An editorial calendar is the backbone of your social media marketing or blogging strategy. Learn a few easy steps on how to set up a basic editorial calendar for your business.
1. How To Build An
Editorial Calendar
An Easy Step-by-Step Process
to Organize Your Social Media
2. Editorial Calendar
A tool to plan, schedule and
organize any publishing effort.
How to Build d an Editorial Calendar
3. Step One:
Pick A Theme
How to Build d an Editorial Calendar
4. Step Two:
Plot Big Events Direct
Mail
N ews letter
Events
How to Build d an Editorial Calendar
5. Monday Tuesday Wednesday Thursday Friday Saturday Sunday
1 2 3 3 5 6 7
8 9 10 11 12 13 14
Open
House
15 16 17 18 19 20 21
Newsletter
22 23 24 25 26 27 28
How to Build d an Editorial Calendar
6. Step Three:
Choose a General
Theme Per Day
How to Build d an Editorial Calendar
7. Sunday
Monday Tuesday Wednesday Thursday Friday Saturday
Local
Fan
Hotels Restaurants Tips Attraction Local
Favorite
1 2 3 3 5 6 7
8 9 10 11 12 13 14
Open
House
15 16 17 18 19 20 21
Newsletter
22 23 24 25 26 27 28
How to Build d an Editorial Calendar
8. Step Four:
Fill in the Gaps Pictures
Blogs
Links
Arti cles Video
s
How to Build d an Editorial Calendar
9. Sunday
Monday Tuesday Wednesday Thursday Friday Saturday
Local
Fan
Hotels Restaurants Tips Attraction Local
Favorite
1 2 3 3 5 6 7
Hotel link Restaurant Local Packing Attraction Local Fan
link Article Tips link Picture Favorite
8 9 10 11 12 13 14
Hotel Open Local Travel Attraction Local Fan
Article House Picture Tips Links Article Favorite
15 16 17 18 19 20 21
Hotel Link Restaurant Local Newsletter Attraction Local Fan
Review Article Links Picture Favorite
22 23 24 25 26 27 28
Hotel Restaurant Local Airplane Attraction Local Fan
Article Link Picture Tips Links Article Favorite
How to Build d an Editorial Calendar
10. Plan Ahead
Plan your editorial calendar ahead.
Don't wait until the month starts.
Get at least 2 months out planned.
How to Build d an Editorial Calendar
11. Jen Vondenbrink is a business
consultant, educator and
professional speaker with 25
year of entrepreneurial and
corporate experience. She now
uses this expertise to bridge the
gap between business and social
media.
For More Information:
Website: http://yourlifesimplified.com
Blog: http://yourlifesimplified.com/Life-Simplified/blog
Twitter: @JVsimplified
LinkedIn: http://www.linkedin.com/in/jenvondenbrink