SlideShare a Scribd company logo
1 of 32
Digital Marketing Strategy North Dublin Chamber of Commerce - NDCC DCU Masters in Marketing Practicum Niamh Downey Laureen Morrissette Dan Higgins
Social Media Revolution - Socialnomics
Where we started Primary Research: Quantitative Surveys Qualitative Interviews Secondary Research: Search Engine Optimisation Social Media Networking
NDCC Online Presence Survey and Interview- Results
How often do you visit the NDCC website 42.3% 11.5% 0% 46.2% How would you rate the NDCC website 33% 34% 13%
Would you consider advertising on the NDCC website?
How would you describe you social networking skills level? 17% 20% 58% 3.4%
What Social Networking sites does your business currently use?  23% 30% 6.7% 23% 60%
NDCC Interviews results 100% of respondents agreed the NDCC should have a  social media networking presence. 90%of respondents said they wanted regular updates of the NDCC’s activities via email and the website 80%of respondents felt the website did not reflect the  NDCC member services
Where we are now Creating the website Creating Online presence with Social Media Networks
Creating the Website Website Development ,[object Object]
Needs to become the Central Hub for information
Should entice new membership
Added value through LInK Research Centre,[object Object]
Find out more about our Social Media Networking presentation and how it may affect you by clicking Here View the Gallery for the visit of Minister for Finance Brian Cowen to the NDCC in 2008 by clicking Here. View the Gallery for the recent NDCC Golf Event held in St. Margaret's Golf Club by clicking Here.  ,[object Object],Here. ,[object Object],  YOU, click Here. ,[object Object],  find out More. ,[object Object],  future for the Euro. Find out More. ,[object Object], prices? Find out More. ,[object Object], growth. Find out More. North Dublin Chamber of Commerce Tel: 01 - 7008861 Fax: 01 - 7008862
Username NORTH DUBLIN CHAMBER OF COMMERCE Password Remember me On the Pulse of Business Networking in North Dublin Forgot password? Register LINKS HOME EVENTS JOIN US CONTACT NEWS MEMBERS ABOUT US GALLERY Dublin Events Upcoming Event NDCC Events   Digital Marketing Strategy  Date: July 7, 2010 Time: 8:00am Location: Bea Orpen Building Presenters: DCU Practicum Team Description: Increasing online presence for the NDCC Fee: FREE to members Taste of Thailand. Click Here  Click image to enlarge  ANNUAL GOLFING EVENT BUDGET BREAKFAST Hamleys Family Fun Day. Click Here
      When                   What 	             Where Learn more about our  New Digital Marketing  Diploma on www.dcu.ie Andrew Maxwell headlines the Dalkey Comedy Club upstairs in The Queens on Thurs Jul 8. Tickets only €16. become a friend of ours. RSVP to this event North Dublin Chamber of Commerce Tel: 01 - 7008861 Fax: 01 - 7008862 Kenco 97% Less
Creating a presence Social Media Networking The power is now in the hands of the consumerStrengthens the emotional ties with customers The power of question is great.     But it also comes with responsibility on your side.  14/07/2010 18 North Dublin Chamber of Commerce
Where we want to go Build an interactive website Qualitative interviews with SME’s Social Media Networking Workshop
SEO Strategy ,[object Object]
How will it help us?
How can we use it?14/07/2010 24 North Dublin Chamber of Commerce
SEO Strategy ,[object Object]
Undeveloped
Not effectively utilising resources available
Proposed strategy

More Related Content

What's hot

What's hot (11)

Strategies for Integrating Digital Fundraising into the Overall Fundraising Mix
Strategies for Integrating Digital Fundraising into the Overall Fundraising MixStrategies for Integrating Digital Fundraising into the Overall Fundraising Mix
Strategies for Integrating Digital Fundraising into the Overall Fundraising Mix
 
Ready for the future. Digital communications trends 2016 and beyond, seminar,...
Ready for the future. Digital communications trends 2016 and beyond, seminar,...Ready for the future. Digital communications trends 2016 and beyond, seminar,...
Ready for the future. Digital communications trends 2016 and beyond, seminar,...
 
