carly Alyssa Thorne on Google+ Lynn O’Connell on Google+
O’Connell Meier on Google +
Carly and Lynn bring years of social media and marketing experience to the
community. They follow all the latest social media trends and updates so that they
can give Social Media SuperChargers just the practical how-to tools, updates, and
techniques you need to get results for your business, cause, blog or pages.
Discover the Social Media SuperChargers Community!
Discover the Social Media SuperChargers Community!
Click here to learn more!
Click here to learn more!
Just 50 cents aadayus: www.facebook.com/SuperChargeYourPage
Just 50 centsJoin for your first two months!
day for your first two months!
You’ll find us at www.facebook.com/SocialMediaSuperChargers
29. Can you help us
SuperCharge?
Please share this on:
Google+ Pinterest
Facebook Wordpress
Twitter Blogs
LinkedIn
Questions? Visit us on Facebook or Google+!
Join us: www.facebook.com/SuperChargeYourPage