5. Why eLearning? 30,000 Feet Reduce costs Convenience Tools allow it: Inexpensive PCs, broadband capability, improved software from Lectora to eLeaP™ to WhizLabs, Skillsoft (100s) Younger workers expect it Can train customers! And…
6. Why Not? 30,000 feet “Participants in e-learning programs may be less likely to follow through than in an instructor-led program.” (Citrix, 2007, p. 6) “Outcomes negatively impacted by whether or not you adjust the training to fit the medium. Face-to-face still has a place.” Suzanne Besse, DHH, phone interview 10/2009 “Technology won’t fail you, but content still might.” Peter Ranzino, Learning Sciences, Corp, Baton Rouge, phone interview, 10/2009 Lack of consistent evaluation of return on investment. (Park, 2007)
7. How is eLearning Used? (really!) 30,000 Feet From LinkedIn Q “How widely is elearning used in what purposes and which solutions are market leaders in Europe and US.”Christian Pfäffli Nadav Drori, IT Leader at GE A. “From my experience, eLearning method and techniques is extensively used in global enterprise and conglomerates. 1 - General company trainings and exam 2 - Quality trainings and exam 3 - Specific learning materials for one job [IT training for IT people etc] 4 - Acknowledgements: Policy = I read, understood and accept 5 - Frontal training prerequisites. Mean, you must complete some trainings and exams before you go to the frontal class …(con’t)”
8. Future of the Business of Learning,*a Learn Trends Micro-Virtual Conference, July 2009 30,000 Feet Training shrunk by 11% in 2008 Bank of America, Merrill Lynch and CountryWide 35% reduction in 6 months Training $ still in: Leadership Development and Sales Training Training goes “YouTube”, drip fed Blended approach (formal and informal, experiential, JIT) http://learntrends.ning.com/page/july-2009-videos-for-future-ofModerated by Tony Karrer, click on “Introduction and Industry Perspectives Link”, quotes from Josh Bersin, President & CEO Bersin & Associates
9. Delivery Platforms in Corporate Training Market, 2008-2009, Future…. 30,000 Feet Simba Coypright 2009, Simba Information. All Rights Reserved, Exec Summary available on Web 2009
10. New Online Training Products Launched 2008, table 4.1Downloaded from internet October 2009, copyrighted by Simba, Abstract notes from full report 30,000 Feet Simba Copyright 2009, Simba Information. All Rights Reserved, from Exec Summary available on Web, 10/09
11. The US Corporate Market for Self-paced eLearning Products and Services. 2008-2013 Forecast and Analysis 30,000 Feet Source: October 2009, Ambient Insights’ report, abstract available online., Full report available for purchase
12. Local developers Developers in the area Learning Sciences Corporation – Peter Ranzino Rapid deployment eLearning, LSU Continuing Ed Work with state agencies, hotels, regionally Occutrain.com, developed at Louisiana Tech Park CEUs, still in start up mode Portico, www.portico.com Ground Level
13. Local Users Ground Level Dept. of Health & Hospitals – 12,000 employees state-wide Effective for mandatory training Saves travel dollars Can use with vendors who must be HIPAA compliant Evaluating new LMS for cross-agency functionality, RFPs going out soon. Consolidation. Content provider and LMS provider the same purchase Use video conferencing as well
14. Local Users (con’t) Ground Level Amedisys – largest private home health company in US Uses Learn.com for administering – hosted elsewhere Looking to go larger and to integrate with other HR systems Blended approach is ideal. 2010 will be 70% elearning, 30% ILT. Blue Cross/Blue Shield – state-wide Uses eLearning for mandatory trainings, operations, medical management (Utilization Review coding) eLearning Project Manager FEMA based in Baton Rouge Uses online “University” catalogue approach with central LMS
15. How Much? Ground Level Training costs per learner averages about $1,000 per employee
