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How big things happen
1.
How to make big
things happen with small teams Jason Fried, 37signals Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
2.
Reducing mass Making things
manageable Lowering cost of change Managing debt Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
3.
Small has big
advantages Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
4.
The customer is
closer Less distortion Less middle/muddle Everyone on the front line Change is easier Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
5.
The right people Presentation
Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
6.
Passionate and happy Well
rounded Quick learner Good writer Trustworthy Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
7.
I’ll take someone
happy and average over a guru who is disgruntled and frustrated. Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
8.
Act your size Presentation
Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
9.
Less formalities Less mass Less
fear More flexibility More change More freedom Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
10.
Embrace constraints Presentation Copyright©
2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
11.
Less people, more
power Less money, more value Less resources, better use Less time, better time Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
12.
Build half a
product not a half-ass product Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
13.
Say no by
default Listen to the product Ignore details early on Improve what you have Decisions are temporary Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
14.
Build Less Software Presentation
Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
15.
Lower cost of
change Less room for error Less support required Encourage human solutions Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
16.
Give people just
enough to solve their own problems their own way. Then get out of their way. Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
17.
Get Real, start
with the UI Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
18.
There’s nothing functional about
a functional spec. Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
19.
Start designing Start prototyping Start
experiencing Start changing Rinse and repeat Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
20.
Make most decisions
JIT Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
21.
Scalability Admin interfaces Basecamp billing
example Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
22.
Make decisions when
you have real information. Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
23.
Next most important
thing Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
24.
Is this it? If
not, what is? Are we doing it? If not, why not? Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
25.
Celebrate small victories Presentation
Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
26.
Iterate Celebrate Iterate Celebrate Iterate Celebrate Presentation Copyright© 2005
37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
27.
Feel the hurt Presentation
Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
28.
Builders support it Chefs
become waiters Shared annoyance Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
29.
Publicity amplifiers Presentation Copyright©
2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
30.
Feature food Promote through
education 30-day major upgrade Transparency = Trust Bloggle Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
31.
Reducing mass Making things
manageable Lowering cost of change Managing debt Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
32.
Any questions?
jason@37signals.com 37signals.com basecampHQ.com tadalist.com Presentation Copyright© 2005 37signals, LLC. All Rights Reserved. These slides may not be used or distributed without written permission of 37signals. http://www.37signals.com | http://www.basecampHQ.com
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