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SURVIVING APPS
AND CLOUDS



Mathias Klang
@klang67
OURS IS NOT
THE DIGITAL DIVIDE
91 %            ACCESS TO THE INTERNET AT HOME
83 %            ACCESS TO BROADBAND AT HOME
7%              NEVER USED A COMPUTER

SOURCE: SWEDEN STATISTICS 2011 (*INDIVIDUALS AGED 16-74)
WE CHANGE
    FOCUS
WHAT IS A HOTEL ROOM?
WHAT USERS WANT & WHY THEY ARE DISSATISFIED
TECHNOLOGY MATTERS
CONTROLLED BY CONVENIENCE
FROM THE STONE AXE TO IPHONE VIA POST-ITS
"OUR
GADGETS HAVE
ELIMINATED
THE NEED TO
REMEMBER
SUCH THINGS
ANYMORE."

       Joshua Foer
THREAT
…you give your disciples not truth, but only the semblance of truth; they
will be hearers of many things and will have learned nothing; they will
appear to be omniscient and will generally know nothing; they will be
tiresome company, having the show of wisdom without the reality.


                                                       Plato –
                                      The Phaedrus (ca 370 bc)
THREAT PERCEPTION
Anything that is in the world when you’re
born is normal and ordinary and is just a
natural part of the way the world works.

   Anything that’s invented between when
   you’re fifteen and thirty-five is new and
    exciting and revolutionary and you can
                 probably get a career in it.

Anything invented after you’re thirty-five is
   against the natural order of things.

                 DOUGLAS ADAMS
MOBILE LIVING:
BEWARE
CONSULTANTS
BRINGING
METAPHORS
COMPUTER RESOURCES OVER A
                 NETWORK
CLOUDWASHING
PERSONAL CLOUDS
WHAT, WHO, HOW
  MUCH?  WHY?



Did you find a license, manual
or rulebook? Did you read it?
Surviving Apps and Clouds
THIS IS NOT A PHONE
ALWAYS ONLINE
THE END OF BOREDOM
MONOTASK QUEUING
NOT KNOWING
WAITING BY THE PHONE
REMEMBER THIS?
THE BIGGEST COCKTAIL PARTY EVER
Blogger 1999
Google 1999




               END OF COMMUNICATIONS MONOPOLY
2006
"Out of this anarchy…
what was governing the
infinite monkeys now
inputting away on the
Internet was the law of
digital Darwinism, the
survival of the loudest
and most opinionated.”


ANDREW KEEN: CULT OF THE AMATEUR
(2007)
Surviving Apps and Clouds
“My fear is that these
technologies are
infantilising the brain into
the state of small children
who are attracted by
buzzing noises and bright
lights, who have a small
attention span and who
live for the moment.”

Prof. Susan Greenfield
NORMALIZING THE ABNORMAL
PUBLIC AUTHORITIES: HOW DO YOU WANT
US TO TALK TO YOU?
You’re just not funny!
PRIVATE OR PERSONAL
PERFORMANCE LIFESTYLE
TRUMAN SHOW DELUSION
SOCIAL NETWORKS
Dunbar’s 150
STIMULI OR RELATIONS
"IF WE DON'T TEACH OUR CHILDREN TO BE ALONE ALL THEY
WILL BE IS LONELY"                          Sherry Turkle
OPTIMISM: CONVERSATION
& CONVENIENCE
Surviving Apps and Clouds
Surviving Apps and Clouds
PESSIMIST TALK
Surviving Apps and Clouds
Surviving Apps and Clouds
Surviving Apps and Clouds
What we
aren’t talking
about?
ONLY TECHNOLOGY
(SPOT THE ETHICAL DILEMMA?)
WHAT DO THE PEOPLE WHO CONTROL WHAT
WE CAN DO, THINK?
A SQUIRREL DYING IN
 YOUR FRONT YARD MAY
  BE MORE RELEVANT TO
  YOUR INTERESTS RIGHT
NOW THAN PEOPLE DYING
             IN AFRICA
         Mark Zuckerberg
PERSONALIZATON
Surviving Apps and Clouds
IF YOU'RE NOT
   PAYING FOR
  SOMETHING,
YOU'RE NOT THE
   CUSTOMER;
   YOU'RE THE
PRODUCT BEING
      SOLD
”It was as if a light had
been Nookd in a carved
and painted lantern....”


 Tolstoj War & Peace
WHAT DOES IT
 ALL MEAN?
OLD STUPIDITY OR
NEW INTELLIGENCE?
ARE THOSE OF
      US WHO
REMEMBER THE
ANALOGUE AGE
FORTUNATE OR
UNFORTUNATE?
The advantages are enormous…
1. UNDERSTAND HOW IT WILL HELP YOU
2. UNDERSTAND HOW IT CHANGES YOU
AND YOURS
3. balance. Find yours, don’t
          let others tell you.
4. MANAGING
EXPECTATIONS
THANKS!
Mathias Klang
     klang@ituniv.se or @klang67
           www.digital-rights.net

Image & licensing info in the notes
                 section of slides.
    Images at www.flickr.com (or
               specifically stated).

        This ppt licensed: Creative
              Commons BY-NC-SA

         Download presentation
        www.slideshare.net/klang

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Surviving Apps and Clouds