16. Cool Tools, a few samples WhizLabs Software (www.whizlabs.com) - Provides Microsoft certification exam simulators with free trials. $200 http://sales.faculte.com/bp/MzAyNTkzNzk1MA/view Faculte - broadcast studio for $50 per month, track who views,monetize with paypal. Audacity for Podcasting - instructions from the 6th grade teacher are here on her blog http://yoursmarticles.blogspot.com/2009/05/podcast-year-in-review-project.html Gabcast - http://www.gabcast.com/
17. Cool Tools in Edutainment Let’s Play JEOPARDY! http://jeopardylabs.com/done/rnelearning-for-the-workplace
19. More Information & Resources Park, Ji-Hye & Wentling, T. (2007). Factors associated with transfer of training in workplace e-learning. The Journal of Workplace Learning, 2. Retrieved from http://www.emeraldinsight.com/Insight/ViewContentServlet?Filename=Published/EmeraldFullTextArticle/Articles/0860190504.html Training Industry, Inc. & Citrix. (2009). How to Promote the Value of Online Training Within Your Organization. Retrieved from http://www.trainingindustry.com/media/2117357/gotomeeting_trainingindustry_onlinetrainingroi.pdf http://www.learnframe.com/aboutelearning/glossary.asp - Elearning glossary of term Phillips, J. & Burkett, H. (Dec. 2007/Jan. 2008) The Business Value of e-Learning. Elearning! , p. 34. Retrieved from: http://media.roiinstitute.net/articles/pdf/2008/01/18/el1207_ROI.pdf Centre for Learning and Performance Technologies, 2009. Top 100 Tools for 2009. Retrieved from http://www.c4lpt.co.uk/Directory
20. More Resources LearnTrends. (2009, July) Future of Business Learning, Introduction and Industry Perspective [Video file]. Retrieved from: http://learntrends.ning.com/page/july-2009-videos-for-future-of Definition of e-learning. Retrieved October 25, 2009 from Encarta Online Dictionary: http://encarta.msn.com/dictionary_701705852/e-learning.html Simba Information. (October, 2008) Delivery Platforms in the Corporate Training Marketing, 2008-2009. “ Retrieved from http://eletters.marketresearch.com/documents/simba/DPCT08-09.pdf Traingingmag.com. (November/December 2008). Gauges & Drivers: Training magazine’s exclusive analysis of the US Training Industry. Retrieved from http://www.managesmarter.com/managesmarter/images/pdfs/trg_industryreport2008.pdf Adkins, S. (October 2008). Ambient Insight’s The US Corporate Market for Self-Paced eLearning Products and Services: 2008-2013 Forecast and Analysis, p. 4. Retrived from http://ambientinsight.com/Resources/Documents/AmbientInsight_2008_2013_Corp_eLearningMarket_Overview.pdf
Bersin & Associates predicts that by 2011, Elearning will be more predominant than Instructor-Led Training
One definition among many – The American Society for Training & Development (ASTD) online dictionary describes e-learning as a term that covers applications and processes such as Web- and computer-based learning and virtual classrooms. It also includes the delivery of multimedia content via CD-ROMs, DVDs, the Internet, audio- and videotapes, satellite broadcasts, interactive TV, and more. LMS – software that creates catalogues, logs on learners, creates user forums, prints out certificates, acts as a portal and extension to the learner from the server
Jack Phillips, Ph.D., chairman of the ROI Institute and a renowned expert on accountability and evaluation (Citrix and Training Industry document quote, page 6)Suzanne Besse, Training Director DHHCharnell Westerman at Amedisys – “for many people, it’s not the preferred way to learn. The best computer/web-based courses, the ones with a lot of interactivity, high quality graphics, etc., are very expensive to develop, or buy, so it’s not practical to have a large # of courses of that high caliber. What typically happens is that organizations have to use a rapid development ool and then courses are possibly not as good.”
Nadav is the IT Leader at GE, Israeli offices
On the Other Hand…!!! Josh Bersin, CEO & President, Bersin & Associates, premiere educational research firmDollars still in Simulation, coaching, role playSaturated with elearning contentLooking for relevant, job-related, “learning environments,” must be able to customize solutions, no off the shelf learning. Also from josh bersin’s talk in the Micro-Virtual confernece – “survey of 1,000 companies, 88% of companies say they can’t transform fast enough to meet the market needs, their people can ‘t get there fast enough.” Have had enough of e-learning content info, plenty out there. More relevant and job-related, focused in a learning environment.LMSs have become the mainframes of yesterday (shove them in the back of the building)
Simba Copyright 2009, Simba Information. All Rights Reserved, a Division of Market Research Group LLC, published October 2008*Reach MDWhos Who in deliveryAmerican Management AssociationBlackboardCenter for Creative LeadershipCornerstone OnDemandDale Carnegie & AssociatesElement KEnvysionExecuTrainFranklin CoveyGeoLearningGlobal Kno
Enterprise defined as companies with over 10,000 employeesLarge organizations (LORG) defined as companies with 1,500 to9,999 employeesMedium-sized organizations (MORG) defined as companies with 100to 1,499 employeesSmall organizations (SORG) defined as companies with less than 99EmployeesSelf-paced elearning products. These include two major types of catalog “off-the-shelf” (OTS) packaged content, installed learning management systems, authoring tools, custom content services, and hosting servicesThe defining characteristic of Self-paced eLearning is the pedagogical structure imposed by formal instructional design and systematic development of the products. The installed Self-paced eLearning technology includes learning management systems (LMS), learning content management systems (LCMS), courseware management systems (CMS), and the stand-alone learning modules of the enterprise resource management (ERM) and talent management systems.Ambient Insight defines LMS products sold via the hosted SaaS model as hosting services in our market research
The promise of e-learning is cost avoidance. Smaller organizations are hiring a younger workforce, more likely to use machines.Everything starts with learning objectives, the assessment ties with the terminal objectives of the course.Quality has to be engaging and professional, content without strategy is just art.Prevalent, purposeful, has relevanceTechnology doesn’t fail, content carries it.Very few people do productive gains studies after the e-learning, it’s too cost prohibitive. $10,000-$100,000 to do a study. Time consuming. Rapid deployment tools ultimately become power point converters. Peter also does a rapid deployment e-learning course through continuing education at LSU. He doesn’t just work in the Baton Rouge market. For example, with health care organizations, generally have national type agreements either through LHA or others. For 12 years, he hasn’t been able to crack the health care market. He does quite a bit of work though with state agencies.
October 2009, DHH – interview with the training manager Suzanne Besse. “e-learning is extremely useful. We use it for most of the mandatories, Safety, Office of Risk Management, those sort of mandatories. Used Portico previously, and it is adequate. But they are needing a bigger LMS that will fit the entire agency. Different folks that they need to train. So the agency pulled together a task force to get a handle on the costs and interoperability of LMSs used in different agencies. An LMS is extremely expensive, so now you have to do an RFP. Do your homework, justify the costs, “IT-10” it, make sure you an get the money approved. We are learning as we go. Not a whole lot of folks have done it first that are as big as DHH 12,000 employees. They also have to deliver training to people outside the agency who are contractors, to make sure that they are HIPAA compliant.” Mary Alexi at Office of Risk Manage works with Welsey Smith. Steve now works on the State Enterprise system “SAP? Something procurment product, a kind of enterprise system.” LSO, part of ISIS and LEO. When they analyzed early-on what would be the cost of this to justify the online method, big outcomes are 1) did the people take it? .. Because that protects them from litigation. Every agency ahs a little bit different LSM, very expensive. They also use a lot of video conferencing for e-learning. It’s really more important that you adjust the content delivery for the medium that you use. Outcomes are very impacted by whether or not you adjust your training mode with the medium. Face-to-face still has a place. See your friends, 2 days out of the office. Evaluating training – we are still looking at the smiley face evaluation, not really looking at outcomes. Real outcome is whether or not the individual will be able to do the activity on the job. Not just pass a knowledge test for it. Do you have skill building time in your new job? Time to reinforce the skills? Suzanne.besse@la.gov