A guide for partners of the Transformed by You competition. This is a competition supported by Kent Connects to stimulate collaboration between public services, entrepreneurs and communities to develop innovative ways of using technology to improve their neighbourhoods. It will launch on the 24th June on www.simp.co and will conclude on 23rd November with a Prototyping Day in Tunbridge Wells.

1. Guide for Partners to the
West Kent Transformed by You Competition
1. What is “Transformed by You”?
This is a competition supported by Kent Connects to stimulate collaboration between public services,
entrepreneurs and communities to develop innovative ways of using technology to improve their
neighbourhoods. It will launch on the 24th
June and will conclude on 23rd
November with a Prototyping
Day in Tunbridge Wells.
2. Why are we organising this competition?
By enabling people to submit ideas on the challenges below, public services will be able to gain deeper
insights of how people want to use technology to help themselves and each other in those areas.
It will also provide a better understanding of how entrepreneurs are using ICT to enable local people to
achieve these outcomes, reducing demand on the need for public services.
It has been developed based on lessons from previous years’ competitions, as you can see from the
infographic on the last page.
3. What are the challenges?
Participants will be invited to submit ideas to the following challenges:
1. How can your idea help people improve their neighbourhoods?
2. How can your idea help people keep fit & stay healthy?
3. How can your idea help people get involved in arts and the culture?
4. How will people be able to submit ideas?
They will be able to submit ideas using www.simpl.co from 24 June to 16 September. Background
information & criteria will be provided on each of the challenges.
5. How will people be able to put forward prototypes?
People will be able to put forward prototypes from 23 September to 22 November that build on one or more
of the ideas put forward in the previous stage. To make sure designers and developers meet user needs,
they will be provided with design principles summarising the ideas put forward in the previous stage. They
will finalise their prototypes at the Prototyping Day on 23 November.
6. What is the Prototyping Day?
The Prototyping Day is taking place at Tunbridge Wells Town Hall on Saturday 23 November between 10-
4pm. Participants will be invited to help finalise the prototypes taken forward and showcase them, where
they will be reviewed on how well they meet criteria.
There will be people coming who will have submitted an entry for their prototype on www.simpl.co and will
be coming to finalise it and win the competition. Others may come to help in the prototyping or have
submitted an idea in the previous stage which is being developed into a prototype. Other members of the
general public may want to provide advice in the prototyping, given that the criteria are not just about how

2. the technology will work, but how it will meet the needs of users.
By having criteria for people submitting ideas that focus on who the idea would help, how it would help
them and how the idea would work - provides the people developing the prototypes with an understanding
of how to meet those user needs.
7. Who is eligible?
This competition is open to any UK resident. People can participate individually or team up with others.
They are welcome to enter as many ideas as they like.
The winning prizes and monies will be allocated to the person who has submitted the idea and prototype on
www.simpl.co. It is their decision whether they wish to keep the prize or distribute it with others if they are
part of a team.
Employees of the partner organisations of Kent Connects and sponsors, are eligible to submit ideas and
prototypes to the competition, but are not eligible to receive any of the cash prizes.
8. What can people win?
We are providing a prize fund of up to £9000 as well as in-kind support. These will be distributed amongst
the winners of the best idea and prototype for each challenge.
Judges will be selected from the sponsoring organisations. They will use set criteria to evaluate each
challenge and announce the winning ideas on 23 September and the winning prototypes on 23 November.
The Working Group will also review ideas put forward to identify if they have already been implemented
elsewhere.
9. What will happen to the ideas and prototypes?
The ideas and prototypes put forward will produce community insights1
on how people want to use
technology on each of the challenges as well as help inform how local communities and businesses can
make the best use of ICT to provide services on these areas. The prize money and in-kind support of
professional expertise will help the winners take forward their ideas and prototypes.
10. How can you be involved?
If you are working in a service area related to one of the challenges, we would like to invite you to promote
the competition to your customers, staff, groups and organisations you work with.
If you work with local communities and/or businesses, we would like to invite you to promote the
competition to those people and networks.
If you are aware of organisations in the service areas related to the challenges that we should contact to
explore sponsorship / partnership opportunities, do let us know.
If you would like to attend the Prototyping Day, either in the capacity of a critical friend or as a participant.
We can provide communications materials for all of the above and will be collating the contacts you provide
to promote via our channels, so if are interested in discussing further, do get in touch with
noel.hatch@kent.gov.uk. Please find on the next page an infographic highlighting the key statistics from
previous years’ competitions.
1
http://www.slideshare.net/localinnovation/supporting-communities-to-research-design