What You Will Learn and Need To Know:
Maximize Your Local Visibility With Google Plus
1. Google Search, Local, Mobile/ Maps
2. Social Media – Google Plus Social Network, Google Hangouts
3. Word of Mouth Referrals- Google Reviews, Reputation Marketing
4. Google Authorship/ Content Social Authority
2. What You Will Learn:
What is Google Plus?
How Google Plus Will Help Grow Your Business
– Local Visibility
• Google Search, Mobile/Maps
– Social Media
• Google Plus Social Network
– Word of Mouth Referrals
• Google Reviews, Reputation Marketing
– Google Authorship/ Content
• Social Authority
3. What is Google Plus?
Google Plus is the very backbone (and future) of
Google itself.
It is has replaced the former Google Places, local
online directory
Google Plus Local is the combination of Google Places
and Google Plus Social network
Allows local business to get found in Search, Google
Maps, and Google Plus
Powerful platform that is Integrated with ALL Google
Products!
8. How will Google Plus
Help your Business?
Local Visibility
– Google Search, Mobile/Maps
Social Media
– Google Plus Social Network
Word of Mouth Referrals
– Google Reviews, Reputation Marketing
Google Authorship/ Content
– Social Authority
10. First 3 search
Results- PAID
Ads (you are
paying Google
to be at Top)
Google +
Local
FREE Real
estate online!
82% of local
searches are
followed by
action!
12. Local Visibility: Google Search
Search Ex. Family Dentist Manalapan
98% of People Never search Past Page 1
Get listed in Multiple Positions on Page 1 to increase
Visibility and Clicks, Recognition, Trust
13. Mobile- local Search is skyrocketing
Significant Rise of Smart phone and tablets
searching business locally.
94% of Smartphone owners have local intent
90% have taken action as a result of that search
58% look for local information at least once a week
27% look for local information daily
All Smart phones & Tablets have built-in GPS
which helps people find you
16. How will Google Plus
Help your Business?
Local Visibility
– Google Search, Mobile/Maps
Social Media
– Google Plus Social Network
Word of Mouth Referrals
– Google Reviews, Reputation Marketing
Google Authorship/ Content
– Social Authority
23. How will Google Plus Help your
Business?
Local Visibility
– Google Search, Mobile/Maps
Social Media –
– Google Plus Social Network
Word of Mouth Referrals– Google Reviews, Reputation Marketing
Google Authorship/ Content
– Social Authority
24. Word of Mouth- Reviews
Reputation Marketing
Online
Reviews are
front & center
for everyone to
see!
28. How will Google Plus
Help your Business?
Local Visibility
– Google Search, Mobile/Maps
Social Media –
– Google Plus Social Network
Word of Mouth Referrals– Google Reviews, Reputation Marketing
Google Authorship/ Content
– Social Authority
29. Google Authorship
Allows Google to identify and match the
individual author with their content.
It is the tie between your online identity
and the content you’re creating
30. Summary
What is Google Plus?
What is your #1 Challenge?
How Does Google Plus Help Your
Business?
31. Thank you!
If you Like this Presentation and Found it
Valuable, I have lot’s more to share!
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https://plus.google.com/LauraDeMeo1
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