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Dance
Floors
0   1   2   3   4   5
A bad dance:                  A good dance:




0        5
                   Text   0   1    2   3   4   5
The Steps:
The Steps:
1.Have fun
The Steps:
1.Have fun

2.Introduce yourself
The Steps:
1.Have fun

2.Introduce yourself

3.Introduce people to each other
The Steps:
1.Have fun

2.Introduce yourself

3.Introduce people to each other

4. Make small groups. Get out of the way!
Yes
No   Yes
Everything Works
     like a
  Dance Floor.
   (It’s just people stuff.)
WEB 1.0
WEB 2.0
WEB 2.0
WEB 1.0   WEB 2.0
Simple:

Technically & Politically
1) A Profile Picture, year, major, & res. hall
1) A Profile Picture, year, major, & res. hall

2) Interest tags
1) A Profile Picture, year, major, & res. hall

2) Interest tags
1) A Profile Picture, year, major, & res. hall

2) Interest tags

3) Connect any other service -> Our new lego!
Folksonomy: Stacking Legos
Publish ->Aggregate ->Filter
Publish ->Aggregate ->Filter
Publish ->Aggregate ->Filter
Publish ->Aggregate ->Filter
Publish ->Aggregate ->Filter
#Marketing
#Marketing
#Marketing
#Marketing
#Marketing
Everything is trackable
      #Marketing
Something for
  everyone:

Admissions   Orientation   Student Life   Career / Alumni   Academics
Something for
  everyone:                                       Self serve!


Admissions   Orientation   Student Life   Career / Alumni   Academics


                           The New Directory



                             }
WEB 1.0         WEB 2.0




          A Good Dance
Why not?



Social media is free.



                        Control is expensive.
Facilitate connections = Increased Engagement
Facilitate connections = Increased Engagement


Engagement through Social M. = Content + Data
Facilitate connections = Increased Engagement


Engagement through Social M. = Content + Data


Content + Data = Better Architecture
Facilitate connections = Increased Engagement


Engagement through Social M. = Content + Data


Content + Data = Better Architecture


Better (Iterative!) Architecture = Better Outcomes
death by
taxonomy
2x / yr.
Text
“kprentiss”

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