2. Localizing large RPGs (Bioware)
Standardizing the Localization Process
(SOE)→
On the fly Player Messaging (EA &
Lingoona)
New Distribution, New Marketing, new
Localization (THQ)
Localizing for the Spanish Speaking
Community (Pink Noise & Wordlab)
3. Make your games appealing to the Asian
Market(SCEK, EAK)
Advanced Localization Methods for
Japanese Games (SCE, Capcom, Game
Arts)
A case study: Buzz Localization (SCE)
Game Market Graphs
4. Localizing large RPGs (Bioware)
Mass Effect 300,000 – 25,000
Mass Effect2 450,000 – 30,000