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TURN ON THE TELEVISION
@littlemissrobot
www.littlemissrobot.com
What we have learned after 6 months
of Smart TV prototyping
1930 - 1970
- TELEVISION WAS/IS A PUSH MEDIUM -
1970 - 2000
- OVER THE YEARS, TECHNOLOGY CHANGED OUR EXPECTATIONS -
2000 - NOW
- EVOLVING TOWARDS PUSH-PULL INTERACTION -
- SMART TV IS NOT A TABLET OR SMARTPHONE -
It’s the same, yet different
- Smart TV usage is increasing every year
- 3000 apps, 6000 downloads, 40000 clicks/day
- It’s all about video-on-demand & catching-up
Facts & Apps
source: Internal Samsung Analysis
- The way we are consuming content is changing
- Connected with The Internet of Things
- Increasing Smart TV ownership/usage
So why smart TV ?
SMART TV
PROTOTYPES
- @littlemissrobot -
RADIOPLUS
Revolutionizing Online Radio
- THE QUESTION -
How can smart TV enrich
an online radio experience ?
What’s playing now ?
- A VISUAL EXPERIENCE -
Everything is content
- IT’S NOT ONLY ABOUT MUSIC -
On-demand-radio
- LISTEN TO WHAT YOU JUST MISSED -
Explore enriched content
- BIOGRAPHIES, CONCERT DATES, EVENTS & MORE -
- Streaming audio is sloooow
- Everybody loves the remote control
- Technology & hardware is changing fast
What we learned …
NESTOR
The Connected Care Centre
- THE QUESTION -
How can smart TV answer
the needs of care centres ?
My Dashboard
- EASY ACCESS & OVERVIEW OF WHAT’S GOING ON -
Remote care taking
- VIDEO CALLING WITH CARE TAKERS, FAMILY & FRIENDS -
Simplified messaging
- KEEP IN TOUCH WITH THE ONES YOU LOVE -
The Service Store
- A NEW REVENUE MODEL -
- Custom Skype applications are hard
- Keeping it simple works
- Re-usable concepts & ideas
What we learned …
EDUTUBE
Digital Learning Solution for VDAB
- EDUTUBE MISSION -
A visual facilitation of the learning process within
technical and industrial programs at specific locations.
- THE QUESTION -
How can smart TV unlock
educational material ?
OBSERVATION
!
The location and facilitation of the programs is very diverse
and needs a flexible and accessible setup.
OBSERVATION
!
Teachers deal with a variety of attendees,
which makes it difficult to guide them all personally.
CONCLUSION
!
Smart TV technology should
support + facilitate.
!
Forcing people is not an option.
INTERACTION CONCEPTS
!
Remote Control
Tablet Control
Joystick / Gamepad
Cards
RECOMMENDATION
!
A modular setup where both a remote control and tablet are
available for direct interfacing. The QR codes on the cards lead
directly to specific videos
THE INTERFACE
TOPICS
!
Teachers are able to configure the topics
they address during sessions.
!
BROWSE THROUGH
!
Attendees choose topics and browse through
educational content
LESSONS
LEARNED
- @littlemissrobot -
- Smart TV usage is increasing
- Everybody loves the remote control
- Input on smart TV is the biggest challenge
- Keeping it simple works
- The rush for an Apple Moment
Opportunities & Challenges
THANKS!
@littlemissrobot
www.littlemissrobot.com

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