Direct to Consumer Wine Marketing Seminar
Direct to Consumer Wine Marketing SeminarDirect to Consumer Wine Marketing Seminar
Direct to Consumer Wine Marketing Seminar
 
BlueSpire TrendLab Webinar: March 2014
BlueSpire TrendLab Webinar: March 2014BlueSpire TrendLab Webinar: March 2014
BlueSpire TrendLab Webinar: March 2014
 
Online Fundraising Strategies - What Digital is good at
Online Fundraising Strategies - What Digital is good atOnline Fundraising Strategies - What Digital is good at
Online Fundraising Strategies - What Digital is good at
 
What role does PR have in addressing the charity trust shortfall? PR in the d...
What role does PR have in addressing the charity trust shortfall? PR in the d...What role does PR have in addressing the charity trust shortfall? PR in the d...
What role does PR have in addressing the charity trust shortfall? PR in the d...
 
Turning Point - Digital Strategy Design
Turning Point - Digital Strategy DesignTurning Point - Digital Strategy Design
Turning Point - Digital Strategy Design
 
Whatever next? | The future of public engagement | Conference | 23 Feb 2017
Whatever next? | The future of public engagement | Conference | 23 Feb 2017Whatever next? | The future of public engagement | Conference | 23 Feb 2017
Whatever next? | The future of public engagement | Conference | 23 Feb 2017
 
Using Web 2.0 to Achieve Results: Social Media as a Way of Life at Pitney Bowes
Using Web 2.0 to Achieve Results: Social Media as a Way of Life at Pitney BowesUsing Web 2.0 to Achieve Results: Social Media as a Way of Life at Pitney Bowes
Using Web 2.0 to Achieve Results: Social Media as a Way of Life at Pitney Bowes
 
Fundr.Strategy
Fundr.StrategyFundr.Strategy
Fundr.Strategy
 
Public trust, authenticity, and the post-truth world | The future of public e...
Public trust, authenticity, and the post-truth world | The future of public e...Public trust, authenticity, and the post-truth world | The future of public e...
Public trust, authenticity, and the post-truth world | The future of public e...
 

Viewers also liked

Soalanmuziktahun4 130517090926-phpapp01
Soalanmuziktahun4 130517090926-phpapp01Soalanmuziktahun4 130517090926-phpapp01
Soalanmuziktahun4 130517090926-phpapp01
Shippy Tanjung Perak
 
как стать партнером Swb
как стать партнером Swbкак стать партнером Swb
как стать партнером Swb
panipan
 
What s new_with_google_
What s new_with_google_What s new_with_google_
What s new_with_google_
hamil271
 

Viewers also liked (20)

Rmll2010 html5-css3-english
Rmll2010 html5-css3-englishRmll2010 html5-css3-english
Rmll2010 html5-css3-english
 
EPM Live Overview
EPM Live OverviewEPM Live Overview
EPM Live Overview
 
Open source agile - fossa2010
Open source agile - fossa2010Open source agile - fossa2010
Open source agile - fossa2010
 
Community over code - fossa2010
Community over code - fossa2010Community over code - fossa2010
Community over code - fossa2010
 
Net app
Net appNet app
Net app
 
%Ba%b7%b7%d5%e8 2
%Ba%b7%b7%d5%e8 2%Ba%b7%b7%d5%e8 2
%Ba%b7%b7%d5%e8 2
 
Alcohoal
AlcohoalAlcohoal
Alcohoal
 
Jurnal Indonesia Review - Agustus 2010
Jurnal Indonesia Review - Agustus 2010Jurnal Indonesia Review - Agustus 2010
Jurnal Indonesia Review - Agustus 2010
 
Soalanmuziktahun4 130517090926-phpapp01
Soalanmuziktahun4 130517090926-phpapp01Soalanmuziktahun4 130517090926-phpapp01
Soalanmuziktahun4 130517090926-phpapp01
 
OSS Project Quality & management
OSS Project Quality & managementOSS Project Quality & management
OSS Project Quality & management
 
как стать партнером Swb
как стать партнером Swbкак стать партнером Swb
как стать партнером Swb
 
Laporan Tahunan AJI 2008
Laporan Tahunan AJI 2008Laporan Tahunan AJI 2008
Laporan Tahunan AJI 2008
 
Plume Project
Plume ProjectPlume Project
Plume Project
 
The 7 Habits of Highly Effective Search Engine Marketing
The 7 Habits of Highly Effective Search Engine MarketingThe 7 Habits of Highly Effective Search Engine Marketing
The 7 Habits of Highly Effective Search Engine Marketing
 
Jghjghjj
JghjghjjJghjghjj
Jghjghjj
 
IMC Class: 8/27/13
IMC Class: 8/27/13IMC Class: 8/27/13
IMC Class: 8/27/13
 
Letterof thanks
Letterof thanksLetterof thanks
Letterof thanks
 
Autacoids1
Autacoids1Autacoids1
Autacoids1
 
What s new_with_google_
What s new_with_google_What s new_with_google_
What s new_with_google_
 
