Liveclicker / Bluehornet webinar - video email marketing in 2010
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On April 27, 2010 Liveclicker joined forces with BlueHornet to deliver a webinar on the state of video in email in 2010.
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Semelhante a Liveclicker / Bluehornet webinar - video email marketing in 2010
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Liveclicker / Bluehornet webinar - video email marketing in 2010
- 1. Video Email in 2010 Strategy & Best Practices Tweet about this webinar using hashtag #bhvideo Follow us on Twitter @bluehornetemail & @videocommerce
- 3. Poll A – Clueless B – Novice C – Intermediate D – Advanced E – Expert Describe your level of expertise with video in email.
- 7. Web 2.0 vs. Email 0.7?
- 8. Poll A – Deliverability B – Subscriber experience / rendering C – Producing video content D – Technical issues E – Other / don’t know What are your top concerns with using video in email?
- 22. Poll A – Static Image B – Animated .GIF C – Goodmail CertifiedVideo™ D – HTML5/Other E – Have not tried to implement in-email video What Methods Have You Tried?
- 23. Incorporating Video In Email Desktop Clients Animated .GIF? Certified Video? HTML5 Comments AOL 10.0 YES YES NO AOL 9.0 YES YES NO Apple Mail 3.0 NO NO NO First frame displays only for animated .GIF Entourage 2008 YES NO NO Lotus Notes 6.5 – 8 YES NO NO Req’s one-off file creation or video email automation software to set. Outlook Express YES NO NO Outlook 2000 YES NO NO Outlook 2003 YES NO NO Outlook 2007 NO NO NO First frame shows or video email automation software req’d to set to diff. frame. Thunderbird YES NO NO Windows Mail YES NO NO Web Mail Clients AOL.com YES+ YES NO* *Safari 3, 4, Chrome 3 and higher Firefox 3.6 support HTML5. GIF Major webmail clients currently strip HTML5 <video> tag. Gmail YES+ NO NO* Windows Live Mail YES+ NO NO* + Internet Explorer 6 requires special detection to render non-optimized animated .GIFs without compression (delivers slower frame rates). Yahoo Mail YES+ NO NO* Yahoo Classic YES+ NO NO* Comcast YES+ NO NO* Cox Webmail YES+ NO NO* AT&T Webmail YES+ NO NO* Chrome and Firefox deliver higher animated .GIF frame rates than Internet Explorer or Safari. Separate file creation req’d to deliver alternate frame rates or can be set by video email automation software. RoadRunner Webmail YES+ NO NO* Verizon Webmail YES+ NO NO* Earthlink Web Mail YES+ NO NO* Mobile Mail Clients iPhone 2.2+ YES NO YES HTML5 or animated .GIF (HTML5 recommended, bandwidth check for .GIF) Blackberry YES NO NO Recommend bandwidth check before displaying animated or static .GIF iPad YES NO YES HTML5 video recommended
- 26. Poll How likely are you to use video in email in 2010? A – Definitely will use in-email video. B – Very likely will use in-email video. C – Somewhat likely to use in-email video. D – Still uncertain/many questions remain open. E – Unlikely to use in-email video.
- 27. Video Email in 2010 Strategy & Best Practices – Q&A Session Tweet about this webinar using hashtag #bhvideo Follow us on Twitter @bluehornetemail & @videocommerce
Notas do Editor
- Flip around order of intros Remove all Borders logos
- No need to bullet. Date smaller font. Add Cisco logo We need hard data on video growth from emarketer, Forrester, IDC, IAB – anyone!
- No need to bullet. Date smaller font. Add Cisco logo We need hard data on video growth from emarketer, Forrester, IDC, IAB – anyone!