2. If you’re in
advertising,
marketing, public
relations or corporate
communications, you
have more than a clue
“why” already.
If you are not in any
of those aspects of
your business, then
please pay attention
& you’ll see “why”
soon enough.
Just what you don’t want for a lovely
summer day – lined up for a broadside
from the competition!
3. A bit of background
research on this
competitor should give
you everything you
need to know about
tactics, allies, how he
fights, and when to
expect to see him again.
Almost as good as
having his tactics diary
in your back pocket!
And historical research keeps you from that sort
of attack how? By knowing as much as possible
about your competitor’s past, you can plan
where he’ll attack & how to meet him head on!
4. If you know whom,
where, & when, then
business competition
becomes a whole new
game – your game!
That’s only one of the
advantages to adding
historical research to
your portfolio.
Sure, it may seem to
be the most business-
like version. But look
deeper, & you’ll see
far more
opportunities! It can be tough cruising around waiting to be
attacked, what?? With a bit of historical
research, you’ll know in advance which
competitors to strike – where – and when!
7. While it may look as
if the choice were
obvious, until others
know why you want
something, their idea
of a choice be
obviously be wrong!
Winning is still
everything to you. It
just may be, that how
to win & what you
prove by winning are
different one time to
the next.
But right now, I’m not looking to win a race.
What I need is classic, steampunk elegance that
will make sure clients notice my firm & what it
offers.
8. Always here with the
ideas that you need:
SLATER RESEARCH
SERVICES
(412) 531-2760
E-Mail:
larryrussellslater@verizon.net
– or –
slaterlarry33@gmail.com
200 Buchanan Place
Pittsburgh PA 15228
Lesson One on how Historical Research can help
your business. There are many more lessons, but
we at Slater Research Services thought you might
want to relax at home & ponder this lesson!