Creating a Social Media Schedule
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The amount of time you ought spend on Online Social Networking will depend on the goals you are trying to achieve. Creating a social media marketing schedule that focuses on what needs to be done can make life easier.
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Creating a Social Media Schedule
- 2. The amount of time you ought spend on Online Social Networking will depend on the goals you are trying to achieve. Creating a social media marketing schedule that focuses on what needs to be done can make life easier.
- 3. » Get new customers » Support existing customers » Create a platform as an expert » Reduce costs / increase profitability » Increase visitors to your website » Expand your brands awareness
- 4. » Who they are ˃ Demographics » Where they ‘live’ ˃ Which network » What problem they have » How they want that problem solved ˃ Information, product, support » When do they want to hear from you
- 5. » Create a calendar of events ˃ What’s on when and where » Create a set of standard status updates ˃ By network / subject » Create a set of standard ‘themes’ ˃ Subject, product, service » Set up third party systems ˃ Bit.ly, hootsuite, dlvr.it