2. What is Mobile Tagging? Instant information & entertainment.
Microsoft Tag creates unlimited possibilities for making interactive
communications an instant, entertaining part of life.
They transform physical media (print advertising, billboards,
product packages, information signs, in-store merchandising,
clothing, or even video images)—into live links for accessing
information and entertainment online.
With the Microsoft Tag application, just aim your camera phone at
a Tag and instantly access mobile content, videos, music, contact
information, maps, social networks, promotions, and more.
Nothing to type, no browsers to launch!
3. Presently, there are 3.4 billion
mobile phones worldwide
versus
1.5 billion televisions
and 1.1 billion PCs.
The mobile phone opportunity
continues to grow.
4. Who is going to be the standard?
Custom labels for:
real estate/land sales
vehicle sales
translation of unlimited languages
construction sites
billboards
tee shirts/clothing
colleges
directions/maps (both indoor & outdoor)
Revenues:
labels/tag printing
mini websites – item specific (both short and long term)
promotion/advertising/marketing
