1. The Schedule
Time Topic
8-9 Introductions, Roles, Responsibilities
9 - 9:30 Creating Context
9:30 - 10 Evaluation & Impact
10 - 10:45 Collaborative Framework
10:45 - 11 Break
11 - 12 Challenge Criteria
12 - 1 Lunch
1 - 1:30 Project Inventory
1:30 - 3 Engagement Strategy
3 - 3:15 Break
3:15 - 4:00 Easy Next Steps
June 16, 2010 An initiative of TechSoup Global
2. Setting the stage:
‣Trust. We will not cover everything related to this project today.
We will have the space and time to address topics we’re unable to
cover over the course of the day.
‣Parking lot. When conversations deserve further discussion, we’ll post
them in the parking lot, and discuss how best to address items prior to
breaks.
‣This will be iterative. We will adapt the schedule to address issues and
opportunities that emerge from our conversation throughout the day.
June 16, 2010 An initiative of TechSoup Global
3. Intro’s, Roles, Responsibilities: 60 minutes
‣Who are you?
‣How will you be contributing to this project?
‣What do you expect will change if this project is successful?
June 16, 2010 An initiative of TechSoup Global
4. Welcome! My name is Billy Bicket.
‣ 1973: Born, Bronx
How I expect to contribute:
‣ 82: World Cup, Italy
‣ 91: Graduate High School Methodology: Provide framework to help FCC/Knight
‣ 92-96: USMC
meet project objectives.
‣ 96-00: University of San Francisco B.A. History
‣ 2000: Teacher, Aim High, Urban School
Technology Platform: Ensuring appropriate
‣ 00: Burlingtonfreepress.com, Development technology
‣ 01: 1800flowers.com, Corporate Development
is in place and working towards instantiating goals
‣ 02-04: Meetup.com, Director, Partnerships
‣ 05- present: Sr. Director, TSG
Community Engagement: Oversee management of
‣ Twitter: @billyb community engagement across the NetSquared
‣ My links: http://del.icio.us/monklife
network.
June 16, 2010 An initiative of TechSoup Global
5. Creating Context: We will walk away from
the day with a better understanding of...
‣Project objective/s.
‣How this work fits within the larger national broadband plan.
‣FCC/Knight Challenge participation and giving criteria.
‣How we will work together to accomplish the objectives.
June 16, 2010 An initiative of TechSoup Global
6. How does this project fit with related
activities?
increase wireless spectrum
100-Squared Initiative
redirect subsidies
Digital Literacy Corps
increase affordability
first-responder network
June 16, 2010 An initiative of TechSoup Global
7. Evaluation & Impact: 30 minutes
‣Case study: USAID
‣Where do you see parallels?
‣What will we do differently?
‣Giving criteria
June 16, 2010 An initiative of TechSoup Global
10. USAID Case Study: Projects encourage participation
June 16, 2010 An initiative of TechSoup Global
11. USAID Case Study: Increasing web relevance
All--
I just thought you would be interested...I was doing some research tonight, and
the Development 2.0 Challenge comes up #16 in a Google search for "USAID".
Given that this did not exist 4 months ago, this is a remarkable accomplishment--
you can't game search engine rankings easily--success only comes from people
linking to you. This means that the Development 2.0 Challenge is one of the most
linked to activities in the agency, outranked by only our wikipedia entry, a handful
of mission websites, the Careers section of the website, the PVO registration site
and FEWSNET.
EXCELLENT WORK! Please pass this along to NetSquared....
Wesley
June 16, 2010 An initiative of TechSoup Global
13. USAID: Project Metrics
‣ Number of submitted projects
‣ Site visits to USAID Challenge page
‣ Google ranking
‣ User-generated blog posts
June 16, 2010 An initiative of TechSoup Global
14. How will we evaluate success?
June 16, 2010 An initiative of TechSoup Global
15. Collaborative Framework: 45 minutes
‣NetSquared Challenge Interaction Model
‣FCC/NetSquared Collaboration Space
‣Revisiting roles and responsibilities
June 16, 2010 An initiative of TechSoup Global
18. FCC Site
Social Web
FCC Project Space
NetSquared Local
NetSquared Platform
The Interaction Model
June 16, 2010 An initiative of TechSoup Global
19. Revisiting Roles & Areas of Focus
TSG Knight FCC
Methodology Giving criteria Criteria & Rules
Platform Guidance Content
Community Eval & Impact Outreach
Date An initiative of TechSoup Global
21. Challenge Criteria: 60 minutes
‣Participant Criteria
‣Tax or other status of eligible participants
‣Does location matter?
‣Budget or other required financial information
‣Organizational size restrictions
‣IP restrictions
‣Grant or prize delivery restrictions
June 16, 2010 An initiative of TechSoup Global
32. How does Apps For Inclusion fit?
June 16, 2010 An initiative of TechSoup Global
33. Guiding Principles:
‣1. Success correlates with alignment of organizational and stakeholder
interests.
‣2. We need leadership buy-in to make smart decisions quickly
‣3. We’re asking people to engage with us. We should expect that we
provide a high-level of constituent engagement.
