On July 15th, 2009 Activating Word of Mouth LLC gave a social media training to members of the immigration reform and human rights movement in Arizona. The training was co-hosted by La Frontera Times. The focus was how to group conversations, organize those conversations and help mobilizefor action.

1. Social Media TrainingPresented by: Kevin Spidel, Partner

2. Social Network Growth Facebook Added 50 Million Users in 3 Months growing from 100 million to 200 million users in just 8 months. Now, the company has announced that it has gone from 200 million to 250 million in just over 3 months. During the month of June, each Facebook user spent an average of 4 hours, 39 minutes on the social network Facebook= > 250 Million users Blogs = > 115 Million+ (+China's 75M) MySpace = > 75 Million users Twitter = > 20 Million The "Semantic Web" is born

3. Social Networking Woes I get spammed constantly How do I grow my following? I don’t get the point…who cares about my status updates? I feel overwhelmed by social media tools, what should I be using?

4. How to Build an Engaged Network Social networking is fun because you can converse with people from all over the world and stay in touch with your friends. Start building your social network from people you know Find new people interested the same topics and issues as you

5. Managing Conversations Creating your network is half the battle…its time to converse! Manage your time wisely with tools Be authentic (don’t push) What #### are these things?

7. Pictures---Twitpics, Brightkite, Flickr, Zannel

8. Event Information---Tweetvites and Facebook invites

10. Connecting With Your Network… Offline You can organize find your network via geography using Brightkite Loopt FourSquares

11. What to expect… Set your goals Manage your expectations Engage and listen Breaking down the walls

12. Thank You We are happy that so many of you are interested in social networking. Follow us on Twitter @kspidel @jen2281 Please feel free to contact us for any of your Social Web needs: Activating Word of Mouth, LLC (415) 702-0412 Kevin Spidel,Managing Partner kevin@activatingwom.com Jennifer Kindred, Partner jennifer@activatingwom.com www.activatingwom.com