Twiplomacy 2014 Presentation
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How do world leaders tweet? Are they only broadcasting or are they conversational, personally engaging with their followers? Burson-Marsteller’s annual Twiplomacy study looks specifically at the connections between heads of state and governments and foreign ministers, covering a record 643 Twitter accounts in 161 countries.
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Twiplomacy 2014 Presentation
- 1. Twiplomacy 2014 Burson-Marsteller, Geneva 25.06.2013 #Twiplomacy @Luefkens @BMdigital @Twiplomacy
- 2. 83%of all governments have a Twitter presence 90Foreign Ministries 65Foreign Ministers 162Heads of State & Government are on Twitter
- 3. How World Leaders Connect on Twitter 3
- 4. How World Leaders Connect on Twitter 4
- 5. How World Leaders Connect on Twitter 5
- 6. How World Leaders Connect on Twitter 6
- 7. How World Leaders Connect on Twitter 7
- 8. How World Leaders Connect on Twitter 8
- 9. How World Leaders Connect on Twitter 9
- 10. How World Leaders Connect on Twitter 10
- 11. How World Leaders Connect on Twitter 11
- 12. How World Leaders Connect on Twitter 12
- 13. How World Leaders Connect on Twitter 13
- 14. How World Leaders Connect on Twitter 14
- 16. Thank you Matthias.Luefkens@bm.com @Luefkens @BMdigital
Notas do Editor
- Tweetping visualization
- 83% of all governments in the UN have a Twitter presence (up from 77% a year ago). 162 heads of state and heads of government have a personal Twitter account up from 147 a year ago 65 Foreign Ministers have a personal Twitter account up from 54 a year ago. 90 Foreign Ministries have an institutional Twitter presence up from 81 a year ago.