Horror Movie Posters

1. Horror Movie
Posters

2. Conventions
Movie Title – both to attract
and inform the audience.
Placed at the bottom in the
same colour as the girls face
as your eyes naturally travel
down a picture, so this is
memorable.
More information on institutions
– Stating other successful films
the institution have made has
been placed at the top to attract
fans of this genre as it is one of
the first things they will read as
their eyes travel down.
Tagline – Something alluding to
the narrative to interest the
audience and encourage them to
see it placed above the title to
attract the audience’s eye.
Central Image –
The central image takes up
the whole of the poster, as
it is the main attraction for
the audience, rather than
leaving space for an
included background
image as the disturbing
simplicity of the poster is
it’s attraction.
Institutions/Info Dates included as
an informative to the audience.
Could be aimed at film fanatics
who will purposefully go to see a
film produced by a specific
company, placed at the bottom as
this may be the least important
information.

3. Horror Movie Posters Changing Over Time
Movie posters through the early 1900’s
tended to be in the conventional format
that we still see on horror movie poster’s
today with the central image, some kind
of background image and the title placing
etc. However as shown in the two posters
above, they quite often displayed quite
bright and lurid colours, which is not
something generally seen in modern
horror posters.
Coming up to the late 1900’s and into the
millennium, horror movie posters began to
take more of a similar format to what we see
today with the darker more bleak colourings
and the conventionally set tagline, then
central image, followed by title and finally
institutions at the very bottom of the poster.