2. Market consist of human beings, not demographics sectors. -Market need human being, because human being are the one who express idea and emotion

3. Conversation among Human Being Sound Human. They are conducted in human voice. -Not all conversation done in human voice some are in web and others in personal.

4. Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural uncontrived. - You can express your idea anywhere in any form of communication but do it in the simple way which easy to understand.