The document discusses advertising a new thriller film in the magazine Total Film. It argues that Total Film would be the best publication to advertise in because it has a diverse audience that includes fans of thrillers, horror, action and other genres. In contrast, magazines like Empire seem to be aimed mainly at men and do not offer the same variety of genres. Total Film focuses on a different genre each issue and features related articles, so advertising an inception-style sci-fi thriller would also reach fans of related genres. As a popular magazine, Total Film would help the film reach a larger and more varied audience than just thriller fans.
1. The audience we are aiming to appeal to is probably young people, both
male and female, aged 18-35. I think that our film would appeal to both
genders because the genre thriller isn't majorly dominated by either
gender. I think that the film magazine ‘TOTAL FILM’ would be most
likely to carry reviews and adverts for our film as it is highly diverse in
the sense that displays feature stories from a wide range of genres. This
would allow us to advertise to a larger audience, and not only would
catch the attention of thriller fans but may also be of interest to other
genres, such as horror and action. Whereas magazines such as ‘empire’
seems to be mostly aimed towards men and does not offer the variety of
genres that ‘TOTAL FILM’ does. The magazine tends to focus on a
specific audience each issue, therefore changing its content to appeal to
that audience. For example, as you can see below the front page of the
magazine is advertising the feature article as being about the film
‘inception’ which is a science fiction thriller; the article is therefore
accompanied by various other articles based on genres such as fantasy
and adventure, which may also appeal to the science fiction thriller
genre. Also due to the magazine being so popular it would allow our film
to reach a larger audience as well as a more varied audience. This
magazine doesn't specifically advertise and review for blockbuster films,
however this does apply for the majority of films featured, it has been
known to review lower budget releases.
Review: it’s been a while since a truly nerving and slightly disturbing
film was on the big screen, so it has come to no surprise that us
psychological thriller loving fans jumped at the chance to see the film
that is known as ‘the investigation’. Now do not be put off by the cliché
title and the low budget, for this film offers a new look on the ‘worn out’
genre. A hidden storyline adds new elements to the film and despite it
not being the easiest film to follow, it provides you with that satisfied
and rewarding feeling you get when you solve a brainteaser. Obviously
not everyone wants to be mentally challenged when they go to watch a
film; however that’s what makes this film so appealing to the
psychological thriller fan base.
The films unusual storyline is not the only aspect of the film, which
makes it so enjoyable to watch. Now like most low budget films, they
2. often use this fact to their advantage. We are all familiar with the works
of paranormal activity and their home video styled footage; well imagine
that but from the perspective of the ‘baddie’. The shaky cameras and
eerie camera angles make the subject of voyeurism even more
unsettling. As for the cast they were able to give a truly believable
performance, they reflected the terror and frustration that the storyline
brings to the table, and I was shocked to see that the actress, Lois
Baker, was able to adapt so quickly to her new role. To give you an idea
of the initial plot, the film follows the on-going investigation of an
‘abducted’ child, unfortunately that is all I am able to say without
spoiling the film for you, therefore to find out why I highly recommend
this film, you’ll just have to go see for yourself.