Crowd funding presentation for personal client Eureeca UAE.

1. The Eureeca Future
Crowd Funding

2. Table of Contents
•Hello
•What Eureeca Does?
•Market at a Glance.
•The top recommended Crowd Funding facilitator in 2012.
•Top Marketing Campaign on raising Crowd Funding 2012.
•From my research, what are Eureeca's top 3 USPs?
•How would I go about increasing Eureeca’s Site Membership.
•Top 5 things you would do and how each one would increase site
memberships.

3. Hello

4. What Eureeca Does?

5. What Eureeca Does?
• Eureeca provide Crowdfunding services, facilitating SME’s and
creative entrepreneur’s to fund their projects for a share of their
business equity.
•Fund are drawn from relatively small contributions of minimum
$100 or more from a relatively large number of individuals using
Eureeca’s website for their activities.

6. Market at a Glance

7. Market Facts & Sentiments
• Crowd funding Will Make 2013 The Year Of The Gold
NUMBER OF CFPs WORLDWIDE
Rush “ David Drake, founder and chairman of LDJ
Capital & The Soho Loft Capital Creation Events
series”
• Almost $1.5 billion has been raised by CFPs world-
wide in 2011.
• More than 1 million successful campaigns were run Source: Massolution
by CFPs in 2011. GROWTH IN NUMBER OF CFPs
BY CATEGORY
• Reward-based is the largest crowd funding category,
while equity based is the fastest growing.
Based on a sample of 143 CFPs

8. Market Facts & Sentiments

9. Total Number of Campaign 2011

10. Leading Global Crowd Funding Facilitators

11. Local Crowd Funding Facilitator – Dubai Based

12. Top Recommended Crowd Facilitator

13. Performer of the Year
•It has since been cited by Forbes in 2012 as “one of the best crowd
funding sites for entrepreneurs”
http://www.forbes.com/sites/ilyapozin/2012/03/23/the-10-best-digital-tools-for-entrepreneurs-in-2012/
•It has also been cited by Business Insider as one of the top 10
startups to watch in NYC in 2012
http://www.businessinsider.com/the-hottest-10-startups-to-watch-in-nyc-this-year-2012-2
• Time called it one of the best crowd funding sites, also in 2012
http://business.time.com/2012/10/22/how-to-crowdfund-your-creative-project/slide/how-to-pick-the-right-crowdfunding-site/

14. Top Marketing Campaign for Crowd
Financing

15. Marketing Campaigns 2012 – Star Citizen
http://www.crowdsourcing.org/editorial/star-citizen-most-successful-crowdfunding-campaigns-of-2012/22549/2

16. Marketing Campaigns 2012 – Pebble Watch
http://www.crowdsourcing.org/editorial/most-successful-crowdfunding-campaigns-of-2012-pebble-smart-watch/22521

17. Marketing Campaigns 2012 - Ouya
http://www.crowdsourcing.org/editorial/ouya-video-game-console-most-successful-crowdfunding-campaigns-of-2012/22539

18. Eureeca Top 3 USP’s

19. Expert Advice for Entrepreneurs

20. Global Crowd Investment Market Place

21. Investment Protection – Milestones & AoN “All or Nothing Funding”

22. Top 5 Things to do to Increase Site
Membership

23. Top 5 Thing to Increase Site Membership
1. Building brand Reputation & Trust with the Investor and
Entrepreneur community.
2. Riding on success stories.
3. Line up potential investors with excess cash looking for good
investment opportunities.
4. Strategic & Tactile campaign promotions with calculated ROI’s.
5. Conduct small separate seminars for Investors & Fund Seekers.

24. Increasing Eureeka’s Site
Membership

25. Building Brand Reputation & Trust
• Building brand reputation through explaining and publishing the
transparent mechanism adopted by Eureeka through print and
online material.
• Assuring the potential and current investors through newsletters
and informatics sent regularly.

26. Riding on success stories
• Promoting success stories through online compressive case
studies.
• Campaign videos of Eureeka launched SME businesses.
• Special Bulletins and Newsletters upon successful sourcing of
funds for ongoing projects.

27. Line up potential investors
• Due to the busy schedule and more importantly valuable time of
potential investors, we’ll compile email list to keep them abreast
with new successful fund seeking ideas running on Eureeka.com
• Networking through online social media on an organized manner
would be carried out to seek interested investors with excess cash
seeking good investment opportunities.

28. Campaign Promotions
•Quarterly campaign promotions will be carried out through a
mixture of online media, Above the line “ATL” & Below the line
“BTL” media outlets.
•Proper check and balance procedures would be defined to gain
Campaign ROI.

29. Seminars for Investors & Fund Seekers.
•Crowd Funding being a new form of investment for the region is
prone to lack of proper market knowledge with a lot of
reservations of viability.
•Small Seminars/Meetings would provide a fruitful platform to
answer such reservations with viable explanation and networking
to membership status conversion.

30. Thank
You!
If you have any inquiries or clarifications regarding
this presentation, do not hesitate to contact me
through the following:
Taha Khan
Dubai Mobiele: 00971-50-366-5898
Karachi Mobile: 0092-303-229-1742
E-mail: ktakhan@hotmail.com