Greener Greater Building Plan Overview
Greener Greater Building Plan Overview Greener Greater Building Plan Overview
Greener Greater Building Plan Overview
 

Similar to NDCC Presentation Final

Ndccpresentationfinal
NdccpresentationfinalNdccpresentationfinal
Ndccpresentationfinal
niamhy06
 
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app68929howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
Kelly Benish ★★★★★
 
What can NOT making a profit teach us! – Lessons for us all from the non-prof...
What can NOT making a profit teach us! – Lessons for us all from the non-prof...What can NOT making a profit teach us! – Lessons for us all from the non-prof...
What can NOT making a profit teach us! – Lessons for us all from the non-prof...
Adestra
 

Similar to NDCC Presentation Final (20)

Ndccpresentationfinal
NdccpresentationfinalNdccpresentationfinal
Ndccpresentationfinal
 
Ndcc Presentation Final
Ndcc Presentation FinalNdcc Presentation Final
Ndcc Presentation Final
 
Go ON NI kickoff
Go ON NI kickoffGo ON NI kickoff
Go ON NI kickoff
 
Digital should transform your organisation - the role of trustees in leading ...
Digital should transform your organisation - the role of trustees in leading ...Digital should transform your organisation - the role of trustees in leading ...
Digital should transform your organisation - the role of trustees in leading ...
 
Presentation Deck for DeServe
Presentation Deck for DeServePresentation Deck for DeServe
Presentation Deck for DeServe
 
Digital Journey presentation in Whangarei
Digital Journey presentation in Whangarei Digital Journey presentation in Whangarei
Digital Journey presentation in Whangarei
 
Once A Nice To Have, Now A Must-Have: How One Brand is Leveraging Omnichannel...
Once A Nice To Have, Now A Must-Have: How One Brand is Leveraging Omnichannel...Once A Nice To Have, Now A Must-Have: How One Brand is Leveraging Omnichannel...
Once A Nice To Have, Now A Must-Have: How One Brand is Leveraging Omnichannel...
 
Digital launchpad brochure final
Digital launchpad brochure finalDigital launchpad brochure final
Digital launchpad brochure final
 
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app68929howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
9howtohireadigitalmarketingvendorkbfinal-150728191905-lva1-app6892
 
LSA Bootcamp Charlotte: How to Hire a Digital Marketing Vendor (BIA/Kelsey)
LSA Bootcamp Charlotte: How to Hire a Digital Marketing Vendor (BIA/Kelsey)LSA Bootcamp Charlotte: How to Hire a Digital Marketing Vendor (BIA/Kelsey)
LSA Bootcamp Charlotte: How to Hire a Digital Marketing Vendor (BIA/Kelsey)
 
Why join iabc uk professional and corporate members
Why join iabc uk   professional and corporate membersWhy join iabc uk   professional and corporate members
Why join iabc uk professional and corporate members
 
Digital Engagement Journey
Digital Engagement Journey Digital Engagement Journey
Digital Engagement Journey
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Analogue to Digital: Organisation wide adoption of Digital
Analogue to Digital: Organisation wide adoption of DigitalAnalogue to Digital: Organisation wide adoption of Digital
Analogue to Digital: Organisation wide adoption of Digital
 
Leafcutter's presentation- gifts in wills (Melbourne)
Leafcutter's presentation- gifts in wills (Melbourne)Leafcutter's presentation- gifts in wills (Melbourne)
Leafcutter's presentation- gifts in wills (Melbourne)
 
Educating the Organisation EFMD Presentation
Educating the Organisation EFMD Presentation Educating the Organisation EFMD Presentation
Educating the Organisation EFMD Presentation
 
Pitch Deck for Triump Technology
Pitch Deck for Triump Technology Pitch Deck for Triump Technology
Pitch Deck for Triump Technology
 
Arjun
ArjunArjun
Arjun
 
Old Rebel Society pitch deck
Old Rebel Society pitch deckOld Rebel Society pitch deck
Old Rebel Society pitch deck
 
What can NOT making a profit teach us! – Lessons for us all from the non-prof...
What can NOT making a profit teach us! – Lessons for us all from the non-prof...What can NOT making a profit teach us! – Lessons for us all from the non-prof...
What can NOT making a profit teach us! – Lessons for us all from the non-prof...
 

Recently uploaded

Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Sheetaleventcompany
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
amitlee9823
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 

Recently uploaded (20)

Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 

NDCC Presentation Final