CMC Presentation 2012
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understand social media's impact on small business / BASIC build for Facebook Business Page.
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CMC Presentation 2012
- 1. Social Media Changing the way we do business Social Image creating revenue opportunity through Social Networking
- 2. What’s all the “bUzZ” about Social Media? $ $
- 3. Social Media is people having conversations online.
- 7. 900% growth in 6 years
- 10. March 2010
- 11. Do you see customers here? Age 0 – 17: 18% 18 – 24: 7% 25 – 34: 14% 35 – 44: 20% 45 – 54: 24% 55 – 64: 12% 65 or more: 4% Household Income $0 – $24,999: 7% $25,000 – $49,999: 22% $50,000 – $74,999: 36% $75,000 – $99,999: 18% 100,000 – $149,999: 12% $150,000 or More: 5% Gender Male: 43% Female: 57%
- 12. Twitter has over 29 billion tweets (as of noon, Jan 30, 2012)
- 15. Can Social Media really affect revenues? Fan
- 17. 3 hours… 18 comments … 5 new sales
- 18. Brand Loyalty
- 19. I just don’t have time… $600 blender Meet Tom…
- 23. Going Mobile
- 27. Twitter: LavaLilly SteamboatPowGal Facebook: Angie Robinson Social Image (Biz Page) LinkedIn: Angie Robinson Need More Info?
- 28. Let’s Build Our Facebook Page!
- 29. Go to Facebook.com/pages and click “Create Page”
- 32. Recommend your page to your friends
- 33. Reach out to your contacts
- 36. Dress it up…
- 38. Support other local businesses. Go to THEIR page and click here to show a link to their page on YOUR page!
Notas do Editor
- I help businesses understand and utilize social media. There is a lot of talk abot sm replacing traditional marketing. This hold merit in larger communities, however in a resort town, I believe soc media is better used in conj with traditional mktg. There’s a lot of hype right now surrounding social media. And with good reason. So,today I’m going to share some compelling statistics as well as a few real ways you can use social media to improve your bottom line.
- It’s where Jenny tells Mary about an amazing deal on shoes – its where Mike tells Dan about getting ripped off on an auto repair – it’s a testimonial in real time about your product or service.
- (100 million users access FB via mobile devices)
- The most sought after end result of Marketing?
- Launched mar 2009 – really took off Jan 10 – twitter just added geo tagging and FB is scrambling to get the code written to launch their version.