‣4. Humility. You can stumble if you’re humble.
‣5. Transparency reduces complexity. Documentation whenever
feasible for easy porting to the web.
June 16, 2010 An initiative of TechSoup Global
34. Easy Next Steps:
1. Define project timelines
2. Publish challenge criteria
3. Schedule post-workshop meeting
June 16, 2010 An initiative of TechSoup Global
Notas do Editor
House-keeping notes: \n* Bathrooms\n* We’ll be switching rooms \n* Coffee & Snacks\n* Lunch\n\nRoles: Note-taker? Time-keeper\n
\n
What do web-based prizes accomplish? \n1. Surfacing Innovation\n\n2. Engaging constituents\n\n3. Intelligence Gathering/Market Research/Learning 'what' people are interested in\n\n4. Increasing org Relevance (Google/Linkability)\n
\n
\n
As the FCC works to provide speedy Internet service to everybody, a new survey suggests it faces two big hurdles: cost and digital literacy. Among those who don't have broadband Internet—an estimated 93 million Americans—the most common reason (36%) is that it costs too much. Coming in second (22%) is that people don't think they have the skills for it or fear going online, followed by 19% who simply don't see a need for it.\n"What this means is that cutting prices alone will probably not have a major effect on broadband adoption," writes Marguerite Reardon at CNET. "But lowering prices on service, coupled with adding programs that teach people the digital skills they need to access the Net while also educating them on how the Internet can enhance their lives, could have a substantial effect."\n
\n
Summary: \n* Wildly successful for USAID\n* Small cash-prize\n* Expert judges\n\nUsers gained: \n* Valuable feedback\n* Exposure for their ideas\n* Access to new contacts\n
\n
\n
\n
\n
\n
\n Project Participant Motivation\n * Number of Awards/Finalists?\n * Cash Amount of Awards and distribution to each?\n * Other PARTNER-sponsored rewards for participation: (things like publicity, further support, etc)\n * Selection process? Community or panel?\n \nSuccess Criteria \n * Number of submitted projects: 125\n * Geographic reach of submitted projects:\n * Site visitors to PARTNER Challenge page (on PARTNER site):\n * Number of commenters on submitted projects:\n * Number of links (measured by Google) to PARTNER Challenge page (on PARTNER site):\n * Number of user-generated blog posts (on NetSquared site) referring to the PARTNER Challenge or specific projects:\n * Number of user-generated blog posts (not on NetSquared site) referring to the PARTNER Challenge or specific projects\n * Other\n 3. Technology Emphasis:\n * Type: Mobile Application/ Mobile application development\n 4. Participant Criteria\n * Tax or other status of eligible participants:\n * Official location of eligible participants (for example, do they have to be incorporated or otherwise registered in a specific country or countries):\n * Budget or other required financial information:\n * Organizational size restrictions: * Grant or prize delivery restrictions (full rules and regulations/FAQ’s due to Net2 no later than 1/9/09 – tracked Son the WIKI)\n 5. Project Criteria\n * Can eligible projects be in ideation phase?\n * Can eligible projects be already completed? \n 5. Rules and Regulations\n * Voting rules\n
\n
\n
\n
If we understand the interactions that will take place, we’ll gain a better understanding of ‘WHY’ we work the way we do.\nWorkshop: Networks of stakeholders involved in the work\n
\n
* Tax or other status of eligible participants:\n * Official location of eligible participants (for example, do they have to be incorporated or otherwise registered in a specific country or countries):\n * Budget or other required financial information:\n * Organizational size restrictions: * Grant or prize delivery restrictions (full rules and regulations/FAQ’s due to Net2 no later than 1/9/09 – tracked Son the WIKI)\n 5. Project Criteria\n * Can eligible projects be in ideation phase?\n * Can eligible projects be already completed? \n 5. Rules and Regulations\n * Voting rules\n
What makes the NetSquared technology challenge model different from other technology challenges? Unlike most other challenges, \nNetSquared challenge process leverages the NetSquared community to provide ongoing support, above and beyond the timeframe of a challenge. At its most successful, the NetSquared technology challenge model democratizes the opportunity for funding, catalyzes community-driven innovation, and is collaborative by design. While most challenges serve the few (the “winners”), NetSquared aims to serve the many—most particularly, the communities served by all the social innovations and ideas surfaced, refined, and showcased during the challenge process and beyond. \n\n Project Participant Motivation\n * Number of Awards/Finalists?\n * Cash Amount of Awards and distribution to each?\n * Other PARTNER-sponsored rewards for participation: (things like publicity, further support, etc)\n * Selection process? Community or panel?\n 2. Success Criteria \n * Number of submitted projects: 125\n * Geographic reach of submitted projects:\n * Site visitors to PARTNER Challenge page (on PARTNER site):\n * Number of commenters on submitted projects:\n * Number of links (measured by Google) to PARTNER Challenge page (on PARTNER site):\n * Number of user-generated blog posts (on NetSquared site) referring to the PARTNER Challenge or specific projects:\n * Number of user-generated blog posts (not on NetSquared site) referring to the PARTNER Challenge or specific projects\n * Other\n 3. Technology Emphasis:\n * Type: Mobile Application/ Mobile application development\n 4. Participant Criteria\n * Tax or other status of eligible participants:\n * Official location of eligible participants (for example, do they have to be incorporated or otherwise registered in a specific country or countries):\n * Budget or other required financial information:\n * Organizational size restrictions: * Grant or prize delivery restrictions (full rules and regulations/FAQ’s due to Net2 no later than 1/9/09 – tracked Son the WIKI)\n 5. Project Criteria\n * Can eligible projects be in ideation phase?\n * Can eligible projects be already completed? \n 5. Rules and Regulations\n * Voting rules\n
\n
\nWhat makes the NetSquared technology challenge model different from other technology challenges? Unlike most other challenges, \nNetSquared challenge process leverages the NetSquared community to provide ongoing support, above and beyond the timeframe of a challenge. At its most successful, the NetSquared technology challenge model democratizes the opportunity for funding, catalyzes community-driven innovation, and is collaborative by design. While most challenges serve the few (the “winners”), NetSquared aims to serve the many—most particularly, the communities served by all the social innovations and ideas surfaced, refined, and showcased during the challenge process and beyond. \n\n Project Participant Motivation\n * Number of Awards/Finalists?\n * Cash Amount of Awards and distribution to each?\n * Other PARTNER-sponsored rewards for participation: (things like publicity, further support, etc)\n * Selection process? Community or panel?\n 2. Success Criteria \n * Number of submitted projects: 125\n * Geographic reach of submitted projects:\n * Site visitors to PARTNER Challenge page (on PARTNER site):\n * Number of commenters on submitted projects:\n * Number of links (measured by Google) to PARTNER Challenge page (on PARTNER site):\n * Number of user-generated blog posts (on NetSquared site) referring to the PARTNER Challenge or specific projects:\n * Number of user-generated blog posts (not on NetSquared site) referring to the PARTNER Challenge or specific projects\n * Other\n 3. Technology Emphasis:\n * Type: Mobile Application/ Mobile application development\n 4. Participant Criteria\n * Tax or other status of eligible participants:\n * Official location of eligible participants (for example, do they have to be incorporated or otherwise registered in a specific country or countries):\n * Budget or other required financial information:\n * Organizational size restrictions: * Grant or prize delivery restrictions (full rules and regulations/FAQ’s due to Net2 no later than 1/9/09 – tracked Son the WIKI)\n 5. Project Criteria\n * Can eligible projects be in ideation phase?\n * Can eligible projects be already completed? \n 5. Rules and Regulations\n * Voting rules\n
LOGISTICS\n 1. Project Contacts (name, email, phone):\n * PARTNER or other project staff\n 2. Content Approver (name, email, phone):\n * Person responsible for final signoff on all published content and messaging\n 3. Press Contact (name, email, phone):\n * Person to whom all press inquiries should be referred\n 4. Reviewer Contacts (name, email, phone):\n * Sector specific experts to help review materials prior to launch\n 5. Brand Indentity\n * PARTNER logo (b/w):\n * PARTNER logo (color):\n * Usage rules for PARTNER logo:\n * About PARTNER language:\n * Biographies of any appropriate PARTNER staff:\n
What makes the NetSquared technology challenge model different from other technology challenges? Unlike most other challenges, \nNetSquared challenge process leverages the NetSquared community to provide ongoing support, above and beyond the timeframe of a challenge. At its most successful, the NetSquared technology challenge model democratizes the opportunity for funding, catalyzes community-driven innovation, and is collaborative by design. While most challenges serve the few (the “winners”), NetSquared aims to serve the many—most particularly, the communities served by all the social innovations and ideas surfaced, refined, and showcased during the challenge process and beyond. \n\n Project Participant Motivation\n * Number of Awards/Finalists?\n * Cash Amount of Awards and distribution to each?\n * Other PARTNER-sponsored rewards for participation: (things like publicity, further support, etc)\n * Selection process? Community or panel?\n 2. Success Criteria \n * Number of submitted projects: 125\n * Geographic reach of submitted projects:\n * Site visitors to PARTNER Challenge page (on PARTNER site):\n * Number of commenters on submitted projects:\n * Number of links (measured by Google) to PARTNER Challenge page (on PARTNER site):\n * Number of user-generated blog posts (on NetSquared site) referring to the PARTNER Challenge or specific projects:\n * Number of user-generated blog posts (not on NetSquared site) referring to the PARTNER Challenge or specific projects\n * Other\n 3. Technology Emphasis:\n * Type: Mobile Application/ Mobile application development\n 4. Participant Criteria\n * Tax or other status of eligible participants:\n * Official location of eligible participants (for example, do they have to be incorporated or otherwise registered in a specific country or countries):\n * Budget or other required financial information:\n * Organizational size restrictions: * Grant or prize delivery restrictions (full rules and regulations/FAQ’s due to Net2 no later than 1/9/09 – tracked Son the WIKI)\n 5. Project Criteria\n * Can eligible projects be in ideation phase?\n * Can eligible projects be already completed? \n 5. Rules and Regulations\n * Voting rules\n