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Chobani: Situation Analysis
Market Comparison ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Differentiation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Currently Trending: Organic ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introducing: Chobani Greek ,[object Object],[object Object],[object Object],[object Object],Region Total ‘000 Proj ‘000 Index North East 26,119 485 217 South 51,416 324 74 Midwest 31,527 156 58 West 32,084 243 89
Why Chobani? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Current Status ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Status Continued ,[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising History Continued ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Chobani Entering Social ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competition Continued ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Typical Greek Consumer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Problems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic Directions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Information From: www.Businessweek.com www.Chobani.com www.Holsteinworld.com www.Mriplus.com www.Manufacturing.net

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