The document discusses strategies for effective networking both online and offline. It recommends having a plan to establish thought leadership, maintain current relationships, and raise your visibility. It evaluates tools like LinkedIn and emphasizes supporting networking efforts by researching attendees before events, connecting with new contacts afterwards, and staying engaged with your network weekly. New online opportunities mentioned include helping others find you by updating your profiles and using LinkedIn's advanced search features to find new connections.

1. NETWORKING
ON AND OFFLINE
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2. Networking On and Offline
 Have a plan
 Evaluate the tools
 Support traditional networking efforts
 Be social
 Stay connected
 New online opportunities

3. Have a Plan
 Establish thought leadership and credibility
 Maintain current relationships
 Establish new connections
 Raise your visibility
 Research people and industry trends

4. The Tools
Thought Maintain Establish Visibility Research
Leadership Current New
Relationshi Relationshi
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5. Support Your Networking Efforts
 Pre event
 Letpeople know you are going to an event
 Research attendees
 Schedule time to meet at event
 Prepare discussion topics
 Post event
 Connect on LinkedIn, facebook, Twitter, etc.
 Follow companies
 Join groups

6. Be Social
 Share updates
 Keep your online profiles up to date
 Post status updates on LinkedIn
 Share articles and news on Twitter
 Introduce contacts
 Join the discussion
 LinkedIn Groups

7. LinkedIn Status Update
Go to the Home
page on your
LinkedIn profile
Add an update in
the Status box
Click Share to
post your update

8. Stay Connected
 Take 15 minutes a week
 Review updates from your connections
 Send notes
 Invite to events
 Go to lunch
 Update your profile
 Download the LinkedIn mobile app

9. New Online Opportunities
 Help others find you – create and update your
profile(s)
 Review LinkedIn’s recommendations
 Contacts
 Groups
 See who is looking at your profile

10. Be Proactive
 Use LinkedIn’s advanced search features

11. Questions
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@KIRSTENLOVETT
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AT WWW.KIRSTENLOVETT.COM
Kirsten Lovett klovett@kirstenlovett.com