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When search and Social Collide
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Slides originally used during my keynote at Dublin City University November 1, 2011
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When search and Social Collide
1.
Convergence of Social
Media Analytics & Traditional Measurement Presented by: Alan K’necht
2.
What is Social
Media? Marketing ////////
3.
SoMe Draws People
Together
4.
So How Big
is Your Fire? And How Do You Measure It?
5.
Earliest Measurement Tools
6.
7.
8.
9.
10.
11.
12.
How Big is
Your Pond?
13.
14.
What Happens When
You Compare?
15.
Evaluating Individuals
16.
17.
18.
Find Influencers
19.
20.
21.
22.
Social’s Impact on
Page Views
23.
Bring it Together!
24.
25.
26.
27.
28.
29.
30.
31.
Thank You Alan
K’necht [email_address] @aknecht Just type my name into